What users are saying about
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Top Rated
689 Ratings
4 Ratings

ActiveCampaign

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Top Rated
689 Ratings
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Score 8.8 out of 100
4 Ratings
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Score 7.1 out of 100

Likelihood to Recommend

ActiveCampaign

ActiveCampaign is especially good for businesses that would like to connect their online store with their email marketing platform to maximize returns. What sets ActiveCampaign apart from all other email platforms is its ability to lead potential buyers through automated flows. If you are just looking to deliver your monthly newsletters ActiveCampaign is likely too much power, and price for what you need. But if you want the most customizable experience for your customers and potential customers then ActiveCampaign truly stands alone as the best available platform.
Tim Weatherall | TrustRadius Reviewer

iSmartRecruit

Posting our openings to our website is #1. This saves us a lot of time and eliminates the need to have a website resource do it every time we have a new opening. Prospective candidates can email us directly.
Joann Cox | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ActiveCampaign
8.4
iSmartRecruit
WYSIWYG email editor
ActiveCampaign
8.1
iSmartRecruit
Dynamic content
ActiveCampaign
8.5
iSmartRecruit
Ability to test dynamic content
ActiveCampaign
8.0
iSmartRecruit
Landing pages
ActiveCampaign
7.1
iSmartRecruit
A/B testing
ActiveCampaign
8.7
iSmartRecruit
Mobile optimization
ActiveCampaign
8.2
iSmartRecruit
Email deliverability reporting
ActiveCampaign
8.9
iSmartRecruit
List management
ActiveCampaign
8.8
iSmartRecruit
Triggered drip sequences
ActiveCampaign
9.1
iSmartRecruit

Lead Management

ActiveCampaign
8.5
iSmartRecruit
Lead nurturing
ActiveCampaign
8.8
iSmartRecruit
Lead scoring and grading
ActiveCampaign
8.4
iSmartRecruit
Data quality management
ActiveCampaign
8.2
iSmartRecruit
Automated sales alerts and tasks
ActiveCampaign
8.6
iSmartRecruit

Campaign Management

ActiveCampaign
7.9
iSmartRecruit
Calendaring
ActiveCampaign
7.7
iSmartRecruit
Event/webinar marketing
ActiveCampaign
8.1
iSmartRecruit

Social Media Marketing

ActiveCampaign
8.3
iSmartRecruit
Social sharing and campaigns
ActiveCampaign
8.4
iSmartRecruit
Social profile integration
ActiveCampaign
8.1
iSmartRecruit

Reporting & Analytics

ActiveCampaign
8.5
iSmartRecruit
Dashboards
ActiveCampaign
8.5
iSmartRecruit
Standard reports
ActiveCampaign
8.6
iSmartRecruit
Custom reports
ActiveCampaign
8.3
iSmartRecruit

Platform & Infrastructure

ActiveCampaign
8.7
iSmartRecruit
API
ActiveCampaign
8.7
iSmartRecruit
Role-based workflow & approvals
ActiveCampaign
8.4
iSmartRecruit
Customizability
ActiveCampaign
8.6
iSmartRecruit
Integration with Salesforce.com
ActiveCampaign
8.6
iSmartRecruit
Integration with Microsoft Dynamics CRM
ActiveCampaign
8.9
iSmartRecruit
Integration with SugarCRM
ActiveCampaign
8.8
iSmartRecruit

Recruiting / ATS

ActiveCampaign
iSmartRecruit
8.9
Job Requisition Management
ActiveCampaign
iSmartRecruit
9.1
Company Website Posting
ActiveCampaign
iSmartRecruit
9.1
Publish to Social Media
ActiveCampaign
iSmartRecruit
9.1
Job Search Site Posting
ActiveCampaign
iSmartRecruit
8.8
Customized Application Form
ActiveCampaign
iSmartRecruit
8.5
Resume Management
ActiveCampaign
iSmartRecruit
8.5
Duplicate Candidate Prevention
ActiveCampaign
iSmartRecruit
9.1
Candidate Search
ActiveCampaign
iSmartRecruit
8.5
Applicant Tracking
ActiveCampaign
iSmartRecruit
9.1
Collaboration
ActiveCampaign
iSmartRecruit
9.1
Task Creation and Delegation
ActiveCampaign
iSmartRecruit
9.1
Email Templates
ActiveCampaign
iSmartRecruit
9.1
User Permissions
ActiveCampaign
iSmartRecruit
9.1
Notifications and Alerts
ActiveCampaign
iSmartRecruit
9.1
Reporting
ActiveCampaign
iSmartRecruit
9.1

Pros

ActiveCampaign

  • The automation triggers and workflow commands available are impressive. Very robust, it's so robust I don't know what's capable of doing since I stick to foundational triggers
  • The tagging system and segmentation approach is convenient since one can create segments from different places
  • I was relatively simple to navigate around the platform. (finding where are the lists, campaigns, automations.
  • I liked the quick ability to search for specific contacts based on status and tags.
Juan R. Arroyo Yap | TrustRadius Reviewer

iSmartRecruit

  • iSmartRecruit had very strong reports for every process starting with Client/Job Reports, Team Reports, Performance Report, Attendance Reports, Prospect Reports and many more. That's a very big plus point to analyze our company growth.
  • So many examples! Before iSmartRecruit, we had a mix of electronic and paper reviews, our merit increases were done via a spreadsheet, and we lacked true reporting capabilities. iSmartRecruit has allowed our organization to reach its full HR potential and save time and efforts.
  • iSmartRecruit has a strong sourcing function. We can source a particular candidate with many filters from the internal database. Call reminders, notes, history of candidates, and mass mail features are there. That's awesome for me.
  • It also has great features to publish active jobs on social sites like Linkedin, Facebook, Twitter as well couple of job boards and the career page of a website. I love it.
Hiral Sitapara | TrustRadius Reviewer

Cons

ActiveCampaign

  • With the high level of customization, can be complex or overwhelming for some new users
  • Would like the ability to add some features a la carte instead of having to upgrade
  • Some reports can feel a little limited and the ability to create custom reports and charts/graphs would be nice
Kim McCumber | TrustRadius Reviewer

iSmartRecruit

  • I need to take some time to rename some of the field names. The nice thing is I can do most of this myself as the administrator. I haven't been quick about knowing where to go in the system (my fault).
  • Each business has custom needs and requirements. There are times when this has to be done by iSmart. They are quick to respond to requests.
  • I would like to add some additional reports to the system. I just haven't learned to do this myself (haven't taken the time) - and I haven't requested it.
  • It's a robust system with many features. Because of this - there is a learning curve. It can be difficult to get our recruiters to slow down long enough to learn really learn the system, to enter all of the information, or to check the system before calling a candidate, client or prospect that has already been contacted.
  • I would like to be able to enter 5 or 6 key words to identify the top information about a particular candidate to help with searching. Searching for candidates is a feature in the system - but this might help our recruiters remember to do it.
Joann Cox | TrustRadius Reviewer

Likelihood to Renew

ActiveCampaign

ActiveCampaign 9.1
Based on 17 answers
For our clients (Course creators, event hosts & managers, business leaders that have existing marketing in place and want to grow past 6 & 7 figures), we highly recommend ActiveCampaign, because:
  • Broad capabilities - ability to create individual emails to specific segments (the right people) at the right time (predictive sending for the greatest likelihood of conversion) and automated flows so that our clients are generating revenue
  • Integrations - We run ads for our clients, and ActiveCampaign automatically creates dynamic audiences for our social media platforms so that our ads are going to audiences that have just opened or clicked emails (or that follows up with people who haven't engaged). The number of programs that ActiveCampaign connects to makes the marketing a seamless experience for our clients.
  • Visualization of data - With the flow builder, you can see where people are in the process, what tags are being applied overall - makes it so much easier to create email marketing solutions for clients.
  • Reporting - The ability to see specific open, click, and conversion rates in one place.
  • Outstanding customer support - Having the ActiveCampaign team behind you makes it easy to recommend and use it for clients.
page V | TrustRadius Reviewer

iSmartRecruit

No score
No answers yet
No answers on this topic

Usability

ActiveCampaign

ActiveCampaign 8.1
Based on 33 answers
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
Matt Dickerson | TrustRadius Reviewer

iSmartRecruit

No score
No answers yet
No answers on this topic

Reliability and Availability

ActiveCampaign

ActiveCampaign 9.1
Based on 5 answers
I've never had ActiveCampaign down for maintenance. I'm sure they update things, but they always seem to manage to stay live. Also, I've had very few errors, if any. None come to mind. This might be to due to the fact I focus on building things as simply as possible, but I also believe it's due to the quality of the software.
Ben Marcoux Roofing Lead Generation Expert | TrustRadius Reviewer

iSmartRecruit

No score
No answers yet
No answers on this topic

Performance

ActiveCampaign

ActiveCampaign 8.6
Based on 5 answers
ActiveCampaign works seamlessly with the other tools I use. It integrates directly with most. And if no direct integration is available, there is almost always one you can make using Zapier. I've yet to run into a technical error that prevented me from doing something I wanted to be able to do.
Ben Marcoux Roofing Lead Generation Expert | TrustRadius Reviewer

iSmartRecruit

No score
No answers yet
No answers on this topic

Support Rating

ActiveCampaign

ActiveCampaign 6.6
Based on 38 answers
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Chesare Johnson | TrustRadius Reviewer

iSmartRecruit

No score
No answers yet
No answers on this topic

Implementation Rating

ActiveCampaign

ActiveCampaign 8.5
Based on 11 answers
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
William Ainslie | TrustRadius Reviewer

iSmartRecruit

No score
No answers yet
No answers on this topic

Alternatives Considered

ActiveCampaign

MC was great but was too expensive and limited in scope for unlimited send caps. AWeber has a good email builder but at that time didn't have webhooks, making it difficult to use to meet our needs. ActiveCampaign solved both of these problems by giving us unlimited sends and providing a robust API to manage our registration process and offer our members a way to update their details in real-time.
Lee McIntosh | TrustRadius Reviewer

iSmartRecruit

I have seen many products but iSmartRecruit won my trust due to being user friendly and having unique features as well excellent support
Hiral Sitapara | TrustRadius Reviewer

Scalability

ActiveCampaign

ActiveCampaign 8.8
Based on 4 answers
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!
Michelle Hill | TrustRadius Reviewer

iSmartRecruit

No score
No answers yet
No answers on this topic

Return on Investment

ActiveCampaign

  • I went from 0-50 new emails on my list in a matter of weeks, due to the simplicity and functionality of the landing pages/forms.
  • Because of the great email tracking features, I was able to observe and shift my emails so that I went from a 15% open rate to a 50% open rate.
Triana Garrett | TrustRadius Reviewer

iSmartRecruit

  • It's eliminated the need to hire additional administrative staff. This is the single biggest savings.
  • It has saved a lot of time that allows us to spend more of our time and resources responding to clients and candidates. Our clients and candidates feel we are more service-oriented and different than our competition. We've received referrals this way. Difficult to measure - but definitely huge items.
Joann Cox | TrustRadius Reviewer

Screenshots

Pricing Details

ActiveCampaign

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ActiveCampaign Editions & Modules

Edition
Lite$9.001
Plus$492
Professional$1293
Enterprise$2294
  1. Per Month [3 Users]
  2. Per Month [25 Users]
  3. Per Month [50 Users]
  4. Per Month [Unlimited Users]
Additional Pricing Details

iSmartRecruit

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

iSmartRecruit Editions & Modules

On-premise Edition
On-premise (self hosted)$9,9991
Customized version$02
  1. 10 users
  2. based on requirement
SaaS Edition
SaaS (Cloud)$491
  1. per user
Additional Pricing Details
iSmartRecruit talent acquisition software can be customized based on your needs, like adding some reports or new functionalities, with a plan that is fit for your business requirements. Connect with the vendor for any questions related to plans and pricing.

Rating Summary

Likelihood to Recommend

ActiveCampaign
9.0
iSmartRecruit
8.5

Likelihood to Renew

ActiveCampaign
9.1
iSmartRecruit

Usability

ActiveCampaign
8.1
iSmartRecruit

Reliability and Availability

ActiveCampaign
9.1
iSmartRecruit

Performance

ActiveCampaign
8.6
iSmartRecruit

Support Rating

ActiveCampaign
6.6
iSmartRecruit

In-Person Training

ActiveCampaign
7.3
iSmartRecruit

Implementation Rating

ActiveCampaign
8.5
iSmartRecruit

Scalability

ActiveCampaign
8.8
iSmartRecruit

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