What users are saying about
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Top Rated
1783 Ratings
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866 Ratings

HubSpot Marketing Hub

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Top Rated
1783 Ratings
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Score 8.5 out of 100

Microsoft BI (MSBI)

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866 Ratings
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Score 8.2 out of 100

Likelihood to Recommend

HubSpot Marketing Hub

I've worked with HubSpot [Marketing Hub] for six months and having all of the tools I need to write and edit website pages and blogs, post social media and send out emails is pretty awesome. There's still a lot of marketing and sales tools I don't know how or haven't had to use yet. I'm confident when I do need additional resources, HubSpot will probably have them. I'll learn to use them intuitively or easily find some training.
Joelyn Brickner | TrustRadius Reviewer

Microsoft BI (MSBI)

The Microsoft BI suite of tools, largely composed of tools within the SQL Server suite, provide a full range of end-to-end feature/functionality for businesses of any size. Some flavor of the tool features is available whether using standard or enterprise editions, making the tools accessible for even smaller businesses. Scalability has become excellent over the years, particularly for SSIS and SSRS
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

HubSpot Marketing Hub
8.6
Microsoft BI (MSBI)
WYSIWYG email editor
HubSpot Marketing Hub
8.4
Microsoft BI (MSBI)
Dynamic content
HubSpot Marketing Hub
8.3
Microsoft BI (MSBI)
Ability to test dynamic content
HubSpot Marketing Hub
8.1
Microsoft BI (MSBI)
Landing pages
HubSpot Marketing Hub
8.9
Microsoft BI (MSBI)
A/B testing
HubSpot Marketing Hub
8.4
Microsoft BI (MSBI)
Mobile optimization
HubSpot Marketing Hub
8.8
Microsoft BI (MSBI)
Email deliverability reporting
HubSpot Marketing Hub
8.8
Microsoft BI (MSBI)
List management
HubSpot Marketing Hub
8.9
Microsoft BI (MSBI)
Triggered drip sequences
HubSpot Marketing Hub
9.0
Microsoft BI (MSBI)

Lead Management

HubSpot Marketing Hub
8.6
Microsoft BI (MSBI)
Lead nurturing
HubSpot Marketing Hub
8.8
Microsoft BI (MSBI)
Lead scoring and grading
HubSpot Marketing Hub
8.4
Microsoft BI (MSBI)
Data quality management
HubSpot Marketing Hub
8.6
Microsoft BI (MSBI)
Automated sales alerts and tasks
HubSpot Marketing Hub
8.5
Microsoft BI (MSBI)

Campaign Management

HubSpot Marketing Hub
8.7
Microsoft BI (MSBI)
Calendaring
HubSpot Marketing Hub
8.4
Microsoft BI (MSBI)
Event/webinar marketing
HubSpot Marketing Hub
9.0
Microsoft BI (MSBI)

Social Media Marketing

HubSpot Marketing Hub
8.7
Microsoft BI (MSBI)
Social sharing and campaigns
HubSpot Marketing Hub
8.7
Microsoft BI (MSBI)
Social profile integration
HubSpot Marketing Hub
8.7
Microsoft BI (MSBI)

Reporting & Analytics

HubSpot Marketing Hub
8.6
Microsoft BI (MSBI)
Dashboards
HubSpot Marketing Hub
8.7
Microsoft BI (MSBI)
Standard reports
HubSpot Marketing Hub
8.7
Microsoft BI (MSBI)
Custom reports
HubSpot Marketing Hub
8.5
Microsoft BI (MSBI)

Platform & Infrastructure

HubSpot Marketing Hub
8.3
Microsoft BI (MSBI)
API
HubSpot Marketing Hub
8.4
Microsoft BI (MSBI)
Role-based workflow & approvals
HubSpot Marketing Hub
8.5
Microsoft BI (MSBI)
Customizability
HubSpot Marketing Hub
8.6
Microsoft BI (MSBI)
Integration with Salesforce.com
HubSpot Marketing Hub
8.6
Microsoft BI (MSBI)
Integration with Microsoft Dynamics CRM
HubSpot Marketing Hub
7.9
Microsoft BI (MSBI)
Integration with SugarCRM
HubSpot Marketing Hub
7.9
Microsoft BI (MSBI)

BI Standard Reporting

HubSpot Marketing Hub
Microsoft BI (MSBI)
8.3
Pixel Perfect reports
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.1
Customizable dashboards
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.7
Report Formatting Templates
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.0

Ad-hoc Reporting

HubSpot Marketing Hub
Microsoft BI (MSBI)
8.1
Drill-down analysis
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.5
Formatting capabilities
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.2
Integration with R or other statistical packages
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.6
Report sharing and collaboration
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.2

Report Output and Scheduling

HubSpot Marketing Hub
Microsoft BI (MSBI)
7.9
Publish to Web
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.8
Publish to PDF
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.5
Report Versioning
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.8
Report Delivery Scheduling
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.0
Delivery to Remote Servers
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.6

Data Discovery and Visualization

HubSpot Marketing Hub
Microsoft BI (MSBI)
7.8
Pre-built visualization formats (heatmaps, scatter plots etc.)
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.8
Location Analytics / Geographic Visualization
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.8
Predictive Analytics
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.0

Access Control and Security

HubSpot Marketing Hub
Microsoft BI (MSBI)
8.5
Multi-User Support (named login)
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.2
Role-Based Security Model
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.2
Multiple Access Permission Levels (Create, Read, Delete)
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.9
Single Sign-On (SSO)
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.6

Mobile Capabilities

HubSpot Marketing Hub
Microsoft BI (MSBI)
8.1
Responsive Design for Web Access
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.5
Dedicated iOS Application
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.0
Dedicated Android Application
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.1
Dashboard / Report / Visualization Interactivity on Mobile
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.9

Application Program Interfaces (APIs) / Embedding

HubSpot Marketing Hub
Microsoft BI (MSBI)
7.8
REST API
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.8
Javascript API
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.7
iFrames
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.0
Java API
HubSpot Marketing Hub
Microsoft BI (MSBI)
8.0
Themeable User Interface (UI)
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.7
Customizable Platform (Open Source)
HubSpot Marketing Hub
Microsoft BI (MSBI)
7.5

Pros

HubSpot Marketing Hub

  • Social media scheduling. A comprehensive and easy to use social calendar allows you to easily schedule posts and get an over arching view of social activities for the month and beyond.
  • Email marketing. The templates provided allow me to easily create, beautiful professional emails.
  • Landing pages and forms. I can easily track submissions with the forms and the templates provided for a landing page ease a major pain point.
Tory Robinson | TrustRadius Reviewer

Microsoft BI (MSBI)

  • The layout of Power BI is very intuitive. Someone that is familiar with Excel and working with Charts and Graphs in that environment will find the learning curve a rather short one to start using Power BI.
  • I like the way Power BI fits an assortment of users and how the functionality that you engage is replicated in Excel, that being Power Query and Power Pivot. So what you learn in one tool can be readily applied towards the other which allows you to more effectively apply your training.
  • I appreciate how Microsoft is working to develop tools that go a long ways to empowering the end user. Prior to Power BI I would have had to consult with a "BI" professional to develop a dashboard. With Power BI I don't have to consult with anyone, I can work to put together the dash board I want and using a tool set that is really robust and allows me to engage an enormous amount of data. It's provides a great deal of flexibility and the types of data I can connect to.
  • Updates...Microsoft is working diligently to keep Power BI current with monthly updates. They do a really good job of listening to the end user, if there is functionality not currently present just give them a month or so.
  • Just to be clear, even though it's easy to get going right out of the gate with Power BI it provides plenty of opportunities to create some really sophisticated reporting solutions. With DAX in Power Pivot and M language in Power Query, you are provided with plenty of head room to do some really amazing things in Power BI.
  • Training...there are resources across the web for learning and growing your skills and Power BI. And what's even better is the majority of those resources are free.
  • Data engagement, when presenting the data to the end user Power BI goes a long way to allowing that end user to engage the data and begin to identify root cause by simply interacting with the graph/chart/data set. It allows for really fluid engagement. Prior to Power BI so many times during the presentation of data we often times ended the engagement with that data with more questions than what were answered. With Power BI, more often than not, the end user is able to get answers to the questions by simply clicking on the data in the graph/chart/dataset to see the details. This tool really does have the capacity to make you look like a rock star.
Jason Leidig | TrustRadius Reviewer

Cons

HubSpot Marketing Hub

  • It is less about HubSpot as a platform and more about the app, but I wish they were able to bring a bit more functionality to the app such as being able to schedule posts. It would make trade shows much easier.
  • I wish the template designs were easier to make changes to because without CSS knowledge they can be complex to adjust. Many other sites have more user-friendly designs and this one is very rigid and sometimes hard to adjust.
  • While I love HubSpot Academy, I wish it listed out your current courses versus having to search for them. It would help remind me which ones I need to finish.
Heather Robinette, MBA | TrustRadius Reviewer

Microsoft BI (MSBI)

  • The race to perfect gathering of Non-Traditional datasets is on-going; with Microsoft arguably not the leader of the pack in this category.
  • Licensing options for PowerBI visualizations may be a factor. I.e. if you need to implement B2C PowerBI visualizations, the cost is considerably high especially for startups.
  • Some clients are still resistant putting their data on the cloud, which restricts lots of functionality to Power BI.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

HubSpot Marketing Hub

HubSpot Marketing Hub 10.0
Based on 371 answers
Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.
Arun C Devan | TrustRadius Reviewer

Microsoft BI (MSBI)

Microsoft BI (MSBI) 8.0
Based on 25 answers
Microsoft BI is fundamental to our suite of BI applications. That being said, Northcraft Analytics is focused on delighting our customers, so if the underlying factors of our decision change, we would choose to re-write our BI applications on a different stack. Luckily, mathematics are the fundamental IP of our technology... and is portable across all BI platforms for the foreseeable future.
Lee Cullom | TrustRadius Reviewer

Usability

HubSpot Marketing Hub

HubSpot Marketing Hub 8.0
Based on 105 answers
While there are some frustrating things that pop up unexpectedly ("wait... I can't do X?"), I have found HubSpot to be easy to use and extremely helpful to my daily work. The documentation is really good, and when it's not helpful, the support staff have been amazing.
Lauren Camacci | TrustRadius Reviewer

Microsoft BI (MSBI)

Microsoft BI (MSBI) 8.6
Based on 16 answers
Usability is great. This product will make most feel right at home. I feel like this question should be asked from two points of view:1. Creator of reports, Data Models, Views etc: Most Advanced users will still rate the usability as very high. Its capabilities are still robust. However when compared to other Enterprise Class products it will not do many of the advanced application queries. 2. End user, Consumer: All end users will feel right at home. Many will be able to create connections to already created data models and other external publicly available sources like twitter, Facebook, World Health order etc... These connections are then in turn very very easily available to publish to SharePoint and Power BI. It took me a while to understand what I think is Microsoft's strategy. This will handle all but the most of robust needs. Much like many American made cars and my favorite Corvette, Microsoft is fast, has it own break downs from time to time but all of these are really to tolerate when the price is considered and the next one up that can out perform it is three to four times as much money makes this an easy one to still recommend
Sean Warren | TrustRadius Reviewer

Reliability and Availability

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 50 answers
They have had issues with system availability over the course of days. Sometimes the system is unusable, other times updates simply take a long time to show up. It's better now but, from a reliaibility standpoint, HubSpot is not Salesforce.com yet. Still great software though.
Joe Rando | TrustRadius Reviewer

Microsoft BI (MSBI)

Microsoft BI (MSBI) 9.5
Based on 4 answers
The product has been reliable.
Robert Goodman | TrustRadius Reviewer

Performance

HubSpot Marketing Hub

HubSpot Marketing Hub 8.9
Based on 34 answers
With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration
Carah Counts | TrustRadius Reviewer

Microsoft BI (MSBI)

Microsoft BI (MSBI) 7.0
Based on 4 answers
SQL Server Reporting Services (SSRS) can drag at times. We created two report servers and placed them under an F5 load balancer. This configuration has worked well. We have seen sluggish performance at times due to the Windows Firewall.
Robert Goodman | TrustRadius Reviewer

Support Rating

HubSpot Marketing Hub

HubSpot Marketing Hub 8.7
Based on 169 answers
During the few times I've needed it, HS support has been accessible, helpful and efficient. Often rolling up their sleeves to make changes for you as opposed to leaving you with a list of instructions to decipher on your own.
David Pye | TrustRadius Reviewer

Microsoft BI (MSBI)

Microsoft BI (MSBI) 8.9
Based on 23 answers
While support from Microsoft isn't necessarily always best of breed, you're also not paying the price for premium support that you would on other platforms. The strength of the stack is in the ecosystem that surrounds it. In contrast to other products, there are hundreds, even thousands of bloggers that post daily as well as vibrant user communities that surround the tool. I've had much better luck finding help with SQL Server related issues than I have with any other product, but that help doesn't always come directly from Microsoft.
Jacob Saunders | TrustRadius Reviewer

In-Person Training

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 8 answers
I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.
Carah Counts | TrustRadius Reviewer

Microsoft BI (MSBI)

Microsoft BI (MSBI) 6.9
Based on 3 answers
This training was more directed toward what the product was capable of rather than actual programming.
Stephanie Grice | TrustRadius Reviewer

Online Training

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 26 answers
I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.
Tom Smith | TrustRadius Reviewer

Microsoft BI (MSBI)

Microsoft BI (MSBI) 8.5
Based on 2 answers
I have used on-line training from Microsoft and from Pragmatic Works. I would recommend Pragmatic Works as the best way to get up to speed quickly, and then use the Microsoft on-line training to deep dive into specific features that you need to get depth with.
Sean Brady | TrustRadius Reviewer

Implementation Rating

HubSpot Marketing Hub

HubSpot Marketing Hub 7.3
Based on 98 answers
My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run
Andrew Driscoll | TrustRadius Reviewer

Microsoft BI (MSBI)

Microsoft BI (MSBI) 9.6
Based on 14 answers
We are a consulting firm and as such our best resources are always billing on client projects. Our internal implementation has weaknesses, but that's true for any company like ours. My rating is based on the product's ease of implementation.
Jacob Saunders | TrustRadius Reviewer

Alternatives Considered

HubSpot Marketing Hub

Salesforce and NetSuite are both great software however I believe HubSpot stacks up against them quite well. HubSpot has all of the same features when it comes to Sales Reporting, Dashboards, Follow up tasks, Note Taking, etc as the others. I would say Salesforce is more integrated, it has a lot of other features that can be used outside of sales. HubSpot can be used outside of sales as well such as marketing and customer service but not like Salesforce. NetSuite is great as well but HubSpot has been easier to navigate, train on, and use.
Meredith Mackay | TrustRadius Reviewer

Microsoft BI (MSBI)

We have used the built in ConnectWise Manager reports and custom reports. The reports provide static data. PowerBI shows us live data we can drill down into and easily adjust parameters. It's much more useful than a static PDF report.
Bradley Geppert | TrustRadius Reviewer

Scalability

HubSpot Marketing Hub

HubSpot Marketing Hub 7.3
Based on 7 answers
HubSpot is addressing this more and more. Currently you can assign tasks to designated sales teams, which grow as you grow. They've added free baseline products for those just getting started. These and more contribute to the scalability of HubSpot - so I gave it an 8 and am hoping for more in the future!
Jessica McCann | TrustRadius Reviewer

Microsoft BI (MSBI)

No score
No answers yet
No answers on this topic

Return on Investment

HubSpot Marketing Hub

  • Since implementing HubSpot, we have had a 60% increase in net new opportunity generation.
  • We have logged three record-breaking sales quarters.
  • Our sales team is now using HubSpot Sales Pro to streamline prospecting, close more deals faster, and get more qualified leads into our FlyWheel.
Romy Ribitzky | TrustRadius Reviewer

Microsoft BI (MSBI)

  • As a SaaS provider we see being able to provide self-service BI to our client users as a competitive advantage. In fact the MSSQL enabled BI is a contributing factor to many winning RFPs we have done for prospective client organisations.
  • However MSSQL BI requires extensive knowledge and skills to design and develop data warehouses & data models as a foundation to support business analysts and users to interrogate data effectively and efficiently. Often times we find having strong in-house MSSQL expertise is a bless.
Haibo Yang | TrustRadius Reviewer

Screenshots

Pricing Details

HubSpot Marketing Hub

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

HubSpot Marketing Hub Editions & Modules

Edition
Pro$8001
Enterprise$3,2002
Starter$503
Free$04
  1. per month (includes 1,000 contacts)
  2. per month (includes 10,000 contacts)
  3. per month (includes 1,000 contacts)
  4. per month
Additional Pricing Details

Microsoft BI (MSBI)

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Microsoft BI (MSBI) Editions & Modules

Edition
Power BI Pro9.991
Power BI Premium$4,9952
  1. per user/per month
  2. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

HubSpot Marketing Hub
9.0
Microsoft BI (MSBI)
8.6

Likelihood to Renew

HubSpot Marketing Hub
10.0
Microsoft BI (MSBI)
8.0

Usability

HubSpot Marketing Hub
8.0
Microsoft BI (MSBI)
8.6

Reliability and Availability

HubSpot Marketing Hub
9.1
Microsoft BI (MSBI)
9.5

Performance

HubSpot Marketing Hub
8.9
Microsoft BI (MSBI)
7.0

Support Rating

HubSpot Marketing Hub
8.7
Microsoft BI (MSBI)
8.9

In-Person Training

HubSpot Marketing Hub
9.1
Microsoft BI (MSBI)
6.9

Online Training

HubSpot Marketing Hub
9.1
Microsoft BI (MSBI)
8.5

Implementation Rating

HubSpot Marketing Hub
7.3
Microsoft BI (MSBI)
9.6

Scalability

HubSpot Marketing Hub
7.3
Microsoft BI (MSBI)

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