My ZoomInfo experience - still the best so far.

Zoominfo is so far the most reliable B2B Sales platform that provides our sales and marketing team with quality leads and contact information about our desired prospects. One major plus, especially after exploring other platforms, is the seamless integration with other platforms like our CRM, G2 Crowd, Outreach, etc. Also, with features like intent data, advance filters, workflows, tracker etc. I'm really able to do tasks automatically or filter through millions of target to the ideal ICP and take meaningful actions on it. I believe it's also very user friendly with an easy to understand interface, compared to some other platforms that could be too busy.

ZoomInfo has features like ICP and Buying committee; with these, we are able to do a one-time setup on the platform to identify and define our ICPs as regards different markets and targets. Also, through the contact filter, create buyer committee personas across the necessary demographics, which saves a lot of time subsequently. Also, a new feature I started using is the new higher or newly discovered contacts, which help us pinpoint personas of interests that have recently joined a company or whose data recently became available.