What users are saying about
116 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.8 out of 100
Based on 116 reviews and ratings
42 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.8 out of 100
Based on 42 reviews and ratings
Feature Set Ratings
Testing and Experimentation
Crazy Egg
Feature Set Not Supported
N/A
7.5
Google Optimize
75%
Google Optimize ranks higher in 19/19 features
Google Optimize ranks higher in 19/19 features
a/b experiment testing
N/A
0 Ratings
8.8
88%
7 Ratings
Split URL testing
N/A
0 Ratings
9.9
99%
7 Ratings
Multivariate testing
N/A
0 Ratings
9.3
93%
7 Ratings
Multi-page/funnel testing
N/A
0 Ratings
9.8
98%
5 Ratings
Cross-browser testing
N/A
0 Ratings
7.4
74%
4 Ratings
Mobile app testing
N/A
0 Ratings
2.8
28%
2 Ratings
Test significance
N/A
0 Ratings
6.4
64%
6 Ratings
Visual / WYSIWYG editor
N/A
0 Ratings
7.4
74%
6 Ratings
Advanced code editor
N/A
0 Ratings
7.7
77%
6 Ratings
Page surveys
N/A
0 Ratings
5.0
50%
2 Ratings
Visitor recordings
N/A
0 Ratings
10.0
100%
1 Rating
Preview mode
N/A
0 Ratings
9.0
90%
5 Ratings
Test duration calculator
N/A
0 Ratings
8.6
86%
3 Ratings
Experiment scheduler
N/A
0 Ratings
8.6
86%
4 Ratings
Experiment workflow and approval
N/A
0 Ratings
8.2
82%
3 Ratings
Dynamic experiment activation
N/A
0 Ratings
6.4
64%
2 Ratings
Client-side tests
N/A
0 Ratings
6.1
61%
3 Ratings
Server-side tests
N/A
0 Ratings
2.6
26%
2 Ratings
Mutually exclusive tests
N/A
0 Ratings
7.9
79%
2 Ratings
Audience Segmentation & Targeting
Crazy Egg
Feature Set Not Supported
N/A
9.6
Google Optimize
96%
Google Optimize ranks higher in 4/4 features
Google Optimize ranks higher in 4/4 features
Standard visitor segmentation
N/A
0 Ratings
9.3
93%
7 Ratings
Behavioral visitor segmentation
N/A
0 Ratings
9.0
90%
5 Ratings
Traffic allocation control
N/A
0 Ratings
10.0
100%
6 Ratings
Website personalization
N/A
0 Ratings
10.0
100%
6 Ratings
Results and Analysis
Crazy Egg
Feature Set Not Supported
N/A
8.5
Google Optimize
85%
Google Optimize ranks higher in 10/10 features
Google Optimize ranks higher in 10/10 features
Heatmap tool
N/A
0 Ratings
2.0
20%
1 Rating
Click analytics
N/A
0 Ratings
8.7
87%
3 Ratings
Scroll maps
N/A
0 Ratings
8.7
87%
2 Ratings
Form fill analysis
N/A
0 Ratings
8.0
80%
1 Rating
Conversion tracking
N/A
0 Ratings
9.1
91%
6 Ratings
Goal tracking
N/A
0 Ratings
9.7
97%
6 Ratings
Test reporting
N/A
0 Ratings
9.9
99%
5 Ratings
Results segmentation
N/A
0 Ratings
9.8
98%
4 Ratings
CSV export
N/A
0 Ratings
9.3
93%
3 Ratings
Experiments results dashboard
N/A
0 Ratings
9.6
96%
7 Ratings
Attribute Ratings
- Crazy Egg is rated higher in 1 area: Likelihood to Recommend
- Google Optimize is rated higher in 1 area: Support Rating
- Crazy Egg and Google Optimize are tied in 1 area: Usability
Likelihood to Recommend
10.0
Crazy Egg
100%
27 Ratings
8.1
Google Optimize
81%
9 Ratings
Likelihood to Renew
8.5
Crazy Egg
85%
14 Ratings
Google Optimize
N/A
0 Ratings
Usability
10.0
Crazy Egg
100%
7 Ratings
10.0
Google Optimize
100%
1 Rating
Availability
7.1
Crazy Egg
71%
8 Ratings
Google Optimize
N/A
0 Ratings
Performance
2.0
Crazy Egg
20%
4 Ratings
Google Optimize
N/A
0 Ratings
Support Rating
5.0
Crazy Egg
50%
14 Ratings
8.2
Google Optimize
82%
6 Ratings
Online Training
10.0
Crazy Egg
100%
1 Rating
Google Optimize
N/A
0 Ratings
Implementation Rating
9.2
Crazy Egg
92%
6 Ratings
Google Optimize
N/A
0 Ratings
Product Scalability
9.8
Crazy Egg
98%
2 Ratings
Google Optimize
N/A
0 Ratings
Likelihood to Recommend
Crazy Egg
+ I strongly believe that this tool helps when a firm has good user count (depends on business model) as most of these tools are data friends. More data - more valuable insights+ Best fit if someone who is looking for deeper insights of individual page- Not suggested for very fewer visits of a website. Suggested to improve better visit count

Verified User
Analyst in Marketing
Internet Company, 1001-5000 employeesGoogle Optimize
Google Optimize is well suited for testing small changes on the browser pages. You have the option of changing designs, texts, and some small features on the page. The audience can be divided using a long list of factors, so it makes it quite easy to set up the test. It is not well suited for complicated feature tests where you need to monitor the user over a long period or where the user is likely to use multiple sessions across multiple devices or browsers

Verified User
General Manager in Marketing
Apparel & Fashion Company, 1001-5000 employeesPros
Crazy Egg
- Provides heatmaps that shows you the elements on your site that are and aren't performing well.
- Provides scrollmaps so you can see how far down a page users are scrolling and which content never gets seen.
- Screenshots show you how your website looks across a variety of different devices.
- Provides a type of clickmap called confetti that enables you visualise clicks by segments - device, new/returning visitors, campaigns and other metrics.

Verified User
Professional in Marketing
Events Services Company, 1001-5000 employeesGoogle Optimize
- Easy to follow set up procedures. Once I walk a client through the process, it's effortless for them to emulate on subsequent tests.
- Lots of geo and user attribute customization features to be able to drill down into specific targeted audiences — all based on the power of Google's immense data system.
- Google Optimize is the logical choice for many people to start with since most are already familiar with and using GA.
Senior Consultant
CRO SolutionsMarketing and Advertising, 1-10 employees
Cons
Crazy Egg
- The largest thing we've struggled with is the Optimizely integration. I've contacted customer service a few times to get it properly setup. Customer Service is always friendly and helpful; they provide clear steps to get it setup. Unfortunately despite clear instructions, they are tedious, and if not completed in the correct order, the integration with Optimizely does not work. My success rate with the integration is less than 55%.

Verified User
Employee in Other
Retail Company, 11-50 employeesGoogle Optimize
- Track site performance with each test version; see if the resource timing of each test has anything to do with conversion rates.

Verified User
Manager in Marketing
Consumer Electronics Company, 10,001+ employeesPricing Details
Crazy Egg
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$24 per month
Crazy Egg Editions & Modules
Edition
Crazy Egg | $24.001 |
---|
- per month
Additional Pricing Details
—Google Optimize
General
Free Trial
—Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$0
Google Optimize Editions & Modules
Edition
Google Optimize | Free |
---|
- none
Additional Pricing Details
—Likelihood to Renew
Crazy Egg
Crazy Egg 8.5
Based on 14 answers
It's a great tool considering how inexpensive it is. If used correctly and you have a plan for tracking your websites, this tool can make a world of a difference. If you are not going to sit down and take the time to make a plan for how to use this tool, I would say it is not worth your time. Yes, you can look at items on your website that need to be changed, but without a consistent plan, other important items that need changing can be lost in the mix. Make sure you have enough time and energy to invest in this and it will be well worth it
Internet Marketing Intern
3MRetail, 51-200 employees
Google Optimize
No score
No answers yet
No answers on this topic
Usability
Crazy Egg
Crazy Egg 10.0
Based on 7 answers
I gave Crazy Egg an overall rating of 9 because of its easy to use dashboard, integration and useful tools. If I need to quickly setup a page test, I can add the URL to make a snapshot, start the test and sometimes walk away (until its complete). Crazy Egg allows you set when the test should conclude, which can be helpful if you need to manage monthly visitor usage. You can test on all devices or be specific (i.e. Mobile). I also gave it a 9 because I feel as though the software [Crazy Egg] could improve on its steps to integrate with the A/B testing tool, Optimizely.

Verified User
Employee in Other
Retail Company, 11-50 employeesGoogle Optimize
Google Optimize 10.0
Based on 1 answer
Google has always been known to make easy-to-use products. The Google Optimize interface is intuitive and easy to follow for anyone.

Verified User
Manager in Marketing
Non-profit Organization Management Company, 10,001+ employeesReliability and Availability
Crazy Egg
Crazy Egg 7.1
Based on 8 answers
It's slow to post data, and slow to get a snapshot to finally be active (i.e. not pending). Not intolerable, but would be nice to see data within a couple hours. Often have to wait to the next day.
Director of Analytics
EnlightenInternet, 51-200 employees
Google Optimize
No score
No answers yet
No answers on this topic
Support Rating
Crazy Egg
Crazy Egg 5.0
Based on 14 answers
I think support is an area where Crazy Egg is lacking. I would love to have a quarterly check-in with a Crazy Egg rep to understand what kinds of changes have been made to the platform and what is on the horizon. I also think a quick consulting sessions with a rep could be extremely beneficial, as I'm sure there are ways to use the tool that we haven't even thought about yet that would be extremely insightful for our team.
Web Analyst
Stanley Black & Decker, Inc.Information Technology and Services, 10,001+ employees
Google Optimize
Google Optimize 8.2
Based on 6 answers
Google has well-documented resources and unlimited use cases that can be found online. Plus, their support is always helpful and available.

Verified User
Manager in Marketing
Non-profit Organization Management Company, 10,001+ employeesOnline Training
Crazy Egg
Crazy Egg 10.0
Based on 1 answer
Crazy Egg is the best CRO and LPO tool for performance marketers who have a limited budget!

Verified User
Project Manager in Marketing
Internet Company, 11-50 employeesGoogle Optimize
No score
No answers yet
No answers on this topic
Implementation Rating
Crazy Egg
Crazy Egg 9.2
Based on 6 answers
It is simple. JavaScript code needs to be added to any pages where you want to run tests. That's it.
Web Marketing Manager
MendixComputer Software, 51-200 employees
Google Optimize
No score
No answers yet
No answers on this topic
Alternatives Considered
Crazy Egg
It is very simple to use, everything from setting up to seeing the results. You can easily export everything into a JPG or PDF and share it with clients. CrazyEgg is also more value oriented with a lower price point.
Digital Marketing Strategist, Founder
California SEO ProfessionalsMarketing and Advertising, 1-10 employees
Google Optimize
Google Optimize being part of the Google stack makes it great in reporting and analysis. Wish Google would add more features like dynamic tests, multi funnel tests, conversion calculator based on the total number of traffic of the page being tested instead of using the websites total traffic. Should integrate form analysis, heatmap, and page analytics.

Verified User
Manager in Marketing
Insurance Company, 51-200 employeesScalability
Crazy Egg
Crazy Egg 9.8
Based on 2 answers
Its reliability (not scaleability, as the question asks for, sorry) is pretty good but through our testing we know that some clicks do not get recorded. It doesn't bother us a lot because we look at the aggregate of thousands of visits, but we do know it misses things.As for scaleability, it's about right. You really don't want zillions of clicks per snapshot - the screen just turns to 100% dots and you lose the ability to differentiate different screen areas. We find that 25,000 clicks for a page gives us a really good view.
Director of Analytics
EnlightenInternet, 51-200 employees
Google Optimize
No score
No answers yet
No answers on this topic
Return on Investment
Crazy Egg
- Helped us increase blog ad clicks by a huge % (I wish I remember the exact percentage, but I believe it was 300%+ or something close to there).
- Helped us make data-driven decisions on how to update and design our website.
- Allows us to easily A/B test changes on website and measure data-driven results.
Organic Reach Lead
WebPTComputer Software, 201-500 employees
Google Optimize
- We were able to increase our main KPI for conversions by almost 50% by testing button copy.
- We were able to increase secondary KPIs for conversions by almost 30% by testing form design.
Web Analyst
Stanley Black & Decker, Inc.Information Technology and Services, 10,001+ employees