Folloze vs. TrustRadius for Buyers

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Folloze
Score 9.4 out of 10
Enterprise companies (1,001+ employees)
Folloze in Foster City provides their Personalized B2B Marketing Platform, which they describe as the best way to generate credible pipeline that will convert - from focused ABM to broad-based nurture. An ABM focused solution, the Folloze platform provides personalization and marketing campaign orchestration. For channel marketing, Folloze allows users to have a “leg in two places," so users and partners can work in parallel and in partnership - from entirely different organizations - on one…N/A
TrustRadius for Buyers
Score 9.3 out of 10
N/A
TrustRadius delivers the most credible B2B technology decisioning platform, helping buyers confidently make decisions with comprehensive, vetted product information and customer-generated content.
$0
per month
Pricing
FollozeTrustRadius for Buyers
Editions & Modules
Folloze
Contact Sales
Free
$0
Offerings
Pricing Offerings
FollozeTrustRadius for Buyers
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
FollozeTrustRadius for Buyers
Top Pros
Top Cons
Features
FollozeTrustRadius for Buyers
Engagement
Comparison of Engagement features of Product A and Product B
Folloze
8.6
1 Ratings
6% above category average
TrustRadius for Buyers
-
Ratings
Automated routing and prioritization9.11 Ratings00 Ratings
Customer interaction histories9.11 Ratings00 Ratings
Personalization8.21 Ratings00 Ratings
Engagement data tracking8.21 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Folloze
6.4
1 Ratings
20% below category average
TrustRadius for Buyers
-
Ratings
Standard visitor segmentation6.41 Ratings00 Ratings
Behavioral visitor segmentation6.41 Ratings00 Ratings
ABM sales intelligence6.41 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Folloze
6.4
1 Ratings
19% below category average
TrustRadius for Buyers
-
Ratings
3rd party intent signals6.41 Ratings00 Ratings
Downstream intent signals6.41 Ratings00 Ratings
Account identification6.41 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Folloze
9.1
1 Ratings
8% above category average
TrustRadius for Buyers
-
Ratings
Automated workflow & orchestration9.11 Ratings00 Ratings
Best Alternatives
FollozeTrustRadius for Buyers
Small Businesses
Leadfeeder
Leadfeeder
Score 7.3 out of 10
SourceForge
SourceForge
Score 8.1 out of 10
Medium-sized Companies
LeanData
LeanData
Score 9.7 out of 10
SourceForge
SourceForge
Score 8.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
FollozeTrustRadius for Buyers
Likelihood to Recommend
7.9
(39 ratings)
9.3
(216 ratings)
Likelihood to Renew
9.1
(2 ratings)
7.0
(4 ratings)
Usability
7.8
(39 ratings)
8.2
(3 ratings)
Availability
8.2
(1 ratings)
-
(0 ratings)
Performance
7.3
(1 ratings)
-
(0 ratings)
Support Rating
8.5
(39 ratings)
10.0
(1 ratings)
Online Training
4.5
(1 ratings)
-
(0 ratings)
Implementation Rating
9.1
(2 ratings)
10.0
(1 ratings)
Configurability
5.5
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
4.5
(1 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
5.5
(1 ratings)
-
(0 ratings)
Professional Services
9.1
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
FollozeTrustRadius for Buyers
Likelihood to Recommend
Folloze
Folloze is a solid tool for creating personalized experiences and micro-targeted campaigns. Being able to deliver a ton of information, content, and/or useful links based on specific segments or personas. Folloze makes it easy to bring together content around a specific narrative so we can speak impactfully to specific market segments.
Read full review
TrustRadius
Well suited: For a company or organization that knows what they need to solve problems or optimize processes. TrustRadius for Buyers is ideal as you can check out categories and alternatives and read super-specific reviews that apply to your use case. Less appropriate: If you are unsure what you're trying to accomplish or the area/function to optimize with software, you can be overwhelmed with the vast offer of reviews because you don't know where to look.
Read full review
Pros
Folloze
  • Plug into Salesforce. We live in Salesforce, so it's a must!
  • Ease of use when designing boards. We love to all feel like graphic designers.
  • Dashboards showing activity levels of all types.
  • Storing assets within folloze. Makes it super easy to build a board fast.
  • Cloning boards. Time saver!!
Read full review
TrustRadius
  • [The] overall rating helps to filter a low rated software without wasting time [and] the user can research high rated software products for making a purchase.
  • The pros and cons can be viewed for every software, which speeds up the [research] on the key points of [the] user experience [of] the software.
  • [The] features scorecard helps to see how effectively the software's features [are] helping the user.
  • [The] alternatives features help the user to see other competitive software or platforms, which provide a solution for the user.
Read full review
Cons
Folloze
  • Integrating the contact form with our CRM has been a lengthy and on-going process
  • We use iframe for some of our content pieces and I think it could look better than it does now
  • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
Read full review
TrustRadius
  • Sorting of the default view of reviews since the initial reviews can play a big role in decisions.
  • More visibility into what went into certain product's score for the rating it has.
  • Help secure great deals on the softwares for which reviews are available.
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Likelihood to Renew
Folloze
Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
Read full review
TrustRadius
since
it is a page that provides data although very long to read are specific and
technical as they are, data of people who have used or use the program you may
need for the company, and help us solve a problem, without the need to hire
external consultants or expensive programs, saving us money in the company
Read full review
Usability
Folloze
Usability is good, but it does take some patience at times. You need to refer to your CSM or the Folloze resource library when stuck, which is relatively standard. Once you get the hang of things, I feel it's easy to remember and duplicate your efforts over and over. Just be patient and learn all you can about the product.
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TrustRadius
TrustRadius for Buyers is very easy to use. The layout is simple and not intimidating. Some review sites are intimidating because the information seems to be all over the place but TrustRadius is very organized which helped me to seamlessly move between reviews and products
Read full review
Reliability and Availability
Folloze
sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
Read full review
TrustRadius
No answers on this topic
Performance
Folloze
pages load slow sometimes
Read full review
TrustRadius
No answers on this topic
Support Rating
Folloze
Folloze has a very intuitive user interface and designer. Their integrations have been seamless, and their team has been extremely helpful and responsive in getting features added or any gaps addressed. We have been leveraging the tool to its full capability, and people are happy both internally as well as externally.
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TrustRadius
I cannot give a low rating because I have not used support for TrustRadius for Buyers.
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Online Training
Folloze
5 as we did it with our own people in house and not with Folloze
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TrustRadius
No answers on this topic
Implementation Rating
Folloze
I was not involved with the implementation of Folloze. This project was executed before I was hired
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TrustRadius
I did not use implementation...
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Alternatives Considered
Folloze
Folloze does so much more than the other tools we evaluated, like PathFactory and Uberflip. Those other solutions are more of a content repository with AI to help guide the visitor's experience. While this is powerful, Folloze goes a step further by making a full web page experience. It allows you to provide context and a story along with the content itself. When paired with their personalization, Folloze is the clear choice
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TrustRadius
While G2 and Capterra cover a wider range of categories, TrustRadius focuses specifically on business technology solutions. TrustRadius is known for its emphasis on verifying user reviews and providing in-depth insights. Their user base consists of professionals and decision-makers, making it a valuable resource for trustworthy and detailed feedback. G2 and Capterra offer broader market coverage and a wide range of products. I personally do not prioritize any specific platform. Wherever I find detailed information, I use it.
Read full review
Contract Terms and Pricing Model
Folloze
cannot disclose
Read full review
TrustRadius
No answers on this topic
Scalability
Folloze
there are still a lot of things that need to be made available within the product
Read full review
TrustRadius
No answers on this topic
Return on Investment
Folloze
  • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
  • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
Read full review
TrustRadius
  • It's had a positive impact in helping us be confident in the selections we make
  • It's also had a positive impact in opening us up to other products/offerings we would not have known about
  • It's further allowed us to have deeper conversations with vendors about potential pitfalls we would not have known about otherwise
Read full review
ScreenShots

Folloze Screenshots

Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of the interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.