Likelihood to Recommend In my last position at a SAAS company, I used
Salesforce and HATED IT. It was so clunky, and when I used HubSpot, it was like a breath of fresh air. Any company that does customer interactions and sales needs Hubspot. There is a TON of room for customization, which is AMAZING. I don't see anywhere that it wouldn't be a good fit.
Read full review Khoros (Formerly Spredfast + Lithium)
The best it could be used for is running campaigns. Be it a product launch or be it any new event that you are hosting. If you need to quickly grab attention, then this might be your choice. Also the report given after the campaign is a good insight for improving your next campaign.
Read full review Pros It tracks emails including opens, clicks, and keeps a great log. I love how they give you options to build your own reports as well as some templated reports as well. It creates an easy way to work with your colleagues even if its remote positions. Read full review Khoros (Formerly Spredfast + Lithium)
Reporting is great - easy to create bespoke dashboards for multiple ways to view the data and trends in platform Onboarding and training - a good repository of knowledge articles for users to access on most aspects of the platform for self-learning The user-friendly and intuitive interface allows any user to quickly assimilate how to use the platform. Read full review Cons Pricing - HubSpot offers a number of great features in the free version however the paid options can be pricey. The free version could do with more options in some of the additional areas such as the marketing platform. Although there are some options included, they are very limited. Read full review Khoros (Formerly Spredfast + Lithium)
Look and feel of the interface could use a refresh as it's not very exciting to use Improve analytics features and accuracy Facilitate bulk actions Better alerts/visibility of collaborative actions and assigned tasks Clearer communication around new feature releases and announcements Read full review Likelihood to Renew To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
Read full review Khoros (Formerly Spredfast + Lithium)
There is no product like Khoros. Our company lives and dies by the analytics, and to date, we have not seen a more comprehensive analytics structure for any social media management tool. Khoros support is also fantastic, responding and resolving any and all questions, ideas, or complaints, usually in 24 hours.
Read full review Usability I think the usability is great. I am able to train a new agent with zero experience in our process with HubSpot in a day or less. They can be proficient in using HubSpot quickly, the way I've designed it to work, in less than a week. I am able to load new leads, set calling campaigns, and start prospecting quickly. I've even had to call customer service for help, and they were super helpful.
Read full review Khoros (Formerly Spredfast + Lithium)
Khoros Marketing is very user-friendly and easy to navigate. The calendar visibility is the view I use most so I can see all posts going out on all of our channels. It allows us to time posts in a proper cadence so we don't overlap with other pressing content.
Read full review Reliability and Availability Khoros (Formerly Spredfast + Lithium)
• We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting.
Read full review Performance Khoros (Formerly Spredfast + Lithium)
Khoros has greatly improved the performance of its SaaS products in the last 5 years. Their applications, including Conversations, Intelligence, and Experiences, all load quickly with real-time data. This performance is critical to provide meaningful, social customer support, and marketing. The performance maintains integrity even when you deploy powerful integrations like Salesforce Customer Relationship Manager.
Read full review Support Rating Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
Read full review Khoros (Formerly Spredfast + Lithium)
Overall, support does a great job and is timely in their responses and efforts. We have had to contact support many times due to the Capture app. Some tickets have remained open for months, while others get resolved quickly. I understand this is not always up to support and they often have to wait for their engineering team to fix issues that we identified, but it's difficult to deal with issues that are affecting our workflow, especially for extended amounts of time.
Read full review In-Person Training Khoros (Formerly Spredfast + Lithium)
• As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.
Read full review Online Training Khoros (Formerly Spredfast + Lithium)
it is important to note that my perspective is not necessarily common - I'm a geek/nerd/poweruser in general, so I found the online resources to be more than adequate (and often very aesthetically pleasing, too). That said, a less "geeky" person might struggle a bit.
Read full review Implementation Rating If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Read full review Khoros (Formerly Spredfast + Lithium)
The implementation team from Khoros were great - they worked hard to understand our somewhat complex organization, and were with us all the way through face to face meetings, user training, and technical training. We had a clearly defined account manager and implementation manager, who worked really effectively together and with us.
Read full review Alternatives Considered Salesforce requires a lot of in-depth knowledge both to implement and to manage. I found it to be quite clunky and there was an additional overhead for any marketing functionality, that wasn't up to par. Whilst Zoho had some good features, in practice the CRM was difficult to manage, customer support was non-existent, and like
Salesforce , required 3rd party support agents in order make simple changes. comparison, HubSpot allows the user to make many changes themselves such as adding and mapping properties, and also has excellent customer service. Combined with a well-rounded offer in terms of marketing, analytics and a good CRM, HubSpot stands out as the clear winner.
Read full review Khoros (Formerly Spredfast + Lithium)
On some accounts that I am on, I use
Asana in place of Khoros marketing but I much prefer Khoros Marketing. I prefer Khoros Marketing over
Asana because I can post directly (and schedule posts) on Khoros but not on
Asana . Also, I can moderate directly on Khoros but not
Asana Read full review Scalability Khoros (Formerly Spredfast + Lithium)
Khoros seems to struggle a little past a certain level of scale. More than 30 separate per day makes it difficult to view all content in the weekly calendar view, which is frustrating and could cause issues. However, the ability to schedule one post across multiple channels is hugely valuable and cuts down on a lot of duplicative work.
Read full review Return on Investment Automation helps to save time so that we can reach out to more prospecting or save time that can be spent on more strategic sales tasks like deal management Visibility/collaboration helps connect marketing and sales efforts vs them being siloed Connection with salesforce helps us to get more out of our CRM spend as we have valuable data insights coming from Hubspot Read full review Khoros (Formerly Spredfast + Lithium)
Negatively impacted relationship with Khoros as they're notoriously difficult to engage with or able to produce viable results from our feedback. Negatively impacted KPI reporting, as metrics were inaccurate for six months. Negatively impacted resource management, as there've been so many restrictions with this platform that simple, day-to-day tasks take so much longer. Read full review ScreenShots