Salesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.
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PersistIQ
Score 5.0 out of 10
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PersistIQ is a sales intelligence solution. The solution integrates with Salesforce as well as marketing automation platforms.
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Pricing
Data.com (discontinued)
PersistIQ
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Data.com (discontinued)
PersistIQ
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Data.com (discontinued)
PersistIQ
Features
Data.com (discontinued)
PersistIQ
Prospecting
Comparison of Prospecting features of Product A and Product B
Data.com (discontinued)
6.9
25 Ratings
11% below category average
PersistIQ
1.0
13 Ratings
154% below category average
Advanced search
6.523 Ratings
1.09 Ratings
Identification of new leads
7.623 Ratings
1.07 Ratings
List quality
7.424 Ratings
1.07 Ratings
List upload/download
7.124 Ratings
1.013 Ratings
Ideal customer targeting
6.422 Ratings
1.06 Ratings
Load time/data access
6.425 Ratings
1.011 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data.com (discontinued)
7.8
24 Ratings
1% above category average
PersistIQ
1.0
6 Ratings
154% below category average
Contact information
7.924 Ratings
1.06 Ratings
Company information
7.424 Ratings
1.06 Ratings
Industry information
8.018 Ratings
1.06 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data.com (discontinued)
7.0
25 Ratings
6% below category average
PersistIQ
1.0
13 Ratings
153% below category average
Lead qualification process
8.917 Ratings
1.06 Ratings
Smart lists and recommendations
6.713 Ratings
1.05 Ratings
Salesforce integration
7.222 Ratings
1.05 Ratings
Company/business profiles
7.422 Ratings
1.05 Ratings
Alerts and reminders
6.114 Ratings
1.012 Ratings
Data hygiene
5.623 Ratings
1.07 Ratings
Automatic data refresh
7.114 Ratings
1.07 Ratings
Tags
6.913 Ratings
1.010 Ratings
Filters and segmentation
6.824 Ratings
1.010 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
There are many scenarios that make data.com well suited, but most specifically, it works very well when looking for contacts within a certain zip code. You can sort and find information about these contacts and pay by points. This helps because you are able to pick and choose which you want to pay for.
PersistIQ is well suited for outbound marketing. It's great for setting up sales and marketing campaigns to new and prospective clients. The fact that PersistIQ emails are basic (they look like normal personal emails) and easy to personalize, makes the whole process feel more genuine than, say, MailChimp. PersistIQ won't replace a bulk emailing tool or CRM. It serves a different purpose than, for example, Marketo or MailChimp, two products we also use
Data.com is a great way to find out accurate revenue and employee numbers for companies across various industries.
Data.com's filtering capabilities allow our team to quickly find the ideal prospects to reach out to.
Data.com, being owned by Salesforce, allows for a seamless integration into our CRM. This saves us an incredible amount of time and ensures data accuracy.
Some contacts can be old. Perhaps they could consider validating some that are older than 5 years.
They don't always detect duplicate companies. For example, I've added the same company twice before, I don't understand how they allow that, or prevent others from adding duplicates. It doesn't happen very often,, only occasionally.
Sometimes data.com will "autocorrect" a job title incorrectly. For example, entering "Director of People & Culture" will autocorrect it to "Director of peopleandculture" If you don't catch it, it looks pretty bad for the next person who wants to view the contact.
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to play around with the customer journey in Data.com as compared to other tools I have used in the past.
We decided on PersistIQ because it was cheaper than the incumbents and as we were starting we wanted to see if this would be helpful or relevant to us. We later discovered Apollo.io and we might switch to them as they are also cheap and look better, but we might also get back to manual emailing and Linkedin connecting.