What users are saying about
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Top Rated
705 Ratings
25 Ratings

ActiveCampaign

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Top Rated
705 Ratings
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Score 8.8 out of 100
25 Ratings
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Score 9.4 out of 100

Likelihood to Recommend

ActiveCampaign

ActiveCampaign works really well for managing traffic from social media adverts, or for triggering a marketing campaign to a distribution list and then managing all the steps that follow. The CRM part is still appropriate for all clients, but for some client types, the automation may not be appropriate, depending on the sector and client relationship.
Julie Barber | TrustRadius Reviewer

Dubsado

If you are a small service-based business owner looking for a CRM to automate your customer journey then this is for you. This platform is very customizable and can be really powerful once you set it up fully. This is like putting puzzle pieces together. First you need to setup all the pieces like scheduler, lead capture form, proposal, packages, invoices, contract and then setup the workflow automation. It will be helpful if you map your process in a mind-mapping tool first so it’s easy to see on high level what you need accomplished.This platform is not suitable for big companies or SaaS industry because the tagging system is not robust.
Karen Cisnero - Ops Consultant | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ActiveCampaign
8.5
Dubsado
WYSIWYG email editor
ActiveCampaign
8.1
Dubsado
Dynamic content
ActiveCampaign
8.6
Dubsado
Ability to test dynamic content
ActiveCampaign
8.1
Dubsado
Landing pages
ActiveCampaign
7.2
Dubsado
A/B testing
ActiveCampaign
8.7
Dubsado
Mobile optimization
ActiveCampaign
8.4
Dubsado
Email deliverability reporting
ActiveCampaign
9.0
Dubsado
List management
ActiveCampaign
8.9
Dubsado
Triggered drip sequences
ActiveCampaign
9.3
Dubsado

Lead Management

ActiveCampaign
8.5
Dubsado
Lead nurturing
ActiveCampaign
8.8
Dubsado
Lead scoring and grading
ActiveCampaign
8.3
Dubsado
Data quality management
ActiveCampaign
8.4
Dubsado
Automated sales alerts and tasks
ActiveCampaign
8.6
Dubsado

Campaign Management

ActiveCampaign
8.3
Dubsado
Calendaring
ActiveCampaign
8.0
Dubsado
Event/webinar marketing
ActiveCampaign
8.6
Dubsado

Social Media Marketing

ActiveCampaign
8.6
Dubsado
Social sharing and campaigns
ActiveCampaign
8.7
Dubsado
Social profile integration
ActiveCampaign
8.5
Dubsado

Reporting & Analytics

ActiveCampaign
8.6
Dubsado
Dashboards
ActiveCampaign
8.7
Dubsado
Standard reports
ActiveCampaign
8.7
Dubsado
Custom reports
ActiveCampaign
8.5
Dubsado

Platform & Infrastructure

ActiveCampaign
8.8
Dubsado
API
ActiveCampaign
9.0
Dubsado
Role-based workflow & approvals
ActiveCampaign
8.5
Dubsado
Customizability
ActiveCampaign
8.7
Dubsado
Integration with Salesforce.com
ActiveCampaign
8.8
Dubsado
Integration with Microsoft Dynamics CRM
ActiveCampaign
8.9
Dubsado
Integration with SugarCRM
ActiveCampaign
8.8
Dubsado

Sales Force Automation

ActiveCampaign
Dubsado
8.5
Customer data management / contact management
ActiveCampaign
Dubsado
8.8
Workflow management
ActiveCampaign
Dubsado
8.2
Opportunity management
ActiveCampaign
Dubsado
8.3
Integration with email client (e.g., Outlook or Gmail)
ActiveCampaign
Dubsado
8.7
Contract management
ActiveCampaign
Dubsado
9.5
Quote & order management
ActiveCampaign
Dubsado
9.0
Interaction tracking
ActiveCampaign
Dubsado
7.8
Channel / partner relationship management
ActiveCampaign
Dubsado
8.0

Customer Service & Support

ActiveCampaign
Dubsado
8.3
Case management
ActiveCampaign
Dubsado
7.3
Call center management
ActiveCampaign
Dubsado
10.0
Help desk management
ActiveCampaign
Dubsado
7.5

Marketing Automation

ActiveCampaign
Dubsado
7.6
Lead management
ActiveCampaign
Dubsado
7.6

CRM Project Management

ActiveCampaign
Dubsado
7.7
Task management
ActiveCampaign
Dubsado
6.1
Billing and invoicing management
ActiveCampaign
Dubsado
8.8
Reporting
ActiveCampaign
Dubsado
8.1

CRM Reporting & Analytics

ActiveCampaign
Dubsado
7.3
Forecasting
ActiveCampaign
Dubsado
8.1
Pipeline visualization
ActiveCampaign
Dubsado
7.1
Customizable reports
ActiveCampaign
Dubsado
6.5

Customization

ActiveCampaign
Dubsado
7.5
Custom fields
ActiveCampaign
Dubsado
8.6
Custom objects
ActiveCampaign
Dubsado
8.6
Scripting environment
ActiveCampaign
Dubsado
6.0
API for custom integration
ActiveCampaign
Dubsado
6.7

Security

ActiveCampaign
Dubsado
7.3
Single sign-on capability
ActiveCampaign
Dubsado
7.1
Role-based user permissions
ActiveCampaign
Dubsado
7.4

Social CRM

ActiveCampaign
Dubsado
4.3
Social data
ActiveCampaign
Dubsado
4.3
Social engagement
ActiveCampaign
Dubsado
4.3

Integrations with 3rd-party Software

ActiveCampaign
Dubsado
3.4
Marketing automation
ActiveCampaign
Dubsado
4.2
Compensation management
ActiveCampaign
Dubsado
2.7

Platform

ActiveCampaign
Dubsado
4.3
Mobile access
ActiveCampaign
Dubsado
4.3

Pros

ActiveCampaign

  • ActiveCampaign has high delivery rates.
  • ActiveCampaign allows for high levels of customization for content, as well as contact information.
  • ActiveCampaign uses contacts activity and preferences to deliver the right information at the most appropriate time.
  • ActiveCampaign is up to date with the latest needs of its clients. SMS, landing pages, as well as design options are all available.
Tim Weatherall | TrustRadius Reviewer

Dubsado

  • Invoicing & expense reporting all in one place! I don't have to spend hours poring over my bank account transactions to find my biz expenses anymore!
  • The built-in call scheduler is awesome! I can create various appointment schedulers with multiple availabilities, and collect payments right up front, too!
  • Dubsado also has a sweet Client Portal where my clients can login and see all their activity with me at a glance.
Heather Herring | TrustRadius Reviewer

Cons

ActiveCampaign

  • The email builder is annoying. Very slow at work and it constantly resets the cursor, font type and list continuation. It's one of the most frustrating things about it.
  • I am surprised there isn't an automatic "send to people who haven't opened the last x campaigns" trigger. Other competitors have this feature. Instead, I'm forced to use 2 automations that play the role of tagging after a certain amount of days have passed.
  • While it's a market practice, I think the cost can go up exponentially the more members one has. Maybe I don't understand the process enough but places like Sendgrid, MailerLite offer decent automations and 1,000 subscribers free. I know sendgrid charges per email sent but still I find the cost to pay for a list size odd.
  • The overall refresh rate of the platform seems to use a lot of CPU power because it lags every time I switch functions or create new steps. I can hear my fans go to high every time I start doing something. I know my CPU is old but I use other demanding software and I don't have that problem. I think the refresh rate and speed of the platform can be improved.
Juan R. Arroyo Yap | TrustRadius Reviewer

Dubsado

  • the task list feature is very basic
  • the UI is a little clunky
  • more integrations with other software such as Clickup
Anonymous | TrustRadius Reviewer

Likelihood to Renew

ActiveCampaign

ActiveCampaign 9.0
Based on 16 answers
For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:
  • Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
  • Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
  • Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
  • Reporting - The ability to see specific open, click, and conversion rates in one place.
  • Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.
page V | TrustRadius Reviewer

Dubsado

No score
No answers yet
No answers on this topic

Usability

ActiveCampaign

ActiveCampaign 8.2
Based on 31 answers
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
Matt Dickerson | TrustRadius Reviewer

Dubsado

Dubsado 8.8
Based on 5 answers
There is a learning curve to Dubsado, however, you can create a basic setup easily using the training videos provided by the platform
Robyn MacNeill | TrustRadius Reviewer

Reliability and Availability

ActiveCampaign

ActiveCampaign 9.1
Based on 3 answers
I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
Michelle Hill | TrustRadius Reviewer

Dubsado

No score
No answers yet
No answers on this topic

Performance

ActiveCampaign

ActiveCampaign 8.6
Based on 3 answers
Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
Michelle Hill | TrustRadius Reviewer

Dubsado

No score
No answers yet
No answers on this topic

Support Rating

ActiveCampaign

ActiveCampaign 6.5
Based on 35 answers
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Chesare Johnson | TrustRadius Reviewer

Dubsado

Dubsado 9.2
Based on 5 answers
The support with Dubsado is outstanding! Always so helpful, prompt to answer and always understands the issue. It always feels like I have talking to an actual person behind the scenes
Emma Sparrow | TrustRadius Reviewer

Implementation Rating

ActiveCampaign

ActiveCampaign 8.5
Based on 9 answers
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
William Ainslie | TrustRadius Reviewer

Dubsado

No score
No answers yet
No answers on this topic

Alternatives Considered

ActiveCampaign

ActiveCampaign is the middle ground between the simpler platforms like Mailchimp and the significant complexity of platforms like Infusionsoft (now Keap). It provides custom fields, segmented automations and other options without the need to hire a consultant or company to create/manage the platform on your behalf that many businesses find with the enterprise platforms.
Kim McCumber | TrustRadius Reviewer

Dubsado

Dubsado is more customizable and with robust features. Also, the user interface is visually pleasing but definitely has steep learning curve. Once you get the hang of it, it’s very easy especially with other developers helping users create beautiful form, proposals with ease without needing to know how to code.HoneyBook is not available for people outside USA & Canada. I haven’t used 17hats for a very long time but the user interface is pretty much the same
Karen Cisnero - Ops Consultant | TrustRadius Reviewer

Scalability

ActiveCampaign

ActiveCampaign 8.8
Based on 3 answers
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!
Michelle Hill | TrustRadius Reviewer

Dubsado

No score
No answers yet
No answers on this topic

Return on Investment

ActiveCampaign

  • I went from 0-50 new emails on my list in a matter of weeks, due to the simplicity and functionality of the landing pages/forms.
  • Because of the great email tracking features, I was able to observe and shift my emails so that I went from a 15% open rate to a 50% open rate.
Triana Garrett | TrustRadius Reviewer

Dubsado

  • Clients are excited to hire me because my onboarding process is so professional
  • Easy of use makes collecting payment from clients easy
  • Streamlined process allows me to charge more for my services
Morgan Specht | TrustRadius Reviewer

Screenshots

Pricing Details

ActiveCampaign

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ActiveCampaign Editions & Modules

Edition
Lite$9.001
Plus$492
Professional$1293
Enterprise$2294
  1. Per Month [3 Users]
  2. Per Month [25 Users]
  3. Per Month [50 Users]
  4. Per Month [Unlimited Users]
Additional Pricing Details

Dubsado

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Dubsado Editions & Modules

Edition
Monthly Plan$35.001
Yearly Plan$350.002
  1. Per Month [3 Users]
  2. Per Year [3 Users]
Additional Pricing Details
For Additional Users: 4-10 users $25.00 per month; 11-20 users $45.00 per month; 21-30 users $60.00 per month

Rating Summary

Likelihood to Recommend

ActiveCampaign
9.1
Dubsado
9.4

Likelihood to Renew

ActiveCampaign
9.0
Dubsado

Usability

ActiveCampaign
8.2
Dubsado
8.8

Reliability and Availability

ActiveCampaign
9.1
Dubsado

Performance

ActiveCampaign
8.6
Dubsado

Support Rating

ActiveCampaign
6.5
Dubsado
9.2

In-Person Training

ActiveCampaign
7.3
Dubsado

Implementation Rating

ActiveCampaign
8.5
Dubsado

Scalability

ActiveCampaign
8.8
Dubsado

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