Data.com (discontinued) vs. Leadfeeder

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Data.com (discontinued)
Score 7.0 out of 10
N/A
Salesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.N/A
Leadfeeder
Score 7.3 out of 10
Mid-Size Companies (51-1,000 employees)
Leadfeeder is a B2B sales tool that shows organizations which companies are visiting their website. It integrates into the user’s CRM and shows information on leads’ visit data straight in Salesforce, Pipedrive or any other supported CRM. By installing Leadfeeder's tracking script, your website will be monitored for visits from companies in close to real-time (fresh leads appearing in your account every hour.) The vendor’s value proposition is that Leadfeeder’s simple interface…N/A
Pricing
Data.com (discontinued)Leadfeeder
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Data.com (discontinued)Leadfeeder
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Data.com (discontinued)Leadfeeder
Top Pros
Top Cons
Features
Data.com (discontinued)Leadfeeder
Prospecting
Comparison of Prospecting features of Product A and Product B
Data.com (discontinued)
6.9
25 Ratings
9% below category average
Leadfeeder
-
Ratings
Advanced search6.523 Ratings00 Ratings
Identification of new leads7.623 Ratings00 Ratings
List quality7.424 Ratings00 Ratings
List upload/download7.124 Ratings00 Ratings
Ideal customer targeting6.422 Ratings00 Ratings
Load time/data access6.425 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data.com (discontinued)
7.8
24 Ratings
4% above category average
Leadfeeder
-
Ratings
Contact information7.924 Ratings00 Ratings
Company information7.424 Ratings00 Ratings
Industry information8.018 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data.com (discontinued)
7.0
25 Ratings
5% below category average
Leadfeeder
-
Ratings
Lead qualification process8.917 Ratings00 Ratings
Smart lists and recommendations6.713 Ratings00 Ratings
Salesforce integration7.222 Ratings00 Ratings
Company/business profiles7.422 Ratings00 Ratings
Alerts and reminders6.114 Ratings00 Ratings
Data hygiene5.623 Ratings00 Ratings
Automatic data refresh7.114 Ratings00 Ratings
Tags6.913 Ratings00 Ratings
Filters and segmentation6.824 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data.com (discontinued)
7.6
10 Ratings
1% above category average
Leadfeeder
-
Ratings
Sales email templates7.36 Ratings00 Ratings
Append emails to records7.910 Ratings00 Ratings
Best Alternatives
Data.com (discontinued)Leadfeeder
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Affinity
Affinity
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Intercom
Intercom
Score 8.7 out of 10
Enterprises
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Score 8.5 out of 10
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 5.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Data.com (discontinued)Leadfeeder
Likelihood to Recommend
6.9
(25 ratings)
2.0
(12 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
9.0
(2 ratings)
10.0
(1 ratings)
Support Rating
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
Data.com (discontinued)Leadfeeder
Likelihood to Recommend
Discontinued Products
There are many scenarios that make data.com well suited, but most specifically, it works very well when looking for contacts within a certain zip code. You can sort and find information about these contacts and pay by points. This helps because you are able to pick and choose which you want to pay for.
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Leadfeeder
If you're looking to find new sales/customer contacts and are not a fan of complete "cold calling", Leadfeeder is a great source for finding those contacts or companies which may benefit you as they're clearly already looking at you. It weeds out half of the footwork for you.
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Pros
Discontinued Products
  • Data.com is a great way to find out accurate revenue and employee numbers for companies across various industries.
  • Data.com's filtering capabilities allow our team to quickly find the ideal prospects to reach out to.
  • Data.com, being owned by Salesforce, allows for a seamless integration into our CRM. This saves us an incredible amount of time and ensures data accuracy.
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Leadfeeder
  • Displaying the company and location as well as employees at the company to make it easier to find the right person to contact
  • You can use LinkedIn Sales Navigator to be able to contact them directly on LinkedIn
  • It shows all the pages visited so the sales team can advertise the right product
  • The user management within Leadfeeder is easy to use as you can assign a company to another user and keep everything organized
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Cons
Discontinued Products
  • Some contacts can be old. Perhaps they could consider validating some that are older than 5 years.
  • They don't always detect duplicate companies. For example, I've added the same company twice before, I don't understand how they allow that, or prevent others from adding duplicates. It doesn't happen very often,, only occasionally.
  • Sometimes data.com will "autocorrect" a job title incorrectly. For example, entering "Director of People & Culture" will autocorrect it to "Director of peopleandculture" If you don't catch it, it looks pretty bad for the next person who wants to view the contact.
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Leadfeeder
  • Leadfeeder has basic lead Tagging capabilities and some native integrations. It would be great to see more lead Activity Tracking and integration capabilities that sync with sales tools so a team could hypothetically keep their eyes on Leadfeeder-only while updating the CRM/sales tool.
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Likelihood to Renew
Discontinued Products
No answers on this topic
Leadfeeder
Leadfeeder is the best anonymous visitor tracking software platform that I've ever used. Sitting as a layer on top of Google Analytics, the tool consistently provides us with accurate intelligence of what our hottest prospects are looking at while visiting our site. The Leadfeeder customer support is top notch and the company is always coming out with new updates that further improve the technology. On top of all of this, Leadfeeder integrates with Slack and our CRM, allowing me to continue to do my job without having to switch between various platforms throughout the day.
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Usability
Discontinued Products
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
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Leadfeeder
Extremely intuitive and easy to use. The ability to create custom views and reports is very easy.
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Support Rating
Discontinued Products
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
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Leadfeeder
No answers on this topic
Alternatives Considered
Discontinued Products
Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to play around with the customer journey in Data.com as compared to other tools I have used in the past.
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Leadfeeder
Leadfeeder is very easy to set up, use, and maximize functionality. It is also easy to train. Other tools have a higher cost of acquisition and ownership. Plus, the customer support and training are helpful and very accessible! It's great for small to mid-market businesses.
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Return on Investment
Discontinued Products
  • The positive impact is gaining more direct contact information for hiring managers.
  • Another positive factor is that it is completely free. You gain points for contact information when you add contact information.
  • Since it is a free resource, there are no real negative impacts.
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Leadfeeder
  • It has helped support us to understand our market and if our website is properly communicating to and providing value to that market
  • We currently do not have the sales staff to go after potentially qualified organizations that visit the site but don't convert but it is a strategy we will employ at some point.
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ScreenShots

Leadfeeder Screenshots

Screenshot of Leadfeeder shows you the names of companies visiting your website.Screenshot of Leadfeeder prioritizes companies based on how active they've been on your website.Screenshot of Leadfeeder enriches your leads with company and contact information.Screenshot of Automatically update your CRM or get emails with lead data.