Agorapulse vs Hootsuite

• Easy to use - new members are trained within minutes on using the platform, and more advanced users can quickly find information in the tutorials section.
• Assigning social interactions to specific team members is a crucial feature of the platform for our team.
• AgoraPulse has done a good job adding new features and continuing to grow the offerings of an already outstanding social management platform.

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• Create one-stop dashboard for social media collaboration & management
• Specific strengths include monitoring, scheduling posts and assigning team members specific roles within each account
• Hootsuite's built in analytics suite provides a high level overview of campaign performance across networks managed via Hootsuite

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• Notifications of usability updates could be handled better, and could be more timely.
• Notifications of usability issues could also be handled in a more timely manner.
• We would like to see integration with more social platforms, but we also understand the time consuming nature of that work...it would just be nice to have!

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• Inability to tag companies or people on LinkedIn is a huge annoyance. Due to time constraints, we've had to eliminate the use of tags for LinkedIn since HootSuite can't do it, and we don't have time to go into the platform, tag, and post at the exact right time.
• Random errors and temporary ceasing of posting/scheduling function happens at least once a week.
• Slow to incorporate newer features, such as the lag between Twitter increasing the character limit and Hootsuite recognizing that fact in its post creation.

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• Agora app supports fanbase recruitment.

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• Thanks to Hootsuite Pro and its long term scheduling capabilities, my team can focus their effort on growing the business and not just mainlining. We have more time and energy for creative marketing development.
• Hootsuite allows my team to interact with audiences easily. Multiple conversations in one setting saves time and eliminates confusion. This increases workflow and and decreases downtime.
• Social media marketing and management is easily contained and controlled so there is little fear of falling behind. My team always feels as if they their efforts are productive and not rushed.

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