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Qualtrics

Qualtrics

Overview

What is Qualtrics?

Qualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform.

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Recent Reviews

TrustRadius Insights

Qualtrics Research Suite has been widely used by various organizations and institutions for gathering feedback and conducting surveys. …
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Not recommend

1 out of 10
April 29, 2023
I am highly disappointed with this tool. I saw a lot of bugs, lack of flexibility and awful UX as administrator. The support was not much …
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Qualtrics CoreXM Review

2 out of 10
January 07, 2023
In my opinion, based on an IT view, Qualtrics CoreXM provide a horrible experience. In my opinion the whole API should not exist. In my …
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Qualtrics is great

9 out of 10
June 03, 2021
Incentivized
The platform is being used mainly for marketing research but most recently other departments are using for scorecard on their vendors they …
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Great survey platform!

8 out of 10
May 07, 2021
It is currently being used by a department and as a step in getting the data we need for quantitative analysis. We use it to implement …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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Research Core 1

1,500

Cloud
per user/per year

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Details

What is Qualtrics?

Qualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform.

Qualtrics Features

  • Supported: Customer Experience Management
  • Supported: Customer and Market Research
  • Supported: Employee Insights
  • Supported: Digital Experience Management

Qualtrics Screenshots

Screenshot of

Qualtrics Video

See more Qualtrics Customer Stories: https://www.qualtrics.com/customers/ Yamaha makes one-quarter of the instruments used by musicians worldwide. To make sure their product experiences are perfect, Yamaha uses Qualtrics Experience Management to run hundreds of quick-turn fee...
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Qualtrics Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Windows Phone

Frequently Asked Questions

Qualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform.

MaritzCX, Clicktools, and SurveyMonkey are common alternatives for Qualtrics.

Reviewers rate Usability highest, with a score of 3.8.

The most common users of Qualtrics are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(387)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Qualtrics Research Suite has been widely used by various organizations and institutions for gathering feedback and conducting surveys. Users such as HR departments utilize the software to conduct satisfaction surveys and employee recognition programs. The learning and development departments rely on Qualtrics for training needs assessment and post-conference/training satisfaction surveys. In the academic field, Qualtrics is highly regarded by universities for program evaluation, custom research surveys, language acquisition research, and data collection. It is also commonly used by professors for market research, product evaluation, and academic research. Additionally, Qualtrics is employed in healthcare settings to implement surveys and address communication needs.

Qualtrics Site Intercept is a valuable tool for organizations looking to gather feedback from customers and website users. It allows businesses to interact with website visitors and obtain feedback on new product features and media channels. This feature has been particularly useful for marketing departments in studying digital marketing campaigns, as well as advertising and public relations students who utilize it for research studies. Moreover, Qualtrics has been utilized by businesses in the gaming and hospitality industries to conduct surveys and identify trends.

Overall, Qualtrics offers a versatile platform that helps organizations of all sizes gather insights, improve customer service, conduct market research, streamline processes, and make data-driven decisions. Its user-friendly design, customization tools, scalability, robustness, and exceptional support have made it a popular choice among users in diverse fields.

Friendly and Knowledgeable Customer Support: Users have consistently praised the customer support provided by Qualtrics, with many stating that the support team is friendly, helpful, and knowledgeable. Numerous reviewers appreciate that the support team is always eager to assist and follows up on inquiries.

Intuitive Interface for Surveys: Reviewers highlight the intuitive and easy-to-learn interface of Qualtrics. They mention that the tool can be used for both simple and complex surveys, accommodating varying components. The ability to customize the look and feel of surveys is also highlighted, as it allows for brand promotion.

Variety of Item Types for Surveys: Many users appreciate the variety of item types offered by Qualtrics, which allows them to ask both informative and fun questions in the same survey. The reminders feature also helps users stay organized and target specific individuals who haven't completed a survey.

Confusing User Interface: Several users have found the user interface in Qualtrics to be confusing, leading to a less-than-optimal user experience. They have expressed the need for improvements to make it more intuitive and easier to navigate.

Difficulties with Branching Implementation: Some users have mentioned that implementing branching in surveys is not visually intuitive and can be challenging. They have suggested adjustments to make this feature more user-friendly and easier to understand.

Limited Customization Options: Users have desired more flexibility in customizing the look and feel of their surveys without relying on CSS. They have expressed the need for additional design tools to better customize the respondent survey experience according to their preferences.

Users have provided valuable recommendations for using Qualtrics based on their experiences:

Consider your specific goals and use cases, asking so what questions to ensure that the software aligns with your objectives.

Start with the basics by playing around with the different types of survey questions and responses in Qualtrics before creating a survey. This allows users to familiarize themselves with all the available options and make informed choices.

Make use of online resources and tutorials, such as those available on YouTube, to fully grasp the capabilities of Qualtrics and learn hidden tips and tricks. This can help users get the most out of the software and enhance their surveying skills.

Overall, users find Qualtrics to be a valuable tool for surveying, but emphasize the importance of understanding its functionalities and customizing its usage according to specific needs.

Attribute Ratings

Reviews

(76-100 of 169)
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Astrid Oviedo | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I am a PhD student and about to plunge into my dissertation so I will use Qualtrics to distribute my survey instrument. Qualtrics is also being used by our department to survey opinions and vote upon policy/decisions - saving from time wasted in meetings.
David Giles, Ph.D. | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Our university recently acquired a Qualtrics site license for institutional survey tasks. The survey tool is now available to all faculty, staff and students. The tool provides a unified solution for academic research and business needs.
June 07, 2017

Great Program

Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are using Qualtrics to study low-income workers at a number of large organizations. We are learning about loyalty, work quality, and quality of life following an income-based policy change. The data will help us learn the effect of the policy on worker's life and work and inform us of any unintentional consequences.
Bruce Vieweg | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
As a higher education institution, our students, our faculty, and our staff have a need to survey. The functionality of Qualtrics, together with amazing support, both technical and functional, make it a key component to our success. It has been used to support student research, faculty research, and many administrative and staff needs. I cannot imagine a better survey product.
March 21, 2017

PhDreaming

Score 8 out of 10
Vetted Review
Verified User
We currently use Qualtrics for educational research. We either have our respondents reply to surveys using an anonymous link, or we'll manually input results into the software to create data.
Christa Stultz | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use Qualtrics to gather post-graduation data. We use Qualtrics across our entire campus. We currently have over 2100 faculty, staff, and administrators that use Qualtrics. Our students also use Qualtrics. Using Qualtrics enables us to collect the data and analyze it for prospecting students. Also to ensure we are staying on track with our strategic goals, and to see trends in what students are studying.

Asif Mehedi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I work at the University of Virginia as a researcher. The university has an organization license which allows all staff and faculty (possibly students too? I"m not sure) to use Qualtrics. The use cases may differ widely, but some that I've seen are: collecting feedback from internal or external stakeholders for organizational improvement, experimental studies, and academic research survey. For academic researchers (like me), it's a wonderful way to quickly gather data in a clean and structured form. The main advantage of using Qualtrics is it makes making a questionnaire – no matter the needs – a breeze, thanks to the large arsenal of customizable question types it offers.
Fernando Cadena, CSP | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We are using Qualtrics as a way to engage with our clients and candidates alike. The platform has allowed us to give a voice to our clients in a way that wasn't feasible before. The tool has been instrumental in helping us scale our efforts to become a more customer-centric organization.
January 06, 2017

Perpetual user approved

Nora Harrington | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Survey collection is used for a number of different aspects of higher education recruitment. [This includes] event registration/RSVP, information requests, and satisfaction surveys. Reports are easy to review, and export for business purposes. Customer service is quick to respond and eager to provide assistance. After three years of using the product, I feel like I am just scraping the surface of the capabilities. Looking forward to learning more in the years to come.
Jason Hill | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
The Insight Platform is used the most on campus. Students learn the platform by using it in real-world applications to complete individual and group projects. At an administration level, we use Qualtrics to provide support for certain services and technologies that enable us to respond quickly and efficiently to faculty and student requests. Faculty have begun using the brand-new Qualtrics LTI for use in Canvas by Instructure. This tool allows faculty to create adaptive and engaging quizzes in Qualtrics. Scores are then automatically passed back to the Canvas grade book. We will soon be implementing Qualtrics 360 for select departments on campus. MBA students will be able to provide and receive valuable feedback for each other for group projects. The Nursing Program will use this tool to facilitate crucial evaluations for students completing clinical rotations with neighboring healthcare providers.
Julie Ressalam, MPH | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use Qualtrics to implement surveys in healthcare settings across the entire organization. Qualtrics is used to survey healthcare staff, executives, and collect policy data. I addresses the health communication needs of healthcare settings.
Nico Leussink | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use Qualtrics for educational purposes, research and customer satisfaction.
The growth of users and usage is very big because of several points:
- easy to use
- self-supporting and great help pages. Also the helpdesk is very helpful and response is quick
- a lot of functions in building great surveys
- great options for data: downloads to CSV, TSV, SPSS, XML
- a lot of benefits in building reports (tables, charts and aditional text).
Linda Varvel | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Qualtrics is a great survey platform. I use it to collect assessment data, as well as sign-up information for events. I know a variety of people who use it on our campus in various offices. It allows us to easily assess a large number of people by sharing one easy link.
Suzanne Worsfold | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Qualtrics is being used across the university to include the students. Our users love it and how easy it is to create a survey. Qualtrics support is absolutely phenomenal! Qualtrics is used for course evaluations. It is also being used for research, creating quizzes and to sign up for seminars.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Qualtrics is used as a survey tool across campus at Ohio University. It is currently being used by the whole organization and has replaced many other survey methods. Earlier this academic year, the institution upgraded their use of Qualtrics to include the document upload and so now, the scope of Qualtrics has been further broadened to include applications.
October 28, 2016

Qualtrics Review

Joann Biehl | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Saint Louis University uses Qualitrics to develop surveys in many different areas. I developed a survey using Qqualtrics for a research study from which we collected data from the survey. I am in the process of developing a survey using Qualtrics for another research study to collect data from residents in training at the university.
Tareq Daher, PhD | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
I can not speak to how Qualtrics is used by the whole organization, but several faculty and staff [members] are using Qualtircs in our department. We have a plethora of uses, most commonly we developed a set of interactive surveys that evaluate and assess student perceptions.
Dan Loton | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Qualtrics has been used to support a diverse variety of online survey research application. These varied uses include short experience-sampling mobile surveys, more traditional lengthier online surveys, longitudinal surveys with timed reminders, offline surveys completed using a tablet in the presence of participants, and in-house surveys used primarily in place of database software, such as in the case of a rubric used to code thousands of records by teams of researchers.
Daniel Simonet | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Qualtrics is being used across multiple academic and administrative offices within the College of Humanities and Social Sciences. Qualtrics aids in teaching students statistics and data collection, helping administrators coordinate schedules and analyze resource needs, and helping professors carrying out sophisticated studies to answer basic and applied questions in neuropsychology, industrial/organizational psychology, social psychology, perception, and cognitive psychology.
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