Item: Salesloft
Rating: 10
Author: Samantha Juett

Use Cases and Deployment Scope

The Sales department uses it in USA and Canada to track and easily email prospects. It ensures we stay on top of reach outs and saves time from writing emails from scratch every time.

Pros and Cons

Save you time writing emails when you can create cadences with templates
Love the feature of sending emails at a later date or time and time zone
Love the integrations available with Salesforce and LinkedIn SalesNavigator

You can't loft @gmail.com emails
More analytics about cadences (how many people you emailed in a certain time frame on a cadence is missing, it just shows how many emails were sent in a given time frame)

Return on Investment

Increase sales rep productivity for sure
Ability to edit cadences/subject lines based on reply rates and A/B testing which leads to high reply rates
More meetings booked with prospects resulting in higher sales

Exceptional Examples of Salesloft Support

Quick to reply when my permissions were disabled accidentally by my manager. They quickly fixed the problem.

It is easy to understand when you see someone's SalesLoft with several cadences and contacts going already. When it is all empty it can be daunting however once you start importing contacts and using cadences it is easy to use.