What users are saying about

accessiBe vs Google Analytics

accessiBe
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
22 Ratings
Google Analytics
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
3290 Ratings

accessiBe

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
22 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Based on 22 reviews and ratings

Google Analytics

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
3290 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Based on 3290 reviews and ratings

Attribute Ratings

  • accessiBe is rated higher in 2 areas: Likelihood to Recommend, Support Rating

Likelihood to Recommend

9.5

accessiBe

95%
14 Ratings
8.9

Google Analytics

89%
184 Ratings

Likelihood to Renew

accessiBe

N/A
0 Ratings
10.0

Google Analytics

100%
50 Ratings

Usability

accessiBe

N/A
0 Ratings
8.0

Google Analytics

80%
6 Ratings

Availability

accessiBe

N/A
0 Ratings
10.0

Google Analytics

100%
5 Ratings

Performance

accessiBe

N/A
0 Ratings
8.0

Google Analytics

80%
1 Rating

Support Rating

9.1

accessiBe

91%
1 Rating
6.9

Google Analytics

69%
82 Ratings

Online Training

accessiBe

N/A
0 Ratings
10.0

Google Analytics

100%
2 Ratings

Implementation Rating

accessiBe

N/A
0 Ratings
9.0

Google Analytics

90%
13 Ratings

Product Scalability

accessiBe

N/A
0 Ratings
9.0

Google Analytics

90%
1 Rating

Likelihood to Recommend

accessiBe

I have found this tool on many sites and offers solutions for people to have options to change the style of the website even if they are not disabled. Today everyone is looking for a personal experience and this tool can offer that to all, this is really evident when you read terminology on a website that you might not understand. The user interface has a search web option so you can find the meaning of items that you may not have understood by only being on the website.

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Trevor Gibbs | TrustRadius Reviewer
Trevor Gibbs
View all 14 answers on this topic

Google Analytics

A Marketing analyst or paid media analyst is the right person to use Google Analytics. An analyst needs to be technical enough to write the right expressions to fetch correct data. Suppose they are Google Analytics certified, then great. Consumers of this data will be digital marketing managers. The main use case of Google Analytics, as I see it, is web analytics. They can't be used to do campaign analytics or attribution. Though Google Analytics offers these features, I don't find them easy to set up.

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Anonymous | TrustRadius Reviewer
Verified User
View all 184 answers on this topic

Pros

accessiBe

  • Automate alt text image descriptions. Makes websites more accessible to people with visual disabilities. Makes websites more accessible to people with other physical disabilities. Enhances SEO possibilities for websites by implementing alt text for all images. Very user-friendly and plug-and-play for website admins.

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Hoby Wedler, Ph.D. | TrustRadius Reviewer
Hoby Wedler, Ph.D.
View all 14 answers on this topic

Google Analytics

  • Multiple reports to see website use and behavior
  • Allows you to customize reports with days, weeks, months, and years
  • You can build out a dashboard to easily view stats from multiple websites in one place
  • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats

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Anonymous | TrustRadius Reviewer
Verified User
View all 184 answers on this topic

Cons

accessiBe

  • Adding a font changer especially for people with Dyslexia.
  • ability to gather Closed Captions or Read video transcripts.
  • ability to control videos from the user interface, some embedded videos do not have the option to pause or rewind video.
  • When viewing video not to be taken away from the site or offer alternatives that are not relevant to the site. Website owners often use embedded videos from YouTube which then offers other videos that are not related. AccessiBe should be able to play the embed link in a separate iframe which can auto-close once the video is over.

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Trevor Gibbs | TrustRadius Reviewer
Trevor Gibbs
View all 14 answers on this topic

Google Analytics

  • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
  • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
  • Gotchas around filtering and data validation.
  • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.

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Anonymous | TrustRadius Reviewer
Verified User
View all 184 answers on this topic

Pricing Details

accessiBe

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

—

accessiBe Editions & Modules

—
Additional Pricing Details
—

Google Analytics

General

Free Trial
—
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

$0 per month

Google Analytics Editions & Modules

Edition
Google AnalyticsFree
Google Analytics 360$150,0002
  1. none
  2. per year
Additional Pricing Details
—

Likelihood to Renew

accessiBe

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 10.0
Based on 50 answers
We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.

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John Laudisio | TrustRadius Reviewer
John Laudisio
View all 50 answers on this topic

Usability

accessiBe

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 8.0
Based on 6 answers
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements

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Victor Campos | TrustRadius Reviewer
Victor Campos
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Reliability and Availability

accessiBe

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 10.0
Based on 5 answers
There are rarely any outages or application errors. If there are errors, the vast majority of the time it is user error and not the fault of Google.

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John Laudisio | TrustRadius Reviewer
John Laudisio
View all 5 answers on this topic

Performance

accessiBe

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 8.0
Based on 1 answer
When creating segments, sometimes Google Analytics will take a bit or more than likely slow down older computers a bit. That said, in general google analytics is extremely reliable and is there when you need it.

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John Laudisio | TrustRadius Reviewer
John Laudisio
View all 1 answers on this topic

Support Rating

accessiBe

accessiBe 9.1
Based on 1 answer
I have called several times and my questions were always answered right away.

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Kiar Olson | TrustRadius Reviewer
Kiar Olson
View all 1 answers on this topic

Google Analytics

Google Analytics 6.9
Based on 82 answers
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.

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Sarah Hoffman | TrustRadius Reviewer
Sarah Hoffman
View all 82 answers on this topic

Online Training

accessiBe

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 10.0
Based on 2 answers
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
  1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
  2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
  3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
  4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
  5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
  6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.

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Roy Morejon | TrustRadius Reviewer
Roy Morejon
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Implementation Rating

accessiBe

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 9.0
Based on 13 answers
I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.

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Joshua Van Horsen | TrustRadius Reviewer
Joshua Van Horsen
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Alternatives Considered

accessiBe

We have not used any other ADA plugins. We did evaluate what was available from custom coding - which would have been far too expensive to WordPress plugins that were not fully supported. When you see what is available and weigh the pros/cons of other service providers there are really no other options out there that stack up to their product.

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David A. Blacker | TrustRadius Reviewer
David A. Blacker
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Google Analytics

Adobe Analytics and Google Analytics 360 are both paid/premium options for website tracking. Though there are certain use cases when these might make sense (you operate entirely in the Adobe suite, you're a massive company/site that doesn’t mind the price tag on Google Analytics 360), Google Analytics (standard) should be a no-brainer for every company out there. I’d advise still maintaining the account, even if you operate in the Adobe Suite and use Adobe Analytics, for the synergistic benefits of Google indexing/SEO.

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Thomas (TC) Riley | TrustRadius Reviewer
Thomas (TC) Riley
View all 184 answers on this topic

Scalability

accessiBe

No score
No answers yet
No answers on this topic

Google Analytics

Google Analytics 9.0
Based on 1 answer
Google Analytics runs 24 hours a day and rarely do we see any issues with going down or missing particular data

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John Laudisio | TrustRadius Reviewer
John Laudisio
View all 1 answers on this topic

Return on Investment

accessiBe

  • accessiBe had made our business good enough to boost the overall income because of people from different countries.
  • We haven't noticed any negative impact yet. However, we are trying to collect the data.
  • The overall sale of products has gone after using accessiBe.

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Ravi Chahar | TrustRadius Reviewer
Ravi Chahar
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Google Analytics

  • It has helped us gain understanding of what is going on on our website.
  • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
  • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
  • It has helped guide our website redesign.

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Heide Rembold | TrustRadius Reviewer
Heide Rembold
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