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Creatio

Creatio

Overview

What is Creatio?

Creatio is a provider of a platform to automate industry workflows and CRM with no-code and maximum degree of freedom. The Creatio offering includes a no-code platform (Studio Creatio), CRM applications (Marketing, Sales, and Service), industry workflows for 20 verticals…

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Pricing

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Growth

$25

Cloud
per month per user

Enterprise

$55

Cloud
per month per user

Unlimited

$85

Cloud
per month per user

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.creatio.com/products/pricin…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $125 per month for 5 users (minimum)
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Features

Low-Code Development

Low-code development tools allow non developers to build simple process applications with little oversight. These tools simplify the application building process, and are frequently used for simple process applications.

8.7
Avg 8.4
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Product Details

What is Creatio?

Creatio is a provider of a platform to automate industry workflows and CRM with no-code and maximum degree of freedom.

The Creatio offering includes a no-code platform (Studio Creatio), CRM applications (Marketing, Sales, and Service), industry workflows for 20 verticals and marketplace add-ons.

  • Marketing Creatio - a ready-to-use platform to automate marketing campaigns and lead management workflows with no-code and maximum degree of freedom.
  • Sales Creatio - an end-to-end platform to automate sales processes of any type with no-code and maximum degree of freedom
  • Service Creatio - an omnichannel platform to automate customer service workflows of any complexity with no-code and maximum degree of freedom
  • Studio Creatio - a no-code platform to automate workflows and build applications with maximum degree of freedom. ​

Creatio products can be purchased separately or as a unified CRM solution to automate customer-facing and industry workflows with no-code.

All Creatio products are powered with no-code tools as well as out-of-the-box capabilities to help organizations digitize workflows, enhance customer and employee experiences, and boost efficiency across all business units. Creatio enables non-technical users to create business apps without coding with its no-code UI designer, and drag-and-drop visual design tools.

Additionally, Creatio provides a marketplace of ready-to-go solutions, connectors, and templates for various use cases. Creatio platform is built on a technology stack designed to offer the maximum degree of freedom to integrate the platform within an organization’s digital ecosystem.


Creatio boasts thousands of customers launching millions of CRM, as well as operational and industry workflows within the platform every day in 100 countries. Creatio is headquartered in Boston, MA. They have 700 employees in six offices and a local presence in 14 countries. Creatio also states they have long-lasting relationships with organizations including AMD, Bayer, Kraft Heinz, Visteon, Société Générale Group, and BNP Paribas Group.

Creatio Features

Low-Code Development Features

  • Supported: Visual Modeling
  • Supported: Drag-and-drop Interfaces
  • Supported: Platform Security
  • Supported: Platform User Management
  • Supported: Reusability
  • Supported: Platform Scalability

Creatio Screenshots

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Creatio Videos

Studio Creatio is a no-code platform to automate workflows and build applications with maximum degree of freedom.
Sales Creatio is an end-to-end platform to automate sales processes of any type with no-code and maximum degree of freedom.

Creatio Integrations

Creatio Technical Details

Deployment TypesOn-premise, Software as a Service (SaaS), Cloud, or Web-Based
Operating SystemsWindows, Linux
Mobile ApplicationApple iOS, Android, Windows Phone
Supported CountriesGlobal
Supported LanguagesEnglish, Spanish, Dutch, Portuguese, French, Czech, German, Russian, Italian, Polish, Hebrew, Ukrainian, Indonesian, Vietnamese, Arabic, Thai, Romanian

Frequently Asked Questions

Creatio starts at $125.

Appian, Salesforce Sales Cloud, and SAP Sales Cloud are common alternatives for Creatio.

Reviewers rate Drag-and-drop Interfaces highest, with a score of 9.3.

The most common users of Creatio are from Small Businesses (1-50 employees).
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Comparisons

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Reviews From Top Reviewers

(1-5 of 11)

Reliable, comprehensive, flexible, safe and smart BPM (CRM) system

Rating: 7 out of 10
July 12, 2021
Vetted Review
Verified User
Creatio
3 years of experience
Creatio is a business precesses management system implemented in the company which is my major customer. I was the one who was responsible for BPM online (its former name) setup and integration. Currently the software is the main business platform we use daily for sales and marketing (we've got both sales and marketing licenses).
  • Creatio is super flexible, good for any business
  • This BPM has good administrative options
  • Creatio is cheaper than some famous CRMs and BPMs
Cons
  • Reports dashboard settings are very tricky
  • Not all UTM parameters are added to the lead (like content, term, etc)
  • System updates require testing before implementation (if there are custom modifications)
Creatio is good for medium-sized and big companies which need highly customizable software. It's good for businesses that have both online and offline stores. On the other hand, Creation is too "heavy" options for startups and small enterprises requiring simple and very cheap solutions and no specialized personnel to support and administer Creatio.

Creatio is completely customizable to meet your needs

Rating: 10 out of 10
June 30, 2023
Vetted Review
Verified User
Creatio
1 year of experience
Landmark Cinemas uses Creatio for our Sales team as a CRM. Creatio has proven to be very customizable for our unique workflows and business cases. By automating business processes, we have eliminated a large portion of our administrative tasks and can better focus on building and nurturing client relationships. The low-code structure allows for quick and easy changes without programming knowledge or experience.
  • Visually building out business processes
  • Extremely customizable
  • Marketplace has plenty of free and useful apps
Cons
  • Some documentation in the Creatio Academy is outdated or could benefit from video examples.
Changing CRMs can be a very daunting proposition. Creatio's Support and Customer Success teams have been nothing short of fantastic as we recently navigated this change. The regular check-ins helped ensure we had the tools we needed to be successful. I do not have any programming background or experience. Creatio's low-code design has allowed me to implement the majority of changes very easily without additional third-party consultants. Some of the resource documents have not been updated to current versions of the software and/or would benefit from 'How to' videos for the novice user/administrator.

bpm'online - a consolidated and concise tool that provides ease and efficiency to users of all levels

Rating: 9 out of 10
June 05, 2019
bpm'online is currently being used for our marketing and sales pipeline management as well as client/vendor communication, information, and activity record tracking. Every department in the company utilizes the system, with the vast majority of users using it for information reference (i.e. address, contact, client-specific elections, and details). It helps us consolidate client-based information into a cloud format so that communications and notes can be viewed from any location and without a specific individual needing to be present to find relevant information.
  • Tracks email communications.
  • Feed system embedded in any type of record to isolate conversations to a specific topic.
  • Workflow creation to automate activity assignments and internal email notifications.
Cons
  • Development user interface is not for the light-hearted.
  • Compiling of changes to the database can take a long time.
  • The mobile app can become inaccessible without compiling new changes
bpm'online is a great tool for activity tracking and account/contact specific notes. It is easy to adjust an account or contact page to include the information you want to reference, and you can create tabs within those pages to segregate information as needed. It is less friendly when it comes to actually using the system for email communications; we use Office365 to send and receive emails and use the SmartCloud connector to help integrate the two systems. The reason for this is that composing an email replaces any information you had visible on the browser tab, requiring you to open a new duplicate tab to refer to information.

Creatio helps organize data in a systematic way.

Rating: 7 out of 10
November 03, 2021
Vetted Review
Verified User
Creatio is helping my organization to align the company's employees along with our clients. It mainly addresses the problem of organizing all the data system so that it is easily accessible for everyone. Creatio is also helping us [with] the following things: Calendar/Reminder System, Email Marketing, Internal Chat Integration, Lead Qualification Marketing, Automation Task Management.
  • Calendar/Reminder
  • System Email Marketing
  • Marketing
Cons
  • Moving of the data during deployment
  • Customer service
  • Customization of the software
Creatio is most suitable for: Calendar/Reminder, System Email Marketing, Internal Chat Integration, Importing data, and Keeping track of activities. Creatio is less appropriate for taking action with Real-time tracking Integration with other platforms, [it] can be more prompt with Customer Service Visualization of dashboards deployment of data from different environments.

Personalizing Marketing Campaigns

Rating: 10 out of 10
June 11, 2018
bpm’online has been critical in CMcadeiras’s digital transformation. Thanks to the automation of marketing and sales processes, it is now taking us hours what used to take days and this is crucial for productivity levels. From a marketing standpoint, the ability to deeply personalized omnichannel communications to strategically target various types of customers, from private to retail, has been a dream. bpm’online encloses a database of customers and their purchasing decisions, making the job of the marketing department truly effortless.
  • Market segmentation
  • History of all the activities with the Accounts/Contacts
  • Great email tools
Cons
  • More videos explaining some features
  • Data segmentation
  • Increase in productivity
  • Better understanding of customer behavior
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