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Top Rated
219 Ratings
1 Rating
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Score 8 out of 100

Khoros Marketing

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Top Rated
219 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8 out of 100

Feature Set Ratings

    Listening/monitoring

    FollowerAudit

    Feature Set Not Supported
    N/A
    7.1

    Khoros Marketing

    71%
    Khoros Marketing ranks higher in 4/4 features

    Boolean keyword searches

    N/A
    0 Ratings
    7.2
    72%
    68 Ratings

    Filtering out noise/spam

    N/A
    0 Ratings
    7.0
    70%
    72 Ratings

    Sentiment analysis

    N/A
    0 Ratings
    6.9
    69%
    65 Ratings

    Broad channel coverage

    N/A
    0 Ratings
    7.5
    75%
    80 Ratings

    Publishing

    FollowerAudit

    Feature Set Not Supported
    N/A
    7.4

    Khoros Marketing

    74%
    Khoros Marketing ranks higher in 4/4 features

    Content planning and scheduling

    N/A
    0 Ratings
    8.7
    87%
    104 Ratings

    Audience targeting

    N/A
    0 Ratings
    7.4
    74%
    83 Ratings

    Content optimization

    N/A
    0 Ratings
    5.0
    50%
    5 Ratings

    Workflow management

    N/A
    0 Ratings
    8.4
    84%
    93 Ratings

    Engagement

    FollowerAudit

    Feature Set Not Supported
    N/A
    7.6

    Khoros Marketing

    76%
    Khoros Marketing ranks higher in 3/3 features

    Automated routing and prioritization

    N/A
    0 Ratings
    7.2
    72%
    63 Ratings

    Customer interaction histories

    N/A
    0 Ratings
    8.0
    80%
    73 Ratings

    Bulk actions

    N/A
    0 Ratings
    7.5
    75%
    66 Ratings

    Marketing

    FollowerAudit

    Feature Set Not Supported
    N/A
    7.5

    Khoros Marketing

    75%
    Khoros Marketing ranks higher in 4/4 features

    Lead generation

    N/A
    0 Ratings
    7.2
    72%
    35 Ratings

    Content marketing

    N/A
    0 Ratings
    8.1
    81%
    63 Ratings

    Paid media management

    N/A
    0 Ratings
    7.1
    71%
    2 Ratings

    Campaigns and promotions

    N/A
    0 Ratings
    7.7
    77%
    68 Ratings

    Channel coverage/integration

    FollowerAudit

    Feature Set Not Supported
    N/A
    7.7

    Khoros Marketing

    77%
    Khoros Marketing ranks higher in 7/7 features

    Twitter

    N/A
    0 Ratings
    7.7
    77%
    101 Ratings

    Facebook

    N/A
    0 Ratings
    8.1
    81%
    103 Ratings

    LinkedIn

    N/A
    0 Ratings
    7.6
    76%
    76 Ratings

    Google+

    N/A
    0 Ratings
    9.0
    90%
    18 Ratings

    Instagram

    N/A
    0 Ratings
    7.3
    73%
    96 Ratings

    Pinterest

    N/A
    0 Ratings
    6.6
    66%
    33 Ratings

    YouTube

    N/A
    0 Ratings
    7.3
    73%
    33 Ratings

    Reporting/analytics

    FollowerAudit

    Feature Set Not Supported
    N/A
    7.3

    Khoros Marketing

    73%
    Khoros Marketing ranks higher in 3/3 features

    Campaign success analytics

    N/A
    0 Ratings
    7.8
    78%
    90 Ratings

    Real-time tracking

    N/A
    0 Ratings
    7.7
    77%
    89 Ratings

    Competitor analysis

    N/A
    0 Ratings
    6.5
    65%
    59 Ratings

    Account management

    FollowerAudit

    Feature Set Not Supported
    N/A
    7.4

    Khoros Marketing

    74%
    Khoros Marketing ranks higher in 2/2 features

    Role-based user permissions & privileges

    N/A
    0 Ratings
    7.6
    76%
    99 Ratings

    Mobile access

    N/A
    0 Ratings
    7.1
    71%
    84 Ratings

    Attribute Ratings

    • FollowerAudit is rated higher in 2 areas: Usability, Support Rating
    • Khoros Marketing is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    8.0

    FollowerAudit

    80%
    1 Rating
    8.2

    Khoros Marketing

    82%
    140 Ratings

    Likelihood to Renew

    FollowerAudit

    N/A
    0 Ratings
    8.4

    Khoros Marketing

    84%
    33 Ratings

    Usability

    10.0

    FollowerAudit

    100%
    1 Rating
    9.0

    Khoros Marketing

    90%
    28 Ratings

    Availability

    FollowerAudit

    N/A
    0 Ratings
    9.7

    Khoros Marketing

    97%
    22 Ratings

    Performance

    FollowerAudit

    N/A
    0 Ratings
    8.1

    Khoros Marketing

    81%
    15 Ratings

    Support Rating

    10.0

    FollowerAudit

    100%
    1 Rating
    8.0

    Khoros Marketing

    80%
    47 Ratings

    In-Person Training

    FollowerAudit

    N/A
    0 Ratings
    8.9

    Khoros Marketing

    89%
    7 Ratings

    Online Training

    FollowerAudit

    N/A
    0 Ratings
    6.0

    Khoros Marketing

    60%
    7 Ratings

    Implementation Rating

    FollowerAudit

    N/A
    0 Ratings
    7.7

    Khoros Marketing

    77%
    58 Ratings

    Product Scalability

    FollowerAudit

    N/A
    0 Ratings
    7.5

    Khoros Marketing

    75%
    78 Ratings

    Likelihood to Recommend

    Algodom Media

    I wish they had provided analytics for Instagram and YouTube, Then it would have been very great for its users and easy to track all platform accounts in one tool. Other than that I haven't found any other problems with this tool. It's great and has amazing features for Twitter. Would recommend [to] others too.
    Read full review

    Khoros (Formerly Spredfast + Lithium)

    Khoros is extremely customizable, which always has its pros & cons. Organizations who are willing to invest in managing the platform 24/7 very closely and investing in taking advantage of the newest functionality will strongly benefit from Khoros Marketing. Smaller organizations who just want a simple platform that does the thinking for them may run into efficiency or complexity issues with the platform
    Read full review

    Pros

    Algodom Media

    • Great features.
    • Affordable pricing.
    • Great service.
    • Results given soon.
    Read full review

    Khoros (Formerly Spredfast + Lithium)

    • Reporting is great - easy to create bespoke dashboards for multiple ways to view the data and trends in platform
    • Onboarding and training - a good repository of knowledge articles for users to access on most aspects of the platform for self-learning
    • The user-friendly and intuitive interface allows any user to quickly assimilate how to use the platform.
    Read full review

    Cons

    Algodom Media

    • Should provide analytics for other platforms.
    Read full review

    Khoros (Formerly Spredfast + Lithium)

    • Uploading Instagram stories through Khoros.
    • Uploading Instagram carousels through Khoros.
    • Reducing the wait time for some things to delete or add to the content calendar.
    • Sorting by date added as default in the content center.
    • Having the most used initiative as the default when first entering Khoros instead of the newest created one.
    Read full review

    Pricing Details

    FollowerAudit

    Starting Price

    $0

    Editions & Modules

    FollowerAudit editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Khoros Marketing

      Starting Price

      Editions & Modules

      Khoros Marketing editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        Optional

        Additional Details

        Get A Demo

        Likelihood to Renew

        Algodom Media

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        There is no product like Khoros. Our company lives and dies by the analytics, and to date, we have not seen a more comprehensive analytics structure for any social media management tool. Khoros support is also fantastic, responding and resolving any and all questions, ideas, or complaints, usually in 24 hours.
        Read full review

        Usability

        Algodom Media

        I would give 10 ratings as before knowing about FollowerAudit. I used to use different tools for different purposes, but with this tool my work has become so much easier and less hectic! It is easy to use and understand and service and pricing is also very great comparison to others.
        Read full review

        Khoros (Formerly Spredfast + Lithium)

        Khoros Marketing is very user-friendly and easy to navigate. The calendar visibility is the view I use most so I can see all posts going out on all of our channels. It allows us to time posts in a proper cadence so we don't overlap with other pressing content.
        Read full review

        Reliability and Availability

        Algodom Media

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        • We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting.
        Read full review

        Performance

        Algodom Media

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        Khoros has greatly improved the performance of its SaaS products in the last 5 years. Their applications, including Conversations, Intelligence, and Experiences, all load quickly with real-time data. This performance is critical to provide meaningful, social customer support, and marketing. The performance maintains integrity even when you deploy powerful integrations like Salesforce Customer Relationship Manager.
        Read full review

        Support Rating

        Algodom Media

        Good customer support. Responds on time whenever having an issue and solves it. Communication is also decent and not at all inappropriate. Also haven't faced much problems so didn't need to contact them much.
        Read full review

        Khoros (Formerly Spredfast + Lithium)

        Someone is almost always available and responds very quickly to any issues or concerns. Customer service is one of their best features and we have never had an issue. They take their time making sure you understand what you are working with and are available via email or phone to walk you through any issues.
        Read full review

        In-Person Training

        Algodom Media

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        • As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.
        Read full review

        Online Training

        Algodom Media

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        it is important to note that my perspective is not necessarily common - I'm a geek/nerd/poweruser in general, so I found the online resources to be more than adequate (and often very aesthetically pleasing, too). That said, a less "geeky" person might struggle a bit.
        Read full review

        Implementation Rating

        Algodom Media

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        The implementation team from Khoros were great - they worked hard to understand our somewhat complex organization, and were with us all the way through face to face meetings, user training, and technical training. We had a clearly defined account manager and implementation manager, who worked really effectively together and with us.
        Read full review

        Alternatives Considered

        Algodom Media

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        Sprinklr has a better interface with LinkedIn. Sprinklr also offers a data display offering (called Display) that enables you to have real-time updated reporting that can display on a monitor. Khoros' Analytics dashboards can be sized for a monitor, but they aren't automatically updated or display in a dynamic way
        Read full review

        Scalability

        Algodom Media

        No answers on this topic

        Khoros (Formerly Spredfast + Lithium)

        On a scale between one and ten, I would rate the platform's overall scalability a ten. This platform can be used by small businesses that only have one or two platforms or a small business that has one platform but a large following. This platform can be suited for any size business and can most certainly grow with each of them.
        Read full review

        Return on Investment

        Algodom Media

        • Has saved us from fake influencers.
        • Managing Twitter followers has become easier.
        • Get real time updates of unfollowers.
        Read full review

        Khoros (Formerly Spredfast + Lithium)

        • The Plans section is great for keeping track of content that needs to be posted.
        • The Calendar is wonderful for viewing upcoming and previous posts for additional data when needed.
        • The Analytic section is terrific for tracking posts and easily viewing them natively when needed.
        Read full review

        Screenshots

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