Agorapulse vs Hootsuite | TrustRadius

What users are saying about

Score 8.5 out of 10

Based on 334 reviews and ratings

Score 7.9 out of 10

Based on 390 reviews and ratings

Feature Rating Comparison

Agorapulse

8.2

Hootsuite

7.2

Boolean keyword searches

7.8

7.3

Filtering out noise/spam

7.3

6.5

Sentiment analysis

9.1

6.9

Broad channel coverage

8.5

8.3

Agorapulse

8.2

Hootsuite

7.8

Content planning and scheduling

8.8

8.9

Audience targeting

6.8

6.9

Content optimization

9.1

7.5

Workflow management

8.0

8.1

Agorapulse

7.5

Hootsuite

7.4

Automated routing and prioritization

6.4

7.5

Customer interaction histories

8.4

7.3

Bulk actions

7.8

7.6

Agorapulse

7.6

Hootsuite

7.1

Lead generation

6.6

6.8

Content marketing

9.1

7.9

Paid media management

8.2

6.5

Campaigns and promotions

6.7

7.4

Agorapulse

8.4

Hootsuite

8.5

Twitter

9.0

9.3

Facebook

8.9

8.8

LinkedIn

7.9

8.3

Instagram

7.7

7.6

Google+

—

8.7

Pinterest

—

8.5

YouTube

—

8.5

Agorapulse

7.4

Hootsuite

7.4

Campaign success analytics

7.7

7.2

Real-time tracking

7.5

8.1

Competitor analysis

7.0

6.8

Agorapulse

7.6

Hootsuite

8.4

Role-based user permissions & privileges

8.4

8.4

Mobile access

6.7

8.4

Pros

Reporting tools are helpfully and generally accurate.
Ease of use is incredibly high, easy to jump right into.
Publishing Calendar is clear and visually helpful.

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Clark Rasmussen

Social Media Coordinator

Dunne GoodwinMarketing and Advertising, 1-10 employees

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Mobile App is very intuitive
Easy to schedule content
It is very simple to add social media accounts

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Administrative Assistant

Murray State UniversityHigher Education, 51-200 employees

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Cons

Using the internal review process doesn't always work correctly.
Bugs and API issues seem fairly regular.
Doesn't have options for a lot of other media platforms besides the big ones, Pinterest would be nice.

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Clark Rasmussen

Social Media Coordinator

Dunne GoodwinMarketing and Advertising, 1-10 employees

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I personally don't like the way Hootsuite displays multiple social channels on the interface. It's very utilitarian and it does have a modern look, but there's just something about the multiple column look that really bugs me. It feels a bit dated and cluttered.
I've used both the free and the pro versions before. Pro is somewhat overpriced for the value that it provides and the free version limits you to too few social profiles which puts you in a position to either overpay or go to another option like Buffer which is cheaper but isn't as reliable. I'd say somewhere around $12-15/mo. would make the single-user Pro tier more palatable.

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Marketing Advisor

Victoria Marquez MusicEntertainment, 1-10 employees

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Likelihood to Renew

Agorapulse 8.1

Based on 85 answers

AgoraPulse does what it's needed to do, is cheaper than the competition, is easier to use and manage, has better reporting and has a roadmap of improvements which will add to its value.

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ICT Manager

Citizens Advice and Rights FifePhilanthropy, 51-200 employees

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Hootsuite 6.4

Based on 67 answers

At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.

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President/Owner

Social Savvy Geek, LLCMarketing and Advertising, 1-10 employees

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Usability

Agorapulse 9.0

Based on 8 answers

Usability is the strongest characteristic of AgoraPulse.

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Richard Burgner

Proprietor

Holiday Light Pros LLCEvents Services, 1-10 employees

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Hootsuite 10.0

Based on 22 answers

HootSuite Enterprise is intuitive and easy to use except for a few advanced functions, such as specific app integrations (which may reflect the app versus HootSuite). HootSuite University offers how-to training on every function.

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President

Marketing Partners, Inc.Marketing and Advertising, 11-50 employees

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Reliability and Availability

Agorapulse 9.1

Based on 2 answers

No answer on this topic is available.

Hootsuite 5.3

Based on 17 answers

Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)

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CEO

Emma McLean KindergartenManagement Consulting, 1-10 employees

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Performance

Agorapulse 9.1

Based on 1 answer

No answer on this topic is available.

Hootsuite 7.5

Based on 15 answers

Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!

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CEO

Emma McLean KindergartenManagement Consulting, 1-10 employees

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Support

Agorapulse 9.3

Based on 10 answers

I have reached out for support many times, and they are always fast and extremely helpful. I have only ever had one issue that was not resolved, and the only reason that one was not resolved is that Instagram is stupid when it comes to customer service and their platform. It was an issue with IG policies, not AP. But they still did all they could to help with it. They have to make up for FB/IG sucky customer service, and they do that in a big way.

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Janaye Steadman

CFO and Director of Digital Advertising

Markit23Marketing and Advertising, 1-10 employees

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Hootsuite 10.0

Based on 18 answers

Their support team is eager to help and gets issues resolved rather quickly

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Account Supervisor

Mulberry Marketing CommunicationsPublic Relations and Communications, 11-50 employees

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Online Training

Agorapulse 7.3

Based on 1 answer

No answer on this topic is available.

Hootsuite 8.0

Based on 7 answers

They were available whenever we needed them, or they provided tutorials, videos, Hootsuite University, etc.

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Vice President

Kono SocialMarketing and Advertising, 1-10 employees

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Implementation

Agorapulse 9.1

Based on 4 answers

Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets

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Head of Marketing

Save22Internet, 11-50 employees

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Hootsuite 10.0

Based on 21 answers

It's super easy to implement. I doubt you would need external support.

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Account Supervisor

Mulberry Marketing CommunicationsPublic Relations and Communications, 11-50 employees

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Alternatives Considered

I preferred using AgoraPulse to Hootsuite because of the user interface and organization of information. I found it easier to toggle between platforms and find the data I wanted on AgoraPulse. I also found the analytics reports to be easier to scroll through and analyze. Functionality seems to be comparable between them

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Alexandria Schultz

Social Media Manager

Lumberyard MTBSports, 11-50 employees

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Hootsuite Pro made it easier for us to post to Instagram. While posting to Instagram is still not automatic, it is much quicker. We also liked how we were able to schedule all of our brands within one calendar and see notifications as well. It was also slightly less expensive. We find Streams in Hootsuite valuable for monitoring. However, CoSchedule may have made changes since we switched.

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Digital Marketing Director (B2B & B2C)

Augusta SportswearApparel & Fashion, 501-1000 employees

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Return on Investment

Scheduling a month's worth of posts for a single client would take 6-7 hours without AgoraPulse. Now we're down to about 90 minutes!
AgoraPulse allows me to take on 3-4 times the number of clients I'd otherwise be able to handle.

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Hotel Social Media Consultant

White Sun MediaOnline Media, 1-10 employees

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Hootsuite Pro is a more efficient use of our time. As far as ROI is concerned, it has freed up our social media manager to help with more copywriting for other marketing initiatives.

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Digital Marketing Director (B2B & B2C)

Augusta SportswearApparel & Fashion, 501-1000 employees

View all 145 answers on this topic

Screenshots

See All (5) Agorapulse Screenshots

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Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Agorapulse Editions & Modules

Edition

Medium	$99¹
Large	$199¹
Enterprise	$499¹
X-Large	$299¹

per installation

Additional Pricing Details

**Medium plan: 10 social profiles, 2 users **Large plan: 25 social profiles, 4 users **X-Large plan: 40 social profiles, 8 users **Enterprise plan: 60 profiles, 20 users

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Hootsuite Editions & Modules

—

Additional Pricing Details

—

Rating Summary

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