What users are saying about
6 Ratings
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Top Rated
614 Ratings
6 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 1 out of 100

SharpSpring

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Top Rated
614 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.7 out of 100

Likelihood to Recommend

12mass

The only problem with 12mass may be that it might come accross as spam. Personally, for every 100+ sincere responses that I get, I'm hit by 1 or 2 responses that ask me to stop spamming.The beauty is that if you're paying attention to your dashboard, you see when these things happen, and you can reply yourself to assure the customer that there is a real live human typing out the characters they are reading. I would advise that the person given the 12mass account to handle should be someone who can exercise caution. It is a great tool to leverage on, provided you put thought and effort into your 'canned' responses that are actually useful instead of just blatant advertising/spamming. The latter would not be optimal for you.
Anonymous | TrustRadius Reviewer

SharpSpring

[SharpSpring is] great for lead management - CRM. Very easy to setup and get a sales team motivated to track their pipeline. Also gives management great visibility to what is going on across the sales team and provides actionable insight for forecasting. On the marketing side, we run primarily email and social media campaigns - SharpSpring is great for managing multi-channel, triggered campaigns where you literally want to “set it and forget it”.
Dave Sutton | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

12mass
SharpSpring
7.8
WYSIWYG email editor
12mass
SharpSpring
6.8
Dynamic content
12mass
SharpSpring
8.3
Ability to test dynamic content
12mass
SharpSpring
8.2
Landing pages
12mass
SharpSpring
6.7
A/B testing
12mass
SharpSpring
8.4
Mobile optimization
12mass
SharpSpring
6.1
Email deliverability reporting
12mass
SharpSpring
7.9
List management
12mass
SharpSpring
8.8
Triggered drip sequences
12mass
SharpSpring
8.5

Lead Management

12mass
SharpSpring
8.4
Lead nurturing
12mass
SharpSpring
8.6
Lead scoring and grading
12mass
SharpSpring
8.2
Data quality management
12mass
SharpSpring
8.5
Automated sales alerts and tasks
12mass
SharpSpring
8.5

Campaign Management

12mass
SharpSpring
8.1
Calendaring
12mass
SharpSpring
8.1
Event/webinar marketing
12mass
SharpSpring
8.0

Social Media Marketing

12mass
SharpSpring
6.8
Social sharing and campaigns
12mass
SharpSpring
6.5
Social profile integration
12mass
SharpSpring
7.1

Reporting & Analytics

12mass
SharpSpring
7.5
Dashboards
12mass
SharpSpring
7.4
Standard reports
12mass
SharpSpring
8.3
Custom reports
12mass
SharpSpring
6.9

Platform & Infrastructure

12mass
SharpSpring
8.0
API
12mass
SharpSpring
7.5
Role-based workflow & approvals
12mass
SharpSpring
8.2
Customizability
12mass
SharpSpring
7.7
Integration with Salesforce.com
12mass
SharpSpring
8.1
Integration with Microsoft Dynamics CRM
12mass
SharpSpring
8.3
Integration with SugarCRM
12mass
SharpSpring
8.3

Pros

12mass

  • The smart clustering works wonder and will help you loads in managing a huge number of mentions everyday or reaching out to people who might be interested in your product. The tool cleverly groups similar tweets together even though they don't match word by word. It saves me time everyday responding to tweets with similar content. The nice thing about it is you can customize your responses so you don't sound like a machine, thus the personal touch is still there.
  • 12mass is the only tool that allows you to measure your responses against stipulated metrics like engagement rate, click-through rate and so on, so you know which responses are best welcome by the audience
  • The system gets smarter as you use it, which speeds up the conversations even further.
Anonymous | TrustRadius Reviewer

SharpSpring

  • Crm, with custom fields that can be customized per organization
  • Sales pipelines, which lets you track an opportunity along the sales process. Can implement automation with tasks creation, emails to prospect and notifications
  • Email marketing with easy to use email builder. Campaigns can be sent out manually or automatically. Can also be used for templated emails to send to contacts.
Kaila Troia | TrustRadius Reviewer

Cons

12mass

  • Should add a Facebook private messages option.
  • If my brand wasn't mentioned so much I don't think I would need to use it.
  • Sometimes the site is slow.
Anonymous | TrustRadius Reviewer

SharpSpring

  • Custom Form Field - Weakest point of the software for me. Hard to make custom field and options are limited
  • Nuanced Automations are Hard - Lacking some more advanced automation capacities and options
  • Hard Bounces / Suppressions - Very aggressive suppression engine means that active subscribers are "bounced" then removed from email lists suddenly without much recourse
Billy Alguire | TrustRadius Reviewer

Likelihood to Renew

12mass

12mass 8.2
Based on 3 answers
In addition to what I've said, maybe its personal, but I don't waste time on a new product if I find something that works. If I hear of anything better (maybe on TrustRadius!) then we'll see. But for now, if it ain't broke don't fix it. My efforts could be much better used elsewhere.
Anonymous | TrustRadius Reviewer

SharpSpring

SharpSpring 7.8
Based on 31 answers
We have been very impressed with all aspects of this software and the potential for it to radically change how we operate is huge! Support has been exceptional and we have discovered many extra uses for the software than originally thought. Not only will it give us benefits for our company's growth, but for our client's growth as well.
David Fox | TrustRadius Reviewer

Usability

12mass

12mass 8.2
Based on 2 answers
It's easy to use, after a while you'll get used to it and find it easy to navigate
Anonymous | TrustRadius Reviewer

SharpSpring

SharpSpring 8.2
Based on 71 answers
This rating is coming from an administrative perspective. With so many features, workflows, dashboards, and more, there is certainly a lot going on, and even the most savvy software user can get a little overwhelmed when trying to decide how to best implement and utilize the platform to its full potential. That being said, the SharpSpring platform is well-implemented and well-organized, with most solutions being fairly intuitive, once you have a grasp of the software. It is fairly easy to learn, but difficult to master. Just like any powerful platform, however, the complexity is worth it, and once you are comfortable navigating and problem solving within SharpSpring, it becomes a great marketing and sales tool which can do virtually anything you need it to.
Christine Mullins | TrustRadius Reviewer

Support Rating

12mass

12mass 8.2
Based on 2 answers
helped me every time
Anonymous | TrustRadius Reviewer

SharpSpring

SharpSpring 8.7
Based on 81 answers
The support is great which really helps overcome challenges if you become stuck and the training videos are great too. Same-day replies are great and I even got some help with some CSS code on the chat. Not many organizations would do this or even respond.
Darren Winter, MA | TrustRadius Reviewer

Implementation Rating

12mass

12mass 8.2
Based on 1 answer
see the tutorials on you tube. that helps
Anonymous | TrustRadius Reviewer

SharpSpring

SharpSpring 8.0
Based on 14 answers
Overall I would say to be patient and bring everyone who will be touching the platform to the onboarding sessions. The Virtual Classroom lets you onboard as quickly or slowly as you want. Sales, marketing, design, account management, get 'em all in on it. For the most part, they will be happy to use this platform. I recommend getting as many people as possible to see the SharpSpring demo.
Matthew Maginley | TrustRadius Reviewer

Alternatives Considered

12mass

We selected 12mass because they responsed to our queries readily, and understood our concerns. The CEO (Agmon) doesn't waste time or effort, and got down to the brass tacks during our discussions. Even today, if there is an issue, the team is quick and reliable in responding
Anonymous | TrustRadius Reviewer

SharpSpring

We have tested and work with several marketing automation/CRM systems over the course of over 25 years in the B-to-B marketing/advertising business, among them are: HubSpot, Marketo, Pardot, Zoho, Salesforce, and many others. SharpSpring continues to be the gold standard for me in terms of overall value and ease of use.
Dave Strand | TrustRadius Reviewer

Return on Investment

12mass

  • Better customer service and more interactions on twitter for sure! I've seen a huge jump in the interactions since I started using the product. Also, I've established a lot of connections with influencers by asking meaningful questions.
  • It definitely saves time, I don't think you can ever engage with that many people manually.
  • More people are trying our products as we find a fit between their needs and our offerings through engaging with them on Twitter.
Anonymous | TrustRadius Reviewer

SharpSpring

  • It's had a positive impact on ROI in that it's provided management with visibility into forecasting, making the budgeting process clearer.
  • When new representatives join the company it's easy to get [them] up and running in SharpSpring, minimizing time spent on training.
  • SharpSpring helps our team of reps clearly see the current list of opportunities, and create tasks to make sure we don't miss any follow-ups
Jason Carlage | TrustRadius Reviewer

Screenshots

Pricing Details

12mass

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

12mass Editions & Modules

Additional Pricing Details

SharpSpring

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

SharpSpring Editions & Modules

Edition
1,000 Contacts$3991
2,500 Contacts$4991
5,000 Contacts$6991
10,000 Contacts$8991
20,000 Contacts$1,2991
  1. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

12mass
8.5
SharpSpring
7.9

Likelihood to Renew

12mass
8.2
SharpSpring
7.8

Usability

12mass
8.2
SharpSpring
8.2

Reliability and Availability

12mass
SharpSpring
6.0

Performance

12mass
SharpSpring
5.5

Support Rating

12mass
8.2
SharpSpring
8.7

Online Training

12mass
SharpSpring
4.5

Implementation Rating

12mass
8.2
SharpSpring
8.0

Scalability

12mass
SharpSpring
3.5

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