TrustRadius Review
Updated October 31, 2017
TrustRadius Review
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with TrustRadius for Vendors
- Review Acceleration Program
- TrustQuotes Library
- TrustQuotes for Web
- TrustProfile (Premium Profile)
They address conversion optimization needs. Marketing utilizes TrustQuotes for web to help our lead generation efforts with conversion lifts.
- Review Management
- Review Widgets (now TrustQuotes)
- Pricing
- Increase brand awareness
- Manage brand reputation
- Scale customer proof through reviews
- Third-party validation of marketing claims
- Identify candidates for case studies & advocacy
- Reduce or supplement reference requests
- Increase landing page conversion
- Create sales enablement content
- Improve sales efficiency
- Gather product insights
- Identify & address customer issues
TrustQuotes have helped to provide a 39% lift in conversion rate on our paid search lead generation landing pages for one of our products that we advertise for. For another campaign we ran we saw a 25% conversion lift in paid search.
I have used multiple vendors for review management services. TrustRadius' reviews are more content rich compared to the others and can be re-purposed to support marketing efforts.
The quality of the review content is the main reason we have chosen TrustRadius over other vendors.
TrustQuotes have helped to increase conversion rates.
Reviews hold a lot of weight being that they are from a 3rd party. Potential prospects are more likely to read reviews too as they are comparing products to help guide them in making a decision between products.
TrustRadius for Vendors Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
My account manager scheduled a call with my entire team to walk through the review tagging and TrustQuotes configuration process.
Using TrustRadius for Vendors
4 - Review tagging, TrustQuote configuration, review management
1 - Marketing, Graphic Design and Content Management (for TrustQuotes implementation), Account management (for review management contacts)
- Review Management
- Content Syndication
- Branding
- TrustQuotes
- Retargeting
Evaluating TrustRadius for Vendors and Competitors
- Price
- Product Features
- Product Usability
- Product Reputation
- Prior Experience with the Product
- Vendor Reputation
- Existing Relationship with the Vendor
- Positive Sales Experience with the Vendor
- Analyst Reports
Existing relationship with the vendor and product features were most important.
TrustRadius for Vendors Implementation
Change management was minimal
Using TrustRadius for Vendors
| Pros | Cons |
|---|---|
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar | None |
- review tagging
Integrating TrustRadius for Vendors
- File import/export
Relationship with TrustRadius
Just be honest, they will try their best to help overcome any issues or objections you have.
I have had a great experience dealing the TrustRadius team. They are very helpful and provide valuable insight in relation to any program you run with them.