What users are saying about
14 Ratings
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Score 8.9 out of 100
4 Ratings
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Score 7.5 out of 100

Likelihood to Recommend

Bombora

Bombora is the OG in intent data. They have a wide co-op and many topics they are tracking. Bombora is well suited in uncovering account level intent data on relevant topics to your organization. You can see each surging topics at each account and roll those up to an account average to use in an account scoring model.
Anonymous | TrustRadius Reviewer

TechTarget Priority Engine

The nurtures have worked really well. It's one upload I do every week that doesn't take a lot of time but brings in a lot of pipelines. Because our Sales Team has so many applications, the emails about specific accounts that are more engaged can get lost in translation.
davi schmidt | TrustRadius Reviewer

Pros

Bombora

  • Account level buyer intent
  • Blind spots on products /service needed
  • Policy/laws as sales catalysts
  • Geography/location of decision makers
Rob Thomason  ☁ | TrustRadius Reviewer

TechTarget Priority Engine

  • Automated emails to users.
  • Targeted companies.
Kyle Scagnelli | TrustRadius Reviewer

Cons

Bombora

  • We sell enterprise solutions to Channel Sales professionals. Channel sales proved to be too nuanced for Bombora's standard marketing and sales segmentation approach.
  • I believe Bombora is built on the Clearbit platform to show data by the company. In our experience, Clearbit has shown to be much less accurate than alternatives. This gave us more false data than we would have hoped.
  • The categories that Bombora uses for search and intent data were not very relevant to Channel Sales (probably too nuanced). It would be great for SEO companies, sales enablement companies, marketing agencies, etc.
Parker O'Very | TrustRadius Reviewer

TechTarget Priority Engine

  • More filters and options for profiles. Also, suggestions based on current profiles.
  • Integration into Engagio would be nice.
davi schmidt | TrustRadius Reviewer

Usability

Bombora

Bombora 9.0
Based on 2 answers
I give Bombora an 8 as they do intent well for now. Not a 10 because again its a one trick pony where there are other platforms like ZoomInfo that offer intent as well plus so much more. From an end user perspective, I'd like Bombora to build out first party intent data capabilities to combine into the scoring.
Anonymous | TrustRadius Reviewer

TechTarget Priority Engine

No score
No answers yet
No answers on this topic

Support Rating

Bombora

Bombora 9.0
Based on 2 answers
Our CSM team is always available for us to meet with via an outreach click to book an invite and we have standing meetings. They met with us on day 1 of implementation and had us up and running that evening. They even go to the lengths of matching industry tenured folks with us to help us move faster.
Rob Thomason  ☁ | TrustRadius Reviewer

TechTarget Priority Engine

TechTarget Priority Engine 8.4
Based on 3 answers
I'm just a business user of TechTarget so I really haven't had the chance to gauge what the support is from a customer standpoint. Given that we recently rolled it out and everyone is utilizing it daily I would assume that their support is strong enough for us to continues to use it.
Kyle Scagnelli | TrustRadius Reviewer

Alternatives Considered

Bombora

6sense is not as large a player as these other alternatives, in my opinion. But it is still a great platform. It all comes down to how much you are willing and able to spend. Bombora will give you great and actionable data for account prospecting and can be a great starting engine for your ABM strategy.
Parker O'Very | TrustRadius Reviewer

TechTarget Priority Engine

No answers on this topic

Return on Investment

Bombora

  • Bombora has increased our success rate in driving sales meetings
  • Bombora has helped us narrow our target audience
  • Bombora has helped us locate potential customers not previously in our marketing funnel
Anonymous | TrustRadius Reviewer

TechTarget Priority Engine

  • Brought us pipelines without much of a lift.
davi schmidt | TrustRadius Reviewer

Screenshots

TechTarget Priority Engine

Pricing Details

Bombora

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

TechTarget Priority Engine

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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