What users are saying about

Crazy Egg vs Google Optimize

Crazy Egg
116 Ratings
Google Optimize
42 Ratings

Crazy Egg

116 Ratings
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Score 8.8 out of 100

Based on 116 reviews and ratings

Google Optimize

42 Ratings
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Score 7.8 out of 100

Based on 42 reviews and ratings

Feature Set Ratings

    Testing and Experimentation

    Crazy Egg

    Feature Set Not Supported
    N/A
    7.5

    Google Optimize

    75%
    Google Optimize ranks higher in 19/19 features
    Google Optimize ranks higher in 19/19 features

    a/b experiment testing

    N/A
    0 Ratings
    8.8
    88%
    7 Ratings

    Split URL testing

    N/A
    0 Ratings
    9.9
    99%
    7 Ratings

    Multivariate testing

    N/A
    0 Ratings
    9.3
    93%
    7 Ratings

    Multi-page/funnel testing

    N/A
    0 Ratings
    9.8
    98%
    5 Ratings

    Cross-browser testing

    N/A
    0 Ratings
    7.4
    74%
    4 Ratings

    Mobile app testing

    N/A
    0 Ratings
    2.8
    28%
    2 Ratings

    Test significance

    N/A
    0 Ratings
    6.4
    64%
    6 Ratings

    Visual / WYSIWYG editor

    N/A
    0 Ratings
    7.4
    74%
    6 Ratings

    Advanced code editor

    N/A
    0 Ratings
    7.7
    77%
    6 Ratings

    Page surveys

    N/A
    0 Ratings
    5.0
    50%
    2 Ratings

    Visitor recordings

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Preview mode

    N/A
    0 Ratings
    9.0
    90%
    5 Ratings

    Test duration calculator

    N/A
    0 Ratings
    8.6
    86%
    3 Ratings

    Experiment scheduler

    N/A
    0 Ratings
    8.6
    86%
    4 Ratings

    Experiment workflow and approval

    N/A
    0 Ratings
    8.2
    82%
    3 Ratings

    Dynamic experiment activation

    N/A
    0 Ratings
    6.4
    64%
    2 Ratings

    Client-side tests

    N/A
    0 Ratings
    6.1
    61%
    3 Ratings

    Server-side tests

    N/A
    0 Ratings
    2.6
    26%
    2 Ratings

    Mutually exclusive tests

    N/A
    0 Ratings
    7.9
    79%
    2 Ratings

    Audience Segmentation & Targeting

    Crazy Egg

    Feature Set Not Supported
    N/A
    9.6

    Google Optimize

    96%
    Google Optimize ranks higher in 4/4 features
    Google Optimize ranks higher in 4/4 features

    Standard visitor segmentation

    N/A
    0 Ratings
    9.3
    93%
    7 Ratings

    Behavioral visitor segmentation

    N/A
    0 Ratings
    9.0
    90%
    5 Ratings

    Traffic allocation control

    N/A
    0 Ratings
    10.0
    100%
    6 Ratings

    Website personalization

    N/A
    0 Ratings
    10.0
    100%
    6 Ratings

    Results and Analysis

    Crazy Egg

    Feature Set Not Supported
    N/A
    8.5

    Google Optimize

    85%
    Google Optimize ranks higher in 10/10 features
    Google Optimize ranks higher in 10/10 features

    Heatmap tool

    N/A
    0 Ratings
    2.0
    20%
    1 Rating

    Click analytics

    N/A
    0 Ratings
    8.7
    87%
    3 Ratings

    Scroll maps

    N/A
    0 Ratings
    8.7
    87%
    2 Ratings

    Form fill analysis

    N/A
    0 Ratings
    8.0
    80%
    1 Rating

    Conversion tracking

    N/A
    0 Ratings
    9.1
    91%
    6 Ratings

    Goal tracking

    N/A
    0 Ratings
    9.7
    97%
    6 Ratings

    Test reporting

    N/A
    0 Ratings
    9.9
    99%
    5 Ratings

    Results segmentation

    N/A
    0 Ratings
    9.8
    98%
    4 Ratings

    CSV export

    N/A
    0 Ratings
    9.3
    93%
    3 Ratings

    Experiments results dashboard

    N/A
    0 Ratings
    9.6
    96%
    7 Ratings

    Attribute Ratings

    • Crazy Egg is rated higher in 1 area: Likelihood to Recommend
    • Google Optimize is rated higher in 1 area: Support Rating
    • Crazy Egg and Google Optimize are tied in 1 area: Usability

    Likelihood to Recommend

    10.0

    Crazy Egg

    100%
    27 Ratings
    8.1

    Google Optimize

    81%
    9 Ratings

    Likelihood to Renew

    8.5

    Crazy Egg

    85%
    14 Ratings

    Google Optimize

    N/A
    0 Ratings

    Usability

    10.0

    Crazy Egg

    100%
    7 Ratings
    10.0

    Google Optimize

    100%
    1 Rating

    Availability

    7.1

    Crazy Egg

    71%
    8 Ratings

    Google Optimize

    N/A
    0 Ratings

    Performance

    2.0

    Crazy Egg

    20%
    4 Ratings

    Google Optimize

    N/A
    0 Ratings

    Support Rating

    5.0

    Crazy Egg

    50%
    14 Ratings
    8.2

    Google Optimize

    82%
    6 Ratings

    Online Training

    10.0

    Crazy Egg

    100%
    1 Rating

    Google Optimize

    N/A
    0 Ratings

    Implementation Rating

    9.2

    Crazy Egg

    92%
    6 Ratings

    Google Optimize

    N/A
    0 Ratings

    Product Scalability

    9.8

    Crazy Egg

    98%
    2 Ratings

    Google Optimize

    N/A
    0 Ratings

    Likelihood to Recommend

    Crazy Egg

    + I strongly believe that this tool helps when a firm has good user count (depends on business model) as most of these tools are data friends. More data - more valuable insights+ Best fit if someone who is looking for deeper insights of individual page- Not suggested for very fewer visits of a website. Suggested to improve better visit count

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 27 answers on this topic

    Google Optimize

    Google Optimize is well suited for testing small changes on the browser pages. You have the option of changing designs, texts, and some small features on the page. The audience can be divided using a long list of factors, so it makes it quite easy to set up the test. It is not well suited for complicated feature tests where you need to monitor the user over a long period or where the user is likely to use multiple sessions across multiple devices or browsers

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 9 answers on this topic

    Pros

    Crazy Egg

    • Provides heatmaps that shows you the elements on your site that are and aren't performing well.
    • Provides scrollmaps so you can see how far down a page users are scrolling and which content never gets seen.
    • Screenshots show you how your website looks across a variety of different devices.
    • Provides a type of clickmap called confetti that enables you visualise clicks by segments - device, new/returning visitors, campaigns and other metrics.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 27 answers on this topic

    Google Optimize

    • Easy to follow set up procedures. Once I walk a client through the process, it's effortless for them to emulate on subsequent tests.
    • Lots of geo and user attribute customization features to be able to drill down into specific targeted audiences — all based on the power of Google's immense data system.
    • Google Optimize is the logical choice for many people to start with since most are already familiar with and using GA.

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    Scot Chandler | TrustRadius Reviewer
    Scot Chandler
    View all 9 answers on this topic

    Cons

    Crazy Egg

    • The largest thing we've struggled with is the Optimizely integration. I've contacted customer service a few times to get it properly setup. Customer Service is always friendly and helpful; they provide clear steps to get it setup. Unfortunately despite clear instructions, they are tedious, and if not completed in the correct order, the integration with Optimizely does not work. My success rate with the integration is less than 55%.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 27 answers on this topic

    Google Optimize

    • Track site performance with each test version; see if the resource timing of each test has anything to do with conversion rates.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 9 answers on this topic

    Pricing Details

    Crazy Egg

    General

    Free Trial
    —
    Free/Freemium Version
    —
    Premium Consulting/Integration Services
    —
    Entry-level set up fee?
    No

    Starting Price

    $24 per month

    Crazy Egg Editions & Modules

    Edition
    Crazy Egg$24.001
    1. per month
    Additional Pricing Details
    —

    Google Optimize

    General

    Free Trial
    —
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    —
    Entry-level set up fee?
    No

    Starting Price

    $0

    Google Optimize Editions & Modules

    Edition
    Google OptimizeFree
    1. none
    Additional Pricing Details
    —

    Likelihood to Renew

    Crazy Egg

    Crazy Egg 8.5
    Based on 14 answers
    It's a great tool considering how inexpensive it is. If used correctly and you have a plan for tracking your websites, this tool can make a world of a difference. If you are not going to sit down and take the time to make a plan for how to use this tool, I would say it is not worth your time. Yes, you can look at items on your website that need to be changed, but without a consistent plan, other important items that need changing can be lost in the mix. Make sure you have enough time and energy to invest in this and it will be well worth it

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    Amber Steinert | TrustRadius Reviewer
    Amber Steinert
    View all 14 answers on this topic

    Google Optimize

    No score
    No answers yet
    No answers on this topic

    Usability

    Crazy Egg

    Crazy Egg 10.0
    Based on 7 answers
    I gave Crazy Egg an overall rating of 9 because of its easy to use dashboard, integration and useful tools. If I need to quickly setup a page test, I can add the URL to make a snapshot, start the test and sometimes walk away (until its complete). Crazy Egg allows you set when the test should conclude, which can be helpful if you need to manage monthly visitor usage. You can test on all devices or be specific (i.e. Mobile). I also gave it a 9 because I feel as though the software [Crazy Egg] could improve on its steps to integrate with the A/B testing tool, Optimizely.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 7 answers on this topic

    Google Optimize

    Google Optimize 10.0
    Based on 1 answer
    Google has always been known to make easy-to-use products. The Google Optimize interface is intuitive and easy to follow for anyone.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 1 answers on this topic

    Reliability and Availability

    Crazy Egg

    Crazy Egg 7.1
    Based on 8 answers
    It's slow to post data, and slow to get a snapshot to finally be active (i.e. not pending). Not intolerable, but would be nice to see data within a couple hours. Often have to wait to the next day.

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    Chris Grant | TrustRadius Reviewer
    Chris Grant
    View all 8 answers on this topic

    Google Optimize

    No score
    No answers yet
    No answers on this topic

    Support Rating

    Crazy Egg

    Crazy Egg 5.0
    Based on 14 answers
    I think support is an area where Crazy Egg is lacking. I would love to have a quarterly check-in with a Crazy Egg rep to understand what kinds of changes have been made to the platform and what is on the horizon. I also think a quick consulting sessions with a rep could be extremely beneficial, as I'm sure there are ways to use the tool that we haven't even thought about yet that would be extremely insightful for our team.

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    Meredith Walter | TrustRadius Reviewer
    Meredith Walter
    View all 14 answers on this topic

    Google Optimize

    Google Optimize 8.2
    Based on 6 answers
    Google has well-documented resources and unlimited use cases that can be found online. Plus, their support is always helpful and available.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 6 answers on this topic

    Online Training

    Crazy Egg

    Crazy Egg 10.0
    Based on 1 answer
    Crazy Egg is the best CRO and LPO tool for performance marketers who have a limited budget!

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 1 answers on this topic

    Google Optimize

    No score
    No answers yet
    No answers on this topic

    Implementation Rating

    Crazy Egg

    Crazy Egg 9.2
    Based on 6 answers
    It is simple. JavaScript code needs to be added to any pages where you want to run tests. That's it.

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    Ben Alvord | TrustRadius Reviewer
    Ben Alvord
    View all 6 answers on this topic

    Google Optimize

    No score
    No answers yet
    No answers on this topic

    Alternatives Considered

    Crazy Egg

    It is very simple to use, everything from setting up to seeing the results. You can easily export everything into a JPG or PDF and share it with clients. CrazyEgg is also more value oriented with a lower price point.

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    Sanjit Mandal | TrustRadius Reviewer
    Sanjit Mandal
    View all 27 answers on this topic

    Google Optimize

    Google Optimize being part of the Google stack makes it great in reporting and analysis. Wish Google would add more features like dynamic tests, multi funnel tests, conversion calculator based on the total number of traffic of the page being tested instead of using the websites total traffic. Should integrate form analysis, heatmap, and page analytics.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 9 answers on this topic

    Scalability

    Crazy Egg

    Crazy Egg 9.8
    Based on 2 answers
    Its reliability (not scaleability, as the question asks for, sorry) is pretty good but through our testing we know that some clicks do not get recorded. It doesn't bother us a lot because we look at the aggregate of thousands of visits, but we do know it misses things.As for scaleability, it's about right. You really don't want zillions of clicks per snapshot - the screen just turns to 100% dots and you lose the ability to differentiate different screen areas. We find that 25,000 clicks for a page gives us a really good view.

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    Chris Grant | TrustRadius Reviewer
    Chris Grant
    View all 2 answers on this topic

    Google Optimize

    No score
    No answers yet
    No answers on this topic

    Return on Investment

    Crazy Egg

    • Helped us increase blog ad clicks by a huge % (I wish I remember the exact percentage, but I believe it was 300%+ or something close to there).
    • Helped us make data-driven decisions on how to update and design our website.
    • Allows us to easily A/B test changes on website and measure data-driven results.

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    Aaron Treguboff | TrustRadius Reviewer
    Aaron Treguboff
    View all 27 answers on this topic

    Google Optimize

    • We were able to increase our main KPI for conversions by almost 50% by testing button copy.
    • We were able to increase secondary KPIs for conversions by almost 30% by testing form design.

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    Meredith Walter | TrustRadius Reviewer
    Meredith Walter
    View all 9 answers on this topic

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