Agorapulse vs Hootsuite

• The reporting covers all the metrics you need and allows you to modify the reports as you wish by downloading them as a PowerPoint file.
• One of the main things we love about AgoraPulse is that they seem to have high standards for their quality control and customer service. They don't roll out new features unless they work 100% and if there is an issue they are on top of it right away and with ample communication.
• No more wondering if you've seen every comment or message. AgoraPulse's system allows you to ensure you have responded to every item no matter what the client has done on their end.

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• When it works, the ability to write ONE post and apply it to multiple platforms is great. Huge timesaver, and ensures consistency of content across your platforms.
• The customizability of streams is a cool feature. You can really dial in a dashboard that fits your unique needs, instead of trying to adapt yourself to a default vanilla setup. Whichever content streams (both existing and scheduled) are important to you can be placed front and center and edited as needed.

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• Notifications of usability updates could be handled better, and could be more timely.
• Notifications of usability issues could also be handled in a more timely manner.
• We would like to see integration with more social platforms, but we also understand the time consuming nature of that work...it would just be nice to have!

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• I personally don't like the way Hootsuite displays multiple social channels on the interface. It's very utilitarian and it does have a modern look, but there's just something about the multiple column look that really bugs me. It feels a bit dated and cluttered.
• I've used both the free and the pro versions before. Pro is somewhat overpriced for the value that it provides and the free version limits you to too few social profiles which puts you in a position to either overpay or go to another option like Buffer which is cheaper but isn't as reliable. I'd say somewhere around $12-15/mo. would make the single-user Pro tier more palatable.

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• AP has really helped us grow our audience by making the execution of content sharing and audience engagement scalable. It's hard to measure the specific impact of AP, since it was implemented at the beginning of our social media efforts (which was negligible prior to), but we've seen a continued positive trend month-over-month in reach, engagement and audience size since it's implementation.

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• It enables me to spend less time worry about posting and I'm able to schedule and walk away. Saves time, which increases productivity.
• Being unable to tag companies and people on LinkedIn impacts the reach and engagement of my posts, which impacts monthly success, which negatively impacts my social efforts overall.
• Having an easy, formal review process between us and client is a huge help in saving time for us and the client. Saved time = saved money/productivity.

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