CallRail vs. Google Voice

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CallRail
Score 7.5 out of 10
N/A
CallRail offers phone call tracking, recording and analytics.
$30
per month per user
Google Voice
Score 8.0 out of 10
N/A
Google Voice is a free IP telephony service that provides users with one phone number that can be forwarded to multiple phones or devices. It includes features such as call forwarding, voicemail translation, text messaging, and voice calls. Fees may apply for international calling.
$10
per month
Pricing
CallRailGoogle Voice
Editions & Modules
Lead Center (requires Call Tracking plan)
$30
per month per user
Call Tracking
$45
per month
Conversation Analytics (Call Tracking + Conversation Intelligence)
$95
per month
Marketing Analytics (Call and Form Tracking)
$95
per month
Analytics Suite
$145
per month
Starter
$10
per user/per month
Standard
$20
per user/per month
Premier
$30
per user/per month
Offerings
Pricing Offerings
CallRailGoogle Voice
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsVisit callrail.com/pricing for more details.
More Pricing Information
Features
CallRailGoogle Voice
Cloud PBX
Comparison of Cloud PBX features of Product A and Product B
CallRail
-
Ratings
Google Voice
3.8
50 Ratings
73% below category average
Hosted PBX00 Ratings8.423 Ratings
Multi-level Interactive Voice Response (IVR)00 Ratings5.326 Ratings
User templates00 Ratings1.619 Ratings
Call reports00 Ratings2.043 Ratings
Directory of employee names00 Ratings1.925 Ratings
Call Management
Comparison of Call Management features of Product A and Product B
CallRail
-
Ratings
Google Voice
5.8
64 Ratings
37% below category average
Answering rules00 Ratings3.943 Ratings
Call recording00 Ratings7.850 Ratings
Call park00 Ratings6.422 Ratings
Call screening00 Ratings7.459 Ratings
Message alerts00 Ratings3.462 Ratings
VoIP system collaboration
Comparison of VoIP system collaboration features of Product A and Product B
CallRail
-
Ratings
Google Voice
7.3
42 Ratings
12% below category average
Video conferencing00 Ratings6.220 Ratings
Audio conferencing00 Ratings8.037 Ratings
Video screen sharing00 Ratings5.613 Ratings
Instant messaging00 Ratings9.326 Ratings
Mobile apps
Comparison of Mobile apps features of Product A and Product B
CallRail
-
Ratings
Google Voice
6.4
60 Ratings
26% below category average
Mobile app for iOS00 Ratings4.843 Ratings
Mobile app for Android00 Ratings8.048 Ratings
Best Alternatives
CallRailGoogle Voice
Small Businesses
Invoca
Invoca
Score 9.1 out of 10
CloudTalk
CloudTalk
Score 9.5 out of 10
Medium-sized Companies
Revenue.io
Revenue.io
Score 8.5 out of 10
CloudTalk
CloudTalk
Score 9.5 out of 10
Enterprises
Revenue.io
Revenue.io
Score 8.5 out of 10
Cisco Business Edition 7000 (discontinued)
Cisco Business Edition 7000 (discontinued)
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CallRailGoogle Voice
Likelihood to Recommend
2.3
(33 ratings)
3.4
(70 ratings)
Likelihood to Renew
-
(0 ratings)
9.3
(7 ratings)
Usability
8.8
(5 ratings)
9.0
(9 ratings)
Support Rating
8.5
(7 ratings)
7.0
(35 ratings)
Implementation Rating
-
(0 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
7.0
(1 ratings)
Professional Services
-
(0 ratings)
7.0
(1 ratings)
User Testimonials
CallRailGoogle Voice
Likelihood to Recommend
CallRail
This is great software for differentiating where phone traffic is coming from. Whether it's paid/organic search, you can see exactly where the calls are coming in from. I'd love to see them add text/SMS features in the future, but it does what it claims. I'd also like to see more CRM integrations, but not sure that other users share the same sentiment
Read full review
Google
In the past, I would have happily recommended this for small business use cases. Due to its affordability, versatility, and low barrier to entry as well as its simplicity to use. Google Voice was integrated into the Chrome Browser, it was easily accessed from Gmail, and integrated into Gmail and could even be leveraged in such a way to when phone numbers were clicked on, Google Voice was the tool used. However over the past few years and more, in the past couple of years from 2021 to current, this tool seems to have lost favor with the Alphabet suite of tools. With the lack of integrations, it's becoming less stable, and people are just opting more for Google Meet Voice. The biggest area where this is less appropriate and where opportunity has opened for others is its lack of features, like virtual attendants, call recording, call transcription, SMS, MMS, CRM integration, and other key features even 1 or 2 person business really needs in this day and age
Read full review
Pros
CallRail
  • Tracking phone calls first & foremost! Being able to have a running tally of the phone calls made and listening to the recorded calls throughout the month and providing that information back to our clients is vital!
  • Their UI is exceptionally easy to use & navigate. This is important when we have many clients running at the same time and we are able to always determine what report is for which client.
  • The ease of setting up a brand new client & their tracking phone number is fantastic! Saves a lot of time when it walks you through everything you need to know & do step by step.
Read full review
Google
  • Google Voice has been great for setting up additional phone lines and numbers.
  • The voicemail inbox is a great feature and you can see when messages come in online and listen to the messages from your computer.
  • Google Voice allows us to have multiple phone numbers and lines for specific business purposes.
Read full review
Cons
CallRail
  • The integration with Hubspot is not as seemless as I would have liked. We had an issue where a person who was already in Hubspot called in, and their contact information was not matched to the caller ID correctly which created some duplicate entries. A little bit of a bummer, but from what I understand they may have fixed this. We had to stop using them for a little while because our outsourced sales team was more confused by adding CallRail, so we'll be re-implementing this once our new sales team is fully trained. Hopefully the record miss-match issue gets fixed.
Read full review
Google
  • I think there is room to improve with regards to call forwarding.
  • I wish there were a concise way to know if the call was to your Google Voice number or your personal number before answering the call.
  • when I add a contact to my account on the web it doesn't seem to sync with my phone even though the same email address is logged in.
Read full review
Likelihood to Renew
CallRail
No answers on this topic
Google
It's user friendly, how to use it is self explanatory, they support all their own options while someone like Phone Booth uses a third party. I can cancel Google Voice anytime and I choose how much I spend with Google Voice
Read full review
Usability
CallRail
The platform is easy to use and we really don't have any complaints with using it so far. The information is invaluable for clients that rely on phone calls to drive more business. Not much negative to say about it at this point. We're actually really happy with it so far and the cost is manageable.
Read full review
Google
I haven't had problems with dropped calls, bad reception, lost recordings - everything works the way it should. The iOS app is easy to use, and the process is easy to explain to other people. It's also the cheapest way I've found to call internationally - I've used it to interview people from London and Austraila.
Read full review
Support Rating
CallRail
CallRail support normally gets back to us pretty quickly when we submit a ticket and they have a good knowledge base for common questions. I've heard mixed reviews from other local marketing agencies that use this tool, but overall in my experience, support has been knowledgeable and quick working through our problems.
Read full review
Google
They do not offer support unless you have the Business account for Google Voice under G Suite. This is tough, because Google doesn't really have a customer support team for this service, so when it gets shut down for a few hours, we have no choice but to wait it out. But this doesn't happen that often, which is great.
Read full review
Implementation Rating
CallRail
No answers on this topic
Google
It is a pretty seamless program to transfer to, even for people who either have little experience with these programs or people who were stuck on Skype
Read full review
Alternatives Considered
CallRail
Callrail has a very seamless and easy to use Dynamic Number Swap function. In other call tracking that we looked into the integration was either not as easy to use or required much more work to implement. Setting up CallRail has been so easy even our entry-level employees need very little training to master the platform.
Read full review
Google
The integrations of Google Voice with all our devices are flawless, Android, iOS, Windows, Linux and Mac. Also, the call performance is far superior on wifi as well as on mobile data. With Skype, we had several problems with personal accounts, performance issues, and in general, it felt awkward to use it.
Read full review
Contract Terms and Pricing Model
CallRail
No answers on this topic
Google
Google Voice should be also be use to those who have difficulty in speaking English. So the contract term will need to be a little strict as Google Voice is used in navigations as the part of GPRS navigation is personal. The private data need to be in control much more securely and safely.
Read full review
Professional Services
CallRail
No answers on this topic
Google
It help to connect with the products that we use as a part. We need to get in touch with our professional world. It is like a tool that helps us to get in touch with everything from A to Z in our professional careers. So we need to be in touch with everything as linearly as the jpb can be done.
Read full review
Return on Investment
CallRail
  • It is useful to monitor our calls weekly. We can give our employees feedback on the quality of the calls which helps our overall sales and conversions.
  • By knowing which campaigns perform best, we can shift our budget to target those campaigns specifically which saves us revenue and increases sales.
Read full review
Google
  • Cost for Google Voice is stellar, starting at $10/mo per user.
  • While it doesn't offer a new Audio/Video conferencing solution it does integrate with GSuite so it makes use of Google Calendar and Hangouts/ Google Meet.
  • Gets the employee's to use their company phone numbers more as texting is easy and deployment is simple.
  • The cell phone app is reliable and easy to deploy.
Read full review
ScreenShots

CallRail Screenshots

Screenshot of Activity DashboardScreenshot of Integrations PageScreenshot of Call LogScreenshot of Lead CenterScreenshot of Call Attribution ReportScreenshot of Activity Dashboard