Chorus by ZoomInfo vs. ZoomInfo Marketing

We have found Chorus by ZoomInfo to be an appropriate tool in a number of scenarios. The scenarios we most often use Chorus by ZoomInfo are when we are providing a prospect with a demo of our solutions or discussing ongoing projects that we are working on with our clients. Other scenarios include calls where we are talking with other companies about possibly establishing mutual partnerships.

Incentivized

I recommend ZoomInfo because it is a good product, easy to use and pretty accurate compared to the competition. But it is not for everyone because the price point is higher than the competition in the market.

Incentivized

• Great job on putting the conversion metrics. It's a big help knowing our metrics in every meeting.
• We learned what areas need to be improved and also the strength we had during that conversation.
• It also provides the length of speech of each participants.

Incentivized

• Audience Coverage.
• Advertising Performance.
• Intent Data.

Incentivized

• The analytics around risks associated with certain words/phrases never seems to be accurate or relevant. Meaning I say things that are definitely not problematic, but they get marked that way.
• Needs to be easier to locate certain parts of a call, maybe by a more powerful word search. This isn't a problem for 30-60 minute calls but is more challenging for longer training sessions that last 3 hours.

Incentivized

• The integration with SalesOS leaves much to be desired.
• It's hard to prospect accounts within MarketingOS
• There were a few technical issues that need to be fixed.

Incentivized

It's hard for me to give anything more than a 5 at this point. The primary reason is that we have only used it for a few months and I'm still getting a feel for the level of value it provides both to me and the team. In 4 or 5 months I'll have a better understanding of its value long term

Incentivized

This was sold internally as something that would help us be more efficient. I had high hopes that the speech-to-text feature would be useful for getting call notes/next steps, etc documented. But due to the limitations of the software, these things would take longer using Chorus than if I just write things down manually - disappointing.

Definitely some great features there, Zoominfo has built a solid platform that is truly enterprise-grade. I gave a 7 because I feel there is a point where other solutions offer similar features at a lower price point. They might become too big to stay agile enough in the market.

Incentivized

I personally have not had too many major issues with Chorus, but the times that I have reached out to their customer support team I have always received great responses in a very timely manner. Their support team is trained in a very polite way and cares about resolving your issue. They are knowledgeable and helpful and the customer service line does not take long to connect to a real individual.

They spend most of their time pontificating on rudimentary matters. They tried to blame their own mistakes and shortcomings on the client rather than themselves.

Incentivized

Calls using Zoom remote sessions, emails chat.

Incentivized

Like I noted in the other category, it has been smooth for the most part. But we really do enjoy the hard work of our CSM and everything he has been able to provide us in terms of support.

Incentivized

They never ended up uploading the custom intent topics until months after we submitted them. It was difficult to select the custom intent topics in the first place as well.

Incentivized

I used Google Analytics with Primerica. I payed for it myself to see how my team I was managing was holding up to other teams in the region. Chorus works so much better and if it would have been in my capability to use chorus I would have

Incentivized

ZoomInfo is easy to use and navigate, plus is more accurate than the competition. But the price per license is the highest on the market and not affordable by everyone.

Incentivized

No, it was clear.

Incentivized

Enable scalable process and implementation to use for marketing and sales.

Incentivized

• Reducing cost on training for sales persons.
• As a salesperson Chorus.ai help me to better my sales performance and accuracy on proposals I send based on everything the customer has mentioned during the calls. It's hard to quantify, but it definitely adds on the closing rate percentage.

Incentivized

• Return on investment is difficult with high cost per license
• helps both sales and marketing with prospecting and campaigns
• conversions were increased with use of the product

Incentivized