What users are saying about
40 Ratings
112 Ratings
40 Ratings
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Score 7.9 out of 101
112 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.7 out of 101

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Likelihood to Recommend

Acquia

It is particularly useful for quickly setting up environments that need significant customization and set up for continuous delivery. I would say Acquia is less appropriate for smaller scale sites that wouldn't necessarily need the separated environments.
No photo available

Adobe Target

1. We changed ship dates on individual product pages depending on customer location so they would have an accurate timeline for their orders. This really helped lower our volume of customer service calls on tracking orders.2. We have stores as well as an online presence. With Target we were able to advertise sales on b-stock items from our warehouse to our local customers without letting those that live outside a certain radius see the promo.3. If your marketing team doesn't have a tech background this software has a steep learning curve. There is quite a bit of manual configuration required. The image carousel is one example that we struggled with.
No photo available

Feature Rating Comparison

Security

Acquia
8.8
Adobe Target
Role-based user permissions
Acquia
8.8
Adobe Target

Platform & Infrastructure

Acquia
8.5
Adobe Target
API
Acquia
9.0
Adobe Target
Internationalization / multi-language
Acquia
8.1
Adobe Target

Web Content Creation

Acquia
7.4
Adobe Target
WYSIWYG editor
Acquia
8.0
Adobe Target
Code quality / cleanliness
Acquia
8.9
Adobe Target
Admin section
Acquia
7.8
Adobe Target
Page templates
Acquia
8.0
Adobe Target
Library of website themes
Acquia
6.0
Adobe Target
Mobile optimization / responsive design
Acquia
7.0
Adobe Target
Publishing workflow
Acquia
7.8
Adobe Target
Form generator
Acquia
6.1
Adobe Target

Web Content Management

Acquia
8.5
Adobe Target
Content taxonomy
Acquia
8.0
Adobe Target
SEO support
Acquia
9.1
Adobe Target
Bulk management
Acquia
7.7
Adobe Target
Availability / breadth of extensions
Acquia
9.1
Adobe Target
Community / comment management
Acquia
8.6
Adobe Target

Pros

  • Provides a dev, test, and live environment for deployment
  • Varnish cache available to all levels of service
  • Easy to manage team roles and users
  • Cloud API for additional deployment hooks and processes
Kyle Taylor profile photo
  • Because the software is established there is lots of online help available and most of the bugs have been worked out
  • Adobe has a vast supply of resources if your pockets are deep enough.
  • The dashboard is easy to follow and is getting more user-friendly. You no longer have to be an HTML wizard to implement changes.
No photo available

Cons

  • The knowledge base has improved over the years, but its ease of use could be better.
  • The backend tool UI needs a new "coat of paint".
  • Having more site environments to work with would be great.
Tory Trone profile photo
  • There should be some more clarity around what makes a test significant. While this can be decided by the client themselves, some direction from the tool would be helpful.
  • Also, if there was an easier way to organize campaigns and search for them it would be helpful. Right now there is just a long list of campaigns and you have to rely on search to find a specific campaign. What if you don't know the name of the test?
No photo available

Likelihood to Renew

Acquia10.0
Based on 8 answers
As a Drupal Web Developer, I have not encountered or been exposed to any other hosting solution that could surpass the benefits of having a site hosted on Acquia Cloud. Although, for any side-project or low-cost freelance gigs, I cannot expect that I'll always have the option of recommending Acquia Cloud, and that's okay. While I am at work and trying to help our team gain more exposure to my companies' extensive list of clients, when we have the fortune of adding another Drupal-based client to our roster, getting those clients on Acquia Cloud makes every other aspect of building or modifying their school website that much easier
Sean Hanford profile photo
Adobe Target6.3
Based on 24 answers
We have a team of people trained on how to use the application and it integrates well with the other Adobe products we use. Our future roadmap of testing will require some complex scenarios which we hope Target will be able to accomplish
Richard Hayes profile photo

Usability

No score
No answers yet
No answers on this topic
Adobe Target1.1
Based on 4 answers
Interface is intuitive and easy to use.
Bryant Hoopes profile photo

Reliability and Availability

No score
No answers yet
No answers on this topic
Adobe Target6.1
Based on 4 answers
i don't think we use the full functionalities of the tool, but to use the full functions, it's almost impossible (Too hard)
Petrik Oh profile photo

Performance

No score
No answers yet
No answers on this topic
Adobe Target8.0
Based on 3 answers
The bottleneck is never the software program
Brett Johnson profile photo

Support

No score
No answers yet
No answers on this topic
Adobe Target7.0
Based on 6 answers
Customer support isn't really used as I am an internal power user of the tool.
Bryant Hoopes profile photo

In-Person Training

No score
No answers yet
No answers on this topic
Adobe Target8.1
Based on 3 answers
The instructor that came to train us was awesome and this training was very useful. I would recommend it for anyone who is going to be using this software. I only mark it lower because it is an added expense to an already expensive product, and a lot of the training covered the "Target" portion of the software (which again, we didn't use)
Sarah Schick profile photo

Online Training

No score
No answers yet
No answers on this topic
Adobe Target6.1
Based on 3 answers
The training was very easy to understand, however it would have been more useful to my development team than me. It was also primarily over-the-phone, which is never as easy to follow as in-person. We ended up scheduling and paying for an in-person training session to supplement the online/phone training because it wasn't helpful enough.
Sarah Schick profile photo

Implementation

No score
No answers yet
No answers on this topic
Adobe Target7.2
Based on 5 answers
Was implemented at our organization before I began working with it.
Brett Johnson profile photo

Alternatives Considered

We evaluated multiple content management solutions, and Drupal was the best fit for our needs.
Chris Hood profile photo
I have used Google Analytics on my personal website but I can't compare it with Test and Target, because Google Analytics is free which will do less than what Adobe Test and Target does.
Abdulrahman Jasim profile photo

Return on Investment

  • Completely negated any dev time troubleshooting the platform, freeing us up to develop the website.
Andy Thornton profile photo
  • Increased employee efficiency - testing happens very quickly now, sometimes in minutes! Before it took weeks or months going through Technology.
  • More testing means increased learnings and revenue.
Richard Hayes profile photo

Screenshots

Acquia
Adobe Target

Pricing Details

Acquia

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Adobe Target

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details