LinkedIn Sales Navigator vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LinkedIn Sales Navigator
Score 8.5 out of 10
N/A
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
$79.99
per month
Salesforce Sales Cloud
Score 8.4 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Pricing
LinkedIn Sales NavigatorSalesforce Sales Cloud
Editions & Modules
Professional
$79.99
per month
Team
$134.99
per license
Enterprise
Contact sales team
Starter
$25.00
Per User/Per Month
Professional
$80.00
Per User/Per Month
Enterprise
$165.00
Per User/Per Month
Unlimited
$330.00
Per user/Per month
Offerings
Pricing Offerings
LinkedIn Sales NavigatorSalesforce Sales Cloud
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
LinkedIn Sales NavigatorSalesforce Sales Cloud
Considered Both Products
LinkedIn Sales Navigator
Chose LinkedIn Sales Navigator
LinkedIn sales navigator has a more expansive network and database of potential leads than Winmo because it pulls and aggregates all of the information that employees have on their public LinkedIn profiles vs. info that has been uploaded directly to Winmo. You are more likely …
Chose LinkedIn Sales Navigator
I've had the chance to evaluate ZoomInfo, use Seamless, and RainKing. All of them work better used with LinkedIn Sales Navigator. It's not an either or choice. The best way to use Sales Navigator is with another lead identification system.
Chose LinkedIn Sales Navigator
I don't have experience with similar products.
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator is a great tool in addition to the other tools I've used. It integrates well with both SalesLoft and Salesforce.com allowing for quick transfer of data and quick prospecting. For us, it really lowered the time needed to do a thorough mapping of a …
Chose LinkedIn Sales Navigator
The other tools are great for client management, target account management, sales prospecting and follow ups, but Sales Navigator is necessary to provide the actual people and decision makers info and profiles that allow us to execute prospecting and client management tasks.
Chose LinkedIn Sales Navigator
LinkedIn Sales Navigator really doesn't have any true competitors. There is a huge value in the tool being proprietarily linked to the LinkedIn network and being able to leverage that network every day. No other sales tool has that advantage. Their competitors use their …
Chose LinkedIn Sales Navigator
Decent. I wouldn’t say it really stands apart, but it does help with some more reliable data on companies and their validity.
Chose LinkedIn Sales Navigator
Our marketing team purchased lead databases in the past - they weren't high quality. We decided to use LinkedIn Sales Navigator as an alternative. I don't see us switching - it works well and all our salespeople rely on it!
Chose LinkedIn Sales Navigator
The only other tool I've used similar to Sales Navigator is the free LInkedin. As I've said, it is a great tool for networking and can be used for prospecting. I feel like Linkedin has really spent a lot of time trying to make Sales Navigator a better, more powerful tool for …
Chose LinkedIn Sales Navigator
Not aware of any other tools that compete with Sales Nav. They operate in a very unique space being able to utilize their social / network marketing
Chose LinkedIn Sales Navigator
Sales Navigator has by far superior data to ZoomInfo (most job titles are up to date and there are few contacts missing) but ZoomInfo gives an email address, which is critical. We actually use both tools for this reason.
Chose LinkedIn Sales Navigator
DiscoverOrg has a wealth of information that I think Sales Navigator could only dream of. I have found information on their current business objectives, what technologies they are using internally, among many other data points that Sales Navigator just does not include.
Clearbit
Chose LinkedIn Sales Navigator
ZoomInfo - LinkedIn Sales Navigator does not show contact information like ZoomInfo does, but maybe that is just because of the version our company uses.
Chose LinkedIn Sales Navigator
Linkedin Sales Navigator has allowed me to access company contact information and analytical data. This has led to more personal connections and leads generated. InsideView is great for industry information and org chart hierarchy, but I found the data to be inaccurate in some …
Chose LinkedIn Sales Navigator
They are both LinkedIn products and both are solid. As I mention earlier in the review, both have their advantages. LinkedIn Talent has a much better search option I feel. Sales Navigator has a much better social selling aspect, allowing users to follow and interact with …
Chose LinkedIn Sales Navigator
I personally enjoy the user experience and overall quality effectiveness of Linkedin Sales Navigator much more than the other providers that I have worked with and utilized throughout my sales career. The ease of use of the system has made my life a lot easier and also for my …
Chose LinkedIn Sales Navigator
For the German Speaking region xing.de is the number one platform. It is although much less functional without a premium account and most of the people also put their information on LinkedIn. It is usually optimal to have Sales Navigator AND XING Premium if working on the …
Chose LinkedIn Sales Navigator
I don't know about any substantial competitors to Linked In Sales Nav!
Chose LinkedIn Sales Navigator
We've compared the quality of data using LinkedIn Sales Navigator to other (very) expensive providers of company databases. We found that LinkedIn profiles were often more accurate than these databases - since the people update these once they move to another company. These …
Chose LinkedIn Sales Navigator
There really isn't a clear comparable to Sales Navigator given its unique combination of targeted information, ability to reach out, assistance in posting and sharing content, and reviewing real-life connections to others in your network. This tool is really a must for …
Chose LinkedIn Sales Navigator
Blows them away. I think the fact that this is self-reporting contact info and the enhanced search features just blow any other combos away.
Salesforce Sales Cloud
Chose Salesforce Sales Cloud
I've used Act CRM by Xperience previously. Salesforce is way more robust and intuitive and meets the needs of an enterprise company with enterprise clients way more effectively. I don't think there is another CRM in the market with the overall functionality and usability that …
Chose Salesforce Sales Cloud
SalesNexus is good for smaller company, allows to connect with customers with text messages and emails, it's a lot less cumbersome and easier to use, if you make mistake, it will tell you where is the mistake and how to fix it. Easy to contact customer service. Less complex …
Chose Salesforce Sales Cloud
Salesforce is the market leader in the customer relationship management field for a reason, as it is the pinnacle of what to expect from a customer relationship management tool. Salesforce, as compared to a similar company or competitor such as Zoho CRM, is the industry …
Chose Salesforce Sales Cloud
I've most heavily used the now defunct QuotaFactory for prospecting activity, which was better than Salesforce in that area. It was geared specifically towards prospecting activity and definitely feel it was a better option for business development. As an all in one solution …
Top Pros
Top Cons
Features
LinkedIn Sales NavigatorSalesforce Sales Cloud
Prospecting
Comparison of Prospecting features of Product A and Product B
LinkedIn Sales Navigator
8.1
174 Ratings
7% above category average
Salesforce Sales Cloud
-
Ratings
Advanced search8.4174 Ratings00 Ratings
Identification of new leads8.3172 Ratings00 Ratings
List quality8.3168 Ratings00 Ratings
List upload/download7.8114 Ratings00 Ratings
Ideal customer targeting8.1167 Ratings00 Ratings
Load time/data access7.8154 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
LinkedIn Sales Navigator
8.0
172 Ratings
6% above category average
Salesforce Sales Cloud
-
Ratings
Contact information7.8151 Ratings00 Ratings
Company information8.0172 Ratings00 Ratings
Industry information8.2167 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
LinkedIn Sales Navigator
8.0
169 Ratings
8% above category average
Salesforce Sales Cloud
-
Ratings
Lead qualification process8.0128 Ratings00 Ratings
Smart lists and recommendations8.4151 Ratings00 Ratings
Salesforce integration7.4124 Ratings00 Ratings
Company/business profiles8.3165 Ratings00 Ratings
Alerts and reminders7.9147 Ratings00 Ratings
Data hygiene7.9147 Ratings00 Ratings
Automatic data refresh7.8127 Ratings00 Ratings
Tags8.2122 Ratings00 Ratings
Filters and segmentation8.2156 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
LinkedIn Sales Navigator
7.8
73 Ratings
3% above category average
Salesforce Sales Cloud
-
Ratings
Sales email templates7.766 Ratings00 Ratings
Append emails to records7.963 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
7.8
242 Ratings
1% above category average
Customer data management / contact management00 Ratings8.6242 Ratings
Workflow management00 Ratings7.9233 Ratings
Territory management00 Ratings7.5186 Ratings
Opportunity management00 Ratings8.5236 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.6221 Ratings
Contract management00 Ratings7.2193 Ratings
Quote & order management00 Ratings7.5176 Ratings
Interaction tracking00 Ratings7.6207 Ratings
Channel / partner relationship management00 Ratings7.7168 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
7.4
84 Ratings
1% below category average
Case management00 Ratings7.884 Ratings
Call center management00 Ratings7.366 Ratings
Help desk management00 Ratings7.268 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
7.7
221 Ratings
2% above category average
Lead management00 Ratings7.9216 Ratings
Email marketing00 Ratings7.5185 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
7.5
224 Ratings
1% below category average
Task management00 Ratings7.5213 Ratings
Billing and invoicing management00 Ratings7.260 Ratings
Reporting00 Ratings7.9177 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
7.8
237 Ratings
2% above category average
Forecasting00 Ratings7.4206 Ratings
Pipeline visualization00 Ratings7.8225 Ratings
Customizable reports00 Ratings8.2234 Ratings
Customization
Comparison of Customization features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
8.1
228 Ratings
7% above category average
Custom fields00 Ratings8.2226 Ratings
Custom objects00 Ratings8.1216 Ratings
Scripting environment00 Ratings8.1160 Ratings
API for custom integration00 Ratings8.2189 Ratings
Security
Comparison of Security features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
8.7
230 Ratings
5% above category average
Single sign-on capability00 Ratings8.8197 Ratings
Role-based user permissions00 Ratings8.6203 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
7.5
145 Ratings
3% above category average
Social data00 Ratings7.6144 Ratings
Social engagement00 Ratings7.5141 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
7.8
197 Ratings
9% above category average
Marketing automation00 Ratings7.8193 Ratings
Compensation management00 Ratings7.8130 Ratings
Platform
Comparison of Platform features of Product A and Product B
LinkedIn Sales Navigator
-
Ratings
Salesforce Sales Cloud
7.2
208 Ratings
4% below category average
Mobile access00 Ratings7.2208 Ratings
Best Alternatives
LinkedIn Sales NavigatorSalesforce Sales Cloud
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.7 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LinkedIn Sales NavigatorSalesforce Sales Cloud
Likelihood to Recommend
8.3
(175 ratings)
8.4
(374 ratings)
Likelihood to Renew
8.0
(3 ratings)
9.0
(56 ratings)
Usability
7.5
(5 ratings)
7.6
(120 ratings)
Availability
-
(0 ratings)
9.8
(27 ratings)
Performance
-
(0 ratings)
9.0
(18 ratings)
Support Rating
9.0
(3 ratings)
5.7
(91 ratings)
In-Person Training
-
(0 ratings)
7.9
(11 ratings)
Online Training
-
(0 ratings)
9.1
(15 ratings)
Implementation Rating
8.0
(2 ratings)
1.0
(18 ratings)
Configurability
-
(0 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.8
(9 ratings)
Product Scalability
-
(0 ratings)
8.7
(33 ratings)
Professional Services
-
(0 ratings)
9.3
(8 ratings)
User Testimonials
LinkedIn Sales NavigatorSalesforce Sales Cloud
Likelihood to Recommend
LinkedIn
Flexible Saved Searches: I love how we can save a very complex search created for future use so that we don't have to repeat it again and again. The cherry on the top is that you can even share this saved search with your other colleagues having the LinkedIn Sales Navigator license. Access to Decision Makers: With a single click, I can filter out decision-makers in any company. This is again a time saver in many ways. Alerts and Reminders: which can be set custom-based covering specific use cases. For example - if prospect A changes companies today, I can get an alert for it on my email (the only drawback being I need to manually save this prospect in a list first).
Read full review
Salesforce
Sales Cloud is very well suited for the daily leads and opportunity pipeline management as well as user management. Sales process automation are very helpful for repetitive tasks. It integrates well with other platforms. It's easy to customize and report on data. Sales Cloud can be pricey so is only open to larger org's that need complex CRM. User adoption is slow to any new users that have no prior experience.
Read full review
Pros
LinkedIn
  • Lists - Very intuitive, simple, way to create and track prospects for campaign purposes
  • InMails - The ability to send direct messages to prospects via InMails can be a differentiator for some reps
  • News Feed - Stay up to date on organizations you are targeting to send relevant messages that resonate
Read full review
Salesforce
  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
Read full review
Cons
LinkedIn
  • LinkedIn Sales Navigator is very powerful, but not super well documented.
  • The tool does not allow for the export of list names, which is disappointing for a tool at this price.
  • LinkedIn's search is loosey goosey, you'll find that it includes names that just barely fit the criteria.
Read full review
Salesforce
  • I have hard-coded the auto-update of the phone number format and state format from some codes shared by the community, but I do not know where to do it. I cannot reset it either.
  • It is unclear what functionalities each version has. We use the enterprise version, and it seems we can only have one design of the pipeline. But different business segments would have very different sales cycles, and hence, pipeline tracking would be different. It would be nice to have this available in our version.
  • It seems I cannot create a report to pull notes logged at the account levels.
Read full review
Likelihood to Renew
LinkedIn
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
Read full review
Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
LinkedIn
It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.
Read full review
Salesforce
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
Read full review
Reliability and Availability
LinkedIn
No answers on this topic
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Read full review
Performance
LinkedIn
No answers on this topic
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
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Support Rating
LinkedIn
The tool speaks for itself, but the support is definitely a significant portion of why we use the tool. The company cares about their customer's success and it shows. We do not have to wait for long periods of time for the support team to respond; they do so in a timely manner, and virtually always with relevant insights and solutions.
Read full review
Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
LinkedIn
No answers on this topic
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
LinkedIn
No answers on this topic
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
LinkedIn
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
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Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
LinkedIn
linkedin has way better data cleanup and relevant contact information. It provides a great insight into how to target personally your prospects, and gives great engagement highlights. ZoomInfo is sometimes outdated, the prospect has moved companies or is no longer employed there-- alot of filtering through the weeds can be hard if you are trying to hit high metrics and make your time valuable
Read full review
Salesforce
Salesforce Sales cloud is well integrated with a lot of other marketing and sales technology SAAS products that we use within our business, which is a big part of why I enjoy using it. Compared to NetSuite, it is a lot more user friendly, a modern platform that provides better visual understanding of sales pipeline and contains more useful data across the customer journey.
Read full review
Contract Terms and Pricing Model
LinkedIn
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
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Scalability
LinkedIn
No answers on this topic
Salesforce
I don't think there is a limit to Sales Cloud's scalability; at least, I haven't encountered one or heard of one. My data is not enormous, so perhaps some companies might encounter lags, but nothing from my end. I think I'll be able to use Sales Cloud from now until infinity.
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Professional Services
LinkedIn
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Return on Investment
LinkedIn
  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.
Read full review
Salesforce
  • All tools we've implemented with Salesforce had a pretty quick positive ROI with the exception of CPQ & Billing. That was a very large project that I would only suggest for businesses with many SKUs that tend to be packaged together.
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ScreenShots

Salesforce Sales Cloud Screenshots

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