Shopify is the way to go!
I use Shopify at a small business boutique store that I work at. We use Shopify for our online sales platform. This means we are able to …
Starting at $29 per month
View PricingOverview
What is Shopify?
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
Recent Reviews
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Product catalog & listings (131)8.686%
- Branding (130)8.484%
- Visual customization (129)7.575%
- Product management (129)7.272%
Reviewer Pros & Cons
- One of the best strengths is being able to upload your entire store to Shopify. I am able to control what items go online, how much they are and even ...
- One con would be that there is so much in Shopify that it can be confusing to someone. It takes a lot of practice and can lead to frustration if you d...
Pricing
Shopify Lite
$9
Cloud
per month
Basic Shopify
$29
Cloud
per month
Shopify
$79
Cloud
per month
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.shopify.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $29 per month
Product Demos
1-Minute Demo of How Packwerk Works | Shopify Engineering
YouTube
Basel Shopify - Use One Click Import Demo Tool
YouTube
Shopify Online Store 2.0 Demo: Dawn, the new Theme Editor, and Metafields...
YouTube
Instant Search + for Shopify Demo
YouTube
Australia Post Shipping Labels for Shopify - App Demo
YouTube
Hydrogen Coding Demo with Tobi Lütke | Shopify Unite 2021
YouTube
Features
Return to navigation
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Shopify?
Shopify is a commerce platform that allows anyone to easily sell online, at a retail location, and everywhere in between. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales. Shopify is used by over 90,000 retailers in 100 different countries.
As a SaaS, Shopify's stability and always-on availability are touted. The eCommerce site presents the customary inventory and presentation controls typical of eCommerce solutions. Items are organized into collections, or using smart collections customize groupings to fit the merchandise (e.g. less than $20 items, gift ideas, bundles, etc.). Content management features (e.g. a blog) are present for tailoring the look and interactivity of the site.
For selling online, the $14 Starter pack includes a basic eCommerce site with 1GB of storage, chat & email support, and support for 25 listings. The $29 Basic pack includes POS and unlimited products, as well as fraud analysis tools. The $79 Professional Pack bumps storage space from 1GB to 5GB and adds gift cards, professional reports, and abandoned cart recovery. Finally, Unlimited, at $179 per month, makes space unlimited, and provides advanced reporting and real-time carrier shipping.
As a SaaS, Shopify's stability and always-on availability are touted. The eCommerce site presents the customary inventory and presentation controls typical of eCommerce solutions. Items are organized into collections, or using smart collections customize groupings to fit the merchandise (e.g. less than $20 items, gift ideas, bundles, etc.). Content management features (e.g. a blog) are present for tailoring the look and interactivity of the site.
For selling online, the $14 Starter pack includes a basic eCommerce site with 1GB of storage, chat & email support, and support for 25 listings. The $29 Basic pack includes POS and unlimited products, as well as fraud analysis tools. The $79 Professional Pack bumps storage space from 1GB to 5GB and adds gift cards, professional reports, and abandoned cart recovery. Finally, Unlimited, at $179 per month, makes space unlimited, and provides advanced reporting and real-time carrier shipping.
Shopify Features
Online Storefront Features
- Supported: Product catalog & listings
- Supported: Product management
- Supported: Bulk product upload
- Supported: Branding
- Supported: Search & filter
- Supported: Mobile storefront
- Supported: Product variations
- Supported: Subscriptions & downloads
- Supported: Website integration
- Supported: Visual customization
- Supported: CMS
Online Shopping Cart Features
- Supported: Abandoned cart recovery
- Supported: Tax calculator
- Supported: Shipping calculator
- Supported: Integration with Amazon
- Supported: Integration with eBay
- Supported: Checkout user experience
Online Payment System Features
- Supported: PayPal integration
- Supported: Returns & refunds
- Supported: Single-click checkout
- Supported: eCommerce security
eCommerce Marketing Features
- Supported: Promotions & discounts
- Supported: SEO
- Supported: Product reviews
- Supported: Social commerce integration
- Supported: Customer registration
eCommerce Business Management Features
- Supported: Order processing
- Supported: Inventory management
- Supported: Shipping
- Supported: Custom functionality
Shopify Videos
Subscribe to Shopify
Shopify is a powerful tool for ecommerce, but users will have to know how to setup products and collections to get the most out of it. We go through the process step by step.
Shopify Integrations
Shopify Competitors
Shopify Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
Frequently Asked Questions
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
Shopify starts at $29.
Reviewers rate Website integration and Order processing highest, with a score of 9.2.
The most common users of Shopify are from Small Businesses (1-50 employees).
Comparisons
Compare with
Reviews and Ratings
(592)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Recommendations
Shopify is a versatile platform that fulfills various use cases for businesses of all sizes. Users have found success using Shopify as their primary webpage to showcase and sell unique products, catering to different brands and the general public. The platform's easy-to-use features and integration with third-party apps make it the go-to choice for most small business e-commerce requirements. Shopify has proven particularly useful for selling apparel, books, and various other products, with its seamless printing and package preparation capabilities. Additionally, organizations benefit from Shopify's efficient inventory management, integration with the US Postal Service, and discounts on order fulfillment. Notably, Shopify stands out among other e-commerce platforms due to its beginner-friendly user experience, ease of use, and integration with popular platforms like ShipStation and MailChimp. It is also highly regarded for its SEO capabilities, low cost as a hosted solution, and integrated shopping cart functionality. Overall, Shopify serves as a powerful tool for managing sales, stock, shipments, and online presence - making it the backbone of many small businesses' operations.
Based on user reviews, there are three common recommendations for Shopify. Firstly, users highly recommend Shopify for its quick and easy setup process. Customers mention that they were able to get their eCommerce stores up and running in no time, thanks to Shopify's user-friendly interface and intuitive features. Secondly, users often describe Shopify as the best plug-and-play solution for eCommerce stores. They appreciate the seamless integration of various tools and extensions, allowing them to easily customize their online stores and enhance the overall shopping experience for their customers. Lastly, reviewers also highlight the reliability of Shopify as a platform for managing their eCommerce businesses. They praise its robust infrastructure, reliable hosting, and responsive customer support team, which provides assistance whenever needed.
Attribute Ratings
Reviews
(26-50 of 144)Companies can't remove reviews or game the system. Here's why
June 07, 2021
"Check-out" Shopify!
Shopify is a super user-friendly customizable option to create a storefront as in our case to sell a limited quantity of items. We use this only occasionally across the entire organization as we are working to figure out a storefront as we go. However, our experience has been extremely positive and we believe this solves a lot of the issues we were looking for!
- Shopify has a super user-friendly interface! It doesn't require any knowledge of coding or back-end writing. Love that anyone in our organization can use it without that special knowledge.
- You can manually input products to sell easily, or you can import them which is great if you have a lengthy offering!
- We love how professional the final quality of items look once they are posted. It is an intuitive app that helps adjust photography, cropping, and alignment for a cohesive and professional appearance.
- You can't create sub-categories for your products which is a bummer if you have several items under one category of you product. This also makes it a bit more difficult for people to find what they are searching for if you have several items but can't sub categorize.
- The URL isn't completely customizable which is an issue if you aren't embedding the app in your website or it bothers you that your brand may not look completely cohesive if re-directing to the shopify site.
- You have to pay for the highest level of the app to get access to advance reporting. This isn't an issue if you are dealing with a relatively simple storefront and basic reporting.
June 07, 2021
Sell online easily.
Shopify is being used as an e-commerce platform for our team to be able to sell different products online. It helps us to host and create an e-commerce platform for ourselves across several different websites.
- Shopify has a great support team and a great platform.
- The interface makes the site easy to customize and make changes.
- Allows you to not have to pay a developer to makes changes, etc.
- They could have better templates that are provided up front.
- Some customization requires coding to change.
- If you are coding, there is the need to learn Shopify's language.
We use Shopify as our main e-commerce platform. It is used across the whole organization by the sales team, the marketing team, the operations team, and also the management team to check on reports and overall business data. As a small business, Shopify truly offers to us an end-to-end solution for our digital channel. We don't use anything else since all we need to do (in order to attract customers > receive orders > send orders to production > invoice > receive payment > ship the product to the customer > manage post-sales processes) can be done within the platform and its app marketplace.
- Easy to implement.
- The app marketplace.
- The whole end-to-end solution.
- lack of good payment gateways for Latin America.
- no recurrent payments option in the core functionality
- POS doesn't work in Latin America.
Everything about this tool is absolutely awesome. It has helped our team tremendously to create an eCommerce store and build out a page with a variety of different products that we can offer. The integrations are super easy and it does not require a lot of coding.
- Shopify is easy to set up and does not require a lot of work upfront.
- The templated themes are awesome and look very clean and professional.
- The support team is super helpful and can assist in almost any effort.
- Shopify could be a little less code intensive for customizations.
- The pricing is a bit high just compared to other platforms out there, but it definitely is better.
- More solutions for non-eCommerce sites since they are wonderful to deal with.
June 01, 2021
Plug, play, and start selling
Shopify is the best cloud-based, multichannel eCommerce platform by far. Their product is suitable for small to medium-sized businesses like ours as for more advanced organizations you can create your custom made eCommerce [platform].
It is used mainly by our marketing department but the product team also uses it to make sure they take full advantage of Shopify's integrations to boost sales and help on the upselling of our most-sold products.
It is used mainly by our marketing department but the product team also uses it to make sure they take full advantage of Shopify's integrations to boost sales and help on the upselling of our most-sold products.
- Integration with Facebook and other social platforms is fantastic.
- Constant product improvements.
- Great support team to help with product knowledge.
- Cost of the custom templates is very high at $180 USD.
- Affiliate platform integration is quite complicated.
- Analytics system and forecasting need to be improved to calculate my expected monthly sales.
June 01, 2021
Shopify Can Do It - If You Have the Budget
Used by small business client doing online retail. Used by owner and possibly employee. Shopping is being used to bring the client's products to a worldwide market. The platform was selected because it specializes in online retail sites, and purportedly can handle large amounts of products. Detailed filtering and searching of products on the website page by the customers was a very important feature.
- Built for online retail. Products are quick to load in if you have a spreadsheet and not too many products.
- Quick setup of a website.
- Low cost to try out, at least at first.
- Shopify uses a plug in for every little function you want to add. It doesn't do even some very basic things you would expect out of the box. Almost everything needs a plugin.
- Plugins can be costly and of inconsistent quality. The price seems low when you start building but then adds up quickly when you really start to try to bring a fully functional website to completion.
- It is not easy to customize plug-ins to your needs and it takes a long time to review all the plugin options to figure out which one might actually serve your needs adequately.
- Shopify was not very friendly for managing lots of products. If you get up over 400-500 it doesn't support them very well, at least not without hiring programmers and putting a lot more money into it.
May 28, 2021
Shopify for easy e-store management
Shopify is used by the company I work for to implement e-commerce features on our website. It assure site hosting as well which is very useful, getting all the facilities integrated in one place. The platform and its features are user friendly, you just require a plug-in readily available to add products on the e-shop, and it can be easily used by non-IT users.
- Designs are excellent and mobile-friendly
- Flexible core system and templates
- 24/7 customer support
- URL structure is not ideal for SEO
- Multi language is not a standard feature
- Processing fees are high
May 25, 2021
Commerce platform for all business sizes
This is the number one go-to application when it comes to creating an online e-commerce store. There are a number of benefits and flexibility in setting up things and working on them. Code is quite simple and preset functions are there to take care of things that are complicated to set up for users.
- Ease of setup.
- Vast community of developers.
- Great customer service.
- Costly extensions and plugins.
- Need third party apps to avail features.
- Not focused on the back-end systems.
May 25, 2021
Best for Beginners in E-Commerce Sphere
Shopify is an e-commerce platform we routinely recommend to some of our small to mid-sized food + beverage brand clients for integrating with their own websites to set up online sales for the first time.
- Easy setup for the un-tech-savvy.
- Allows for contact info capture to build customer lists for later communications.
- Allows for easy setup of promo code discounts.
- Shopify charges a transaction fee if not using Shopify Payments
- Additional features mean additional costs.
- Other e-commerce options may provide greater inventory management features.
May 25, 2021
Shopify: The Rocket Booster of E-Commerce
The need to have an affordable online e-commerce solution became even more of an issue since many businesses could not carry out their regular brick-and-mortar operations during the past 15 months. As a company that provides web services to small and medium businesses, Shopify presented a fairly straightforward solution for us to offer websites that could be launched very quickly and be easily maintained by either the customers themselves or our technical staff. The Shopify Partners program is a great option that allowed us to facilitate setup and management of Shopify accounts on behalf of customers who could not mange it themselves.
- The Shopify platform has built-in templates which are offered either for free or for a price so that the look of a site can be customized. Even after choosing a template, the platform allows for a great deal of customization in terms of colors and the order of certain features on the page.
- Even though Shopify is a subscription service, it has some very flexible options for stopping the service for specific lengths of time with varying permissions. For example, if a small business owner needs to step away from the business and not have the store "open', they can do so for up to 3 months at no cost as long as certain conditions have been met. These options are worth checking out especially for seasonal businesses.
- The availability of the Shopify Partners program is also a great help for customers who might not have the knowledge or time to build the site themselves. For businesses that offer developer services, it is also a good way to help potential customers.
- Shopify is affordable if you just need the basics for your store. However, once you start to customize it or try to add more features you can quickly find yourself paying additional monthly charges. While this good for the developers who invest time and effort to build apps for Shopify, it can leave businesses spending more than they intended or going without certain features.
- While Shopify offers backup and restore options for sites if you need to leave the platform completely and return later, leaving the platform to move your data to another platform isn't very easy. This means that businesses need to think carefully about what they will need in the long term before committing their resources to Shopify.
- On the ability to customize, Shopify has made great improvements in the selection of available themes and apps but the selection is nowhere near as diverse as other popular e-commerce platforms. So again as a business person, you need to carefully consider what your e-commerce roadmap looks like in terms of features and functionality. Shopify may be ideal to get most businesses started, but may not scale well as the business grows.
I offer Shopify to my website design clients if they need an eCommerce website designed. It's a great platform for eCommerce, not so much in terms of development but for the user that's going to be adding products to the website.
- Easy to add products.
- Quick setup.
- Amazing interface.
- Difficult to develop.
- Limited features and quite restricted.
- Apps are in place to make Shopify more money.
May 25, 2021
Best Value for Small Biz
Shopify is our central platform for selling D2C goods. It’s used by our digital marketing team. It enables us to manage our commerce catalog, customer base, front end website design and allows us to make WYSIWYG changes on the fly with zero back end developer support. It makes our User design to implantation process relatively seamless.
- Support help
- Easy to use interface
- Shipping operations
- On boarding support
- Ease to implementation
- Order management
May 24, 2021
The best in class e-commerce tool
Shopify is being used by our organization so that we can sell online. It makes our life much easier by not having to create a full e-commerce site from scratch.
- Shopify makes it super easy to be able to list products.
- Saved us time on developing site.
- Monthly fee is much cheaper than building a full on website.
- Could be better with some more options for customization.
- Not have their own language.
- Make it lower code for more customization.
May 24, 2021
Shopify great for Amazon and Walmart Integration
Many of our clients use Shopify as an avenue for their retail space, and we have familiarized ourselves with the software and especially how to integrate it with the Amazon and Walmart side of 3P selling.
- Shopify has a great platform for integrating with Amazon and Shopify.
- Shopify is an easy way to pass over the listings from there to Walmart.
- Their integration tool with Walmart has some issues that need resolving.
- The ability to have multi-pack fulfillment via Amazon for Shopify orders is way too complicated.
May 22, 2021
Shopify is my best friend
I am a co-founder at my company and we use Shopify basic as a resource to have a website and to allow for the purchase of drop shipped product from Printful. As a small business, Shopify has helped us reach a larger audience for our product and service offerings. Thank you!
- Seamless UI
- Auto dropship
- Template website design
- Cancelled orders
- Fee breakdown across
Shopify is our ecommerce solution for selling our products. We center our entire company around Shopify for our frond end web presence to fulfillment to inventory management. We also use it for interfacing with advertising mediums such as social media and email marketing. We would not have a business without it.
- Shopify is excellent with easy of setup for basic sites
- It interfaces with virtually every other tool
- They offer some really great startup capabilities like purchasing a URL, setting up email etc.
- The customizations to the front end of the cart are somewhat limiting. I found myself wishing for more flexibility.
- Their support is pretty good but it would be nice to have the options to call someone at startup on the lesser plans.
- I dont like that they charge you a fee for every transaction. I have used other carts that do not charge a transaction fee.
May 22, 2021
A Solid E-Commerce Experience
I am an Independent Contractor and was asked to build an E-Commerce Webpage for a Client using Shopify. I am currently adding elements and adjusting the theme to fit our needs. It is not a hard program to jump into and get started, it just lacks things we are specifically looking for from a design perspective. But for building a store, it has everything you need.
- The store layout is clear when it comes to uploading your products.
- Inventory options, Shipping, Variant, and more are easily adjusted
- Pricing has a feature that let's you adjust your price to see what your profit will be based on what you spent on the product. This is very handy, you can see your cost-per-item, the margin, and profit.
- Themes are lacking.
- Even when uploading your own themes, it is hard to adjust the background to fit instead of fill.
- The Font! Needs a ton more options than the few available.
May 22, 2021
Loved Shopify and what it did for our business
We used Shopify for our online store for all our products. It solved the problem of having an e-commerce presence. It allowed us to have both physical in stock items as well as drop shipping items. It was also very easy to use for my 13yo son and business partner.
- Simple to use
- Great app add ons
- Great podcast to learn from others
- Being able to integrate with Square as a merchant
- Integrate with Oberlo as a feature, not a separate app
May 22, 2021
Great api lots of features
I have serval clients on the platform. I help them to integrated it into there existing platforms. It is a great tool with many advance features. The api is very open and allows you to easy integrate.
- Open api
- Third party tools
- Easy to use
- Pricey
- You are locked into there platform
May 22, 2021
Sell online today with Shopify.
When a web-design client wants to sell something online I find Shopify to be the most cost-effective, fastest, and easiest way to get their store up and running. Even though most of my small business clientele already have a "website" I find myself recommending Spotify in addition to whatever online presence they may already have.
- Quick setup
- Cost effective
- Clean design
- Beginner friendly
- No email hosting
- Add-ons can be expensive
- Valuable features come at additional cost
Shopify is being used as an eCommerce platform for some of our websites in order to sell some items digitally on our website. Not all of our organization uses this, but we do use it for those businesses that are selling products online. It helps sell products easily online.
- The platform is very easy to set up.
- Very intuitive software.
- Customer support is very helpful.
- Customization can be difficult if it is more in depth, as you may need to code.
- The price is a little steep compared to other platforms.
- You have to learn the Shopify liquid language.
One of our clients, a city farm in East London, uses Shopify to sell hand-made gifts, seasonal plants and farm produce. This is the online version of their bricks-and-mortar shop at the Farm, which only opens on weekends. As a charity, the Farm has to watch its budgets carefully. It wasn't economically workable to have the physical shop open during the week with the footfall.
- Easy to set up
- Manage orders easily
- Marketing tools
- More customisation on the homepage (I'd like to see an option for all/filtered products, not just popular this week)
- Had a sidebar filter for price, attributes etc
May 21, 2021
Shopify for ROI
We use Shopify to sell a variety of merchandise online. We sell everyday merch and special edition merch to brand enthusiasts in the bass fishing industry. We use Shopify to organize inventory catalogs and sell merchandise directly on Instagram. We use the Instagram Shopping and integration to track conversions and sales to measure ROI on our social media advertising spend. We also use Shopify's built-in Google Analytics tracking to measure website behaviors and sales performance.
- Integrates well with Instagram Shopping API
- Real-time reporting for website analytics and sales performance
- Catalog grouping and reporting
- Inventory customization and branded design
- Conversion reporting from Facebook with the new iOS 14 updates could be improved
- Experienced hassles with connecting the Facebook business page multiple times
- Google Shopping integrations with tracking pixels have been glitchy at times
We use Shopify for our company B2B website. We added an app that allows us to have a "hidden side" you can sign on with wholesale pricing for our retailers only so consumers can see the products but can't buy directly on the site since we are 100% B2B. We also use the buy button store to hold virtual trunk shows for consumers allowing them to buy directly for that evening only.
- Easy to add new products with multiple images quickly with a very professional outcome.
- Easy to create a new collection twice a year when we come out with new products.
- Easy to keep pricing hidden from consumers and from retailers until they are approved for an account.
- I wish the graphics were a bit easier to work with so I could resize and crop images from within the program.
- I wish I didn't have to add coding from a professional to make my headers work seamlessly on all platforms.
- I wish it was a little more of a "drag and drop" platform for moving and duplicating images
I work for an early stage medical device startup and we have been working towards selling our products for some time. We have always planned to have an online marketplace and Shopify has helped us accomplish that goal much faster than we thought possible. It is used across our entire organization as the marketplace for all of our products.
- Great for starting a business online or moving one to online
- Great with helping in marketing campaigns
- Intuitive dashboard with several easy to understand metrics about sales and transactions
- Shopify has had everything we have needed to move our business online!