Confluence vs Sprinklr Modern Sales & Engagement

• Confluence provides the ability to any employee to create content as they see fit, democratizing the content creation process
• The parent and child relationships between pages makes organizing your content much easier.
• If you're also using Jira as your task management software, the native integration allows you to work in both systems and share content and data between the two, seamlessly.

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• All basic functions are very user friendly. Onboarding time is minimal. If I give access to someone (even if they are not social savvy), I am confident they will still be able to use the platform.
• The ability to build custom dashboards is a huge time saver. For instance, you can create a dashboard to look at all your social media inboxes (Facebook, Twitter, Instagram...) all on one screen.
• The audience profile function is interesting - it allows you to capture unified consumer data, interests, interactions across all your social channels. This is a useful feature for us when looking for influencers or super fans.

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• Search. The search functionality of Confluence is not that great. When typing a search there are often dozens or hundreds of irrelevant pages and you can't see enough in the search results to know which page you are looking for so it can sometimes be hard to find information you are looking for.
• Over-notification. If you subscribe to an active group, you will get a notification every time something changes. This means that if someone is actively updating during a meeting (taking minutes), you could receive several notification for the same set of changes.

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• Horrible customer support. Support teams are uneducated, do not look into cases before calls and frequently close open cases before they are resolved.
• Difficult to set up. Because this platform is so detailed, they are many intricacies. It takes a long time to make it useful. One mistake could give you incorrect data or really mess up the system.
• Complicated when used in varying organizations within a company as changes affect everyone.

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• Overall, I think the impact of Confluence has been positive. As a remote team, it simplifies process and communication for us.
• Confluence streamlines group work and tasks to make it clear who is doing what they should be doing
• Some of my employees do complain that confluence is hard to use and that they can't navigate around very well.

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• Sprinklr has made it easier and simpler for my team to submit content to our clients for approval, but the complications come in afterward because of the way the tool is set up in "streams" that only shows for certain users and navigating within the tool can be difficult.
• We do not use Sprinklr's services for customer service or moderation but another tool so this is sort of a wasted expense in that realm.

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