Item: HubSpot CRM
Rating: 10
Author: Kate Berinhout

Use Cases and Deployment Scope

As a sales representative, I use HubSpot to create, keep track of, and follow up with leads. It is the heart of my day-to-day work. Everything I do is either on HubSpot to to be uploaded to HubSpot. The sales teams as a whole keeps tracks of 100,000 if not more leads in a day.

Pros and Cons

Easy to use tasks
Easy to use data analytics (with a wide variety of options)
Easy contact and company uploads
Overall intuitive and easy to pick up. Not a huge learning curve even for someone with no CRM experience

A way to organize deals under multi-location companies
A way to better organize the feed on a company page. To filter what shows up, so it doesn't get bogged down by multiple contacts
Multiple task reminder options. Or a 15 minute reminder option

Return on Investment

quicker sales rep integration - new employee onboarding has been easier and quicker, thus leading to more efficient and successful results
it has increased our lead development throughout the country
it has increased out inter-department communication and relations

Usability

It is much more intuitive. That is the big thing for me and from what I have seen. It looks daunting but after literally a few days, you catch on. That's huge for businesses big and small, if you don't have to constantly worry about babysitting a new employee because the main software we use is difficult. HubSpot makes it so each work can develop their own system and do so efficiently. Much more than Salesforce, in my experience.

Alternatives Considered

Salesforce Field Service

HubSpot is much more intuitive. My learning curve for HubSpot was significantly less than for Salesforce, which allowed me to jump into things at a much quicker rate. Thus leading me to be a more proactive and productive member of the team in more ways than I was able with Salesforce.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Not sure

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Other Software Used

Aircall, Salesmsg, Slack

Likelihood to Recommend

HubSpot is very well suiting when you're dealing with 1000s of leads at a time. The lists capabilities make organization endless. So for sales, this is an ideal CRM. For the operational ends of a business, I don't think it is as suited. Particularly for staffing and hiring and keeping track of contract employees is not as easily organized

Highly intuitive and makes my sales life easier

Overall Satisfaction with HubSpot CRM