Engagio Reviews

28 Ratings
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Score 8.2 out of 100

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Reviews (1-10 of 10)

Michelle Markelz | TrustRadius Reviewer
February 12, 2020

Track & Visualize Marketing Engagements

Score 5 out of 10
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Likelihood to Recommend

Engagio is a good visualization tool for an organization that is bought-in on engagement as a success metric. If your organization is not convinced that engagement is a firm indicator of intent or likelihood to convert, then it will be difficult to make use of the information Engagio gathers. If you have enough historical data to show how engagement relates to closed business, you may be able to make this case more easily.
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Anonymous | TrustRadius Reviewer
December 04, 2019

Great program for enterprise sales!

Score 8 out of 10
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Likelihood to Recommend

Engagio is well suited for someone who is taking more of an account-based approach and who wants to be super targeted in their outreach. I would recommend this program to someone who is doing more of an enterprise sale, especially if there are more than one decision-maker in the dealmaking process.
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Anonymous | TrustRadius Reviewer
December 04, 2019

Great tool!! Amazing for prospecting.

Score 10 out of 10
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Likelihood to Recommend

Well suited for prospecting and to determine who are "hot leads" and why. It is great for determining what an account cares about since you can filter by content viewed and come up with a POV accordingly. It is not great for finding new contacts who have not engaged.
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Anonymous | TrustRadius Reviewer
December 04, 2019

Engagio is great!

Score 10 out of 10
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Likelihood to Recommend

Engagio is well-suited for sales teams looking for insight into customer and prospect engagement. It is a great platform to see who is viewing content, what they've clicked on, and what they've filled out. This helps sales teams to reach out at the right time and tailor the messaging accordingly.
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Anonymous | TrustRadius Reviewer
April 26, 2019

Engagio Gives Us Valuable Insight Into Low-Hanging Fruit

Score 9 out of 10
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Likelihood to Recommend

Engagio is great for giving sales and marketing teams insight into which marketing efforts are getting the most engagement, and which accounts should be targeted for further nurturing. The reports available are great if you can get your sales team to use them the way they are intended to be used. Set up and implementation does take quite a bit of time, but the payoff is worth it. You just need to make sure it's not just done, but done right, in order to reap the benefits.
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Tesia Ray | TrustRadius Reviewer
November 17, 2018

Turn to Engagio for Optimal ABM

Score 10 out of 10
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Likelihood to Recommend

Engagio is best for companies that have longer sales cycles that deal with very large accounts entailing multiple decision makers. In these cases, it really shows value for the end user by letting you see what everyone at those accounts is interacting with to help you better tailor your campaigns.

I don't believe that Engagio would be a rational choice for those with very quick sales cycles or companies with bad data.
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Mitchell Hanson | TrustRadius Reviewer
May 23, 2017

Must-have for launching an ABM program

Score 10 out of 10
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This should be the first piece of technology purchased if you're firing up an ABM-ABE program. After setting up a process you want to focus on metrics first.

However - Make sure your data is cleaned up first! No, really! If you don't have that fixed, you don't want to start this yet.
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José Rafael Parr | TrustRadius Reviewer
June 08, 2016

Excellent Analytics Tool

Score 9 out of 10
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Likelihood to Recommend

Engagio is best suited for companies that have long sales cycles, dealing with large accounts with multiple decision makers. In these cases, it really sings, letting you see what everyone at those accounts, regardless of whether they're contacts or leads in Salesforce, are interacting with.

I don't think Engagio would make much sense for a company that has quick sales cycles with relatively few decision makers. Salesforce's out-of-the-box reporting is probably sufficient in those cases.
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Engagio Scorecard Summary

About Engagio

Engagio is a marketing orchestration platform that is designed to complement existing marketing automation platforms by unifying data, providing engagement analytics, and enabling marketers to orchestrate interactions.

According to the vendor, key business benefits and features include:

Data and Operations: Combine data from multiple sources, map leads to accounts (L2A), and access account-based insights everywhere you already are: LinkedIn, Gmail, and Salesforce.
Analytics and Insights: Track engagement, score and prioritize accounts, and measure the impact of your ABM programs.
PlayMaker: Orchestrate account-based programs across departments (marketing, sales, success) and channels (email, phone, social, direct mail, events, and more).

Engagio Features

Has featureEngagio's ABM Platform integrates your account data giving you visibility and control of your opportunities
Has featureEngagio’s ABM Analytics streamline account-based reporting and analytics to get better insights on what’s happening every day at your target accounts
Has featureEngagio PlayMaker enables you to orchestrate account-based plays with confidence and ease

Engagio Integrations

Engagio Competitors

Engagio Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No