HubSpot Sales Hub vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot Sales Hub
Score 8.7 out of 10
N/A
HubSpot Sales Hub is designed to eliminate friction by bringing tools and data together on one platform. The solution boasts email tracking and templates, and call tracking & recording.N/A
Salesforce Sales Cloud
Score 8.4 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Pricing
HubSpot Sales HubSalesforce Sales Cloud
Editions & Modules
No answers on this topic
Starter
$25.00
Per User/Per Month
Professional
$80.00
Per User/Per Month
Enterprise
$165.00
Per User/Per Month
Unlimited
$330.00
Per user/Per month
Offerings
Pricing Offerings
HubSpot Sales HubSalesforce Sales Cloud
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
HubSpot Sales HubSalesforce Sales Cloud
Considered Both Products
HubSpot Sales Hub
Chose HubSpot Sales Hub
To be honest, there are great features in all of these competitors but they aren't quite as user-friendly or robust compared to Hubspot.

Hubspot's Sales hub was able to add more features to it's platform while remaining very user-friendly and easy to use. I found myself getting …
Chose HubSpot Sales Hub
HubSpot Sales Hub lets us access companies, contacts, leads, and opportunities. It is user-friendly and sends push notifications when someone opens or clicks on our emails. We can track customer communications,
Chose HubSpot Sales Hub
I like HS better due to less complications and noise about infinite use case scenarios.
Chose HubSpot Sales Hub
I did not select HubSpot. This is the software chosen by my executive team. It is running fine and there aren't too many issues within the software. I'd love to have a better interface to read call histories and more transparent/automated connections between deals, calls and …
Chose HubSpot Sales Hub
HubSpot is more user friendly for tech-aversive team members
Chose HubSpot Sales Hub
I didn't choose, the company wanted me to work on this software. Easy to learn, that's what I like about it.
Chose HubSpot Sales Hub
HubSpot Sales Hub is much easier to use than other solutions, but it is also the most comprehensive CRM I have used to date.
Chose HubSpot Sales Hub
Way easier to use, more features, email sequencing and meeting booking, much more built for the seller and to help progress the deal
Chose HubSpot Sales Hub
They are both very similar and, honestly, the top two of their respected offerings. I would feel comfortable recommending either with the slight edge to HubSpot Sales Hub. The biggest reason why, and what matters so much to people, is the service. I’ve always experienced great …
Chose HubSpot Sales Hub
HubSpot Sales Hub is really great for a smaller company with a low amount of sales reps and marketing employees. Salesforce.com is better at organizing data for each user.
Chose HubSpot Sales Hub
HubSpot is easier and less expensive, both in use and especially that we manage it entirely in-house. HubSpot modules allow most of our organization to use it as a corporate-wide platform. The other products have more sales-specific and less company-wide benefits, except for Sal…
Chose HubSpot Sales Hub
HubSpot was cheaper and that is the only reason we chose it over Salesforce. Retroactively (and all of the employees remind us weekly), we should have gone with Salesforce. At this point the switching cost is just very high. We will eventually move there when we have the time …
Chose HubSpot Sales Hub
Hubspot has a great layout, easy to customize, and is basic and not as complex as others like Salesforce and Netsuite. Some companies may need the more complex software features but if you are mainly focusing on sales and marketing efforts, then this software is great for you. …
Chose HubSpot Sales Hub
HubSpot provides value for money and super integrations into a wide variety of applications. We looked at the more expensive CRM tools to help us manage our sales pipeline, but the others were not providing any additional features that we needed over and above HubSpot. Linked …
Chose HubSpot Sales Hub
I used Salesforce while at Dell and did not like it at all. Very large and clunky with tons of extraneous inputs. I prefer the simplicity and straightforwardness of HubSpot.
Chose HubSpot Sales Hub
We ended up going with HubSpot for one major reason, we had the ability to purchase 5 seats and invite other team members as free users. They are able to use almost everything our sales pro seat holders can do except to calling minutes, limited access to templates, etc. I …
Chose HubSpot Sales Hub
My other experiences are with Salesforce at a large organization for sales and customer experience management, as well as ClientSuccess for customer experience management. Salesforce is the behemoth in the market, with a bit too much flexibility for the company I currently work …
Chose HubSpot Sales Hub
As mentioned before, Salesforce only makes sense for large orgs, with custom requirements and a team to implement it. Even so it's such garbage software that I'd hesitate in those cases as well. The pricing is insane and there is always another expense.
Pipedrive is just …
Chose HubSpot Sales Hub
Chose Hubspot Sales over Salesforce for their training and catering to smaller companies.
Chose HubSpot Sales Hub
The biggest issue across any CRM or sales solution is adoption and ongoing use. HubSpot's ease of use helps ensure fast ramp time and continued use. The value of understanding every interaction a prospect has with you takes the guesswork out of the sales process and allows a …
Chose HubSpot Sales Hub
I would say that Hubspot Sales is unique although not entirely. As a lead generation/analysis tool it really stand alone as far as I am concerned. The integration potential is not as good as Marketo and the prospect outreach lacks compared to outreach but for the …
Chose HubSpot Sales Hub
HubSpot's tools, ease of use and feature set is fantastic. The all-in-one solution with a solid API tipped us over the edge. Being able to focus less on integration costs and time with other systems allowed us to concentrate on deploying HubSpot and training our company to use …
Chose HubSpot Sales Hub
We selected HubSpot sales not just for the price point vs offering ratio, but also for the integration capabilities, ease of use, scalability, UI, and report visuals. Our employees actually LIKE using HubSpot, and so we have good data instead of an expensive system that does no …
Chose HubSpot Sales Hub
Hubspot is much more easily configured, has a cleaner, more intuitive interface and design.
Salesforce Sales Cloud
Chose Salesforce Sales Cloud
Costly, larger time to market / value time, difficult and complex to set up and customize. But if you want highly customizable CRM and don´t care about user experience within a super large company Salesforce does the job well and the costs could be optimized as a larger …
Chose Salesforce Sales Cloud
I think the only real contender with Salesforce's capabilities is Microsoft Dynamics.
Chose Salesforce Sales Cloud
The tools that SalesForce has are more improved than others like HubSpot, and are very smooth and stable. When I did my research on the market, I found out that SalesForce has a 5 star rating, over the 4 stars for other similar softwares. My criteria is to work with proven …
Chose Salesforce Sales Cloud
Salesforce is much better than Sales Logix in any way. SaleForce is not as good as Hub Spot Sales.
Top Pros
Top Cons
Features
HubSpot Sales HubSalesforce Sales Cloud
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
7.9
241 Ratings
3% above category average
Customer data management / contact management00 Ratings8.7241 Ratings
Workflow management00 Ratings7.9232 Ratings
Territory management00 Ratings7.5185 Ratings
Opportunity management00 Ratings8.5235 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.7220 Ratings
Contract management00 Ratings7.3192 Ratings
Quote & order management00 Ratings7.6175 Ratings
Interaction tracking00 Ratings7.7206 Ratings
Channel / partner relationship management00 Ratings7.8167 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
7.6
84 Ratings
1% above category average
Case management00 Ratings7.884 Ratings
Call center management00 Ratings7.566 Ratings
Help desk management00 Ratings7.468 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
7.9
220 Ratings
5% above category average
Lead management00 Ratings8.1215 Ratings
Email marketing00 Ratings7.7184 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
7.6
223 Ratings
0% above category average
Task management00 Ratings7.6212 Ratings
Billing and invoicing management00 Ratings7.260 Ratings
Reporting00 Ratings8.0176 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
7.9
236 Ratings
4% above category average
Forecasting00 Ratings7.5205 Ratings
Pipeline visualization00 Ratings7.9224 Ratings
Customizable reports00 Ratings8.3233 Ratings
Customization
Comparison of Customization features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
8.3
227 Ratings
9% above category average
Custom fields00 Ratings8.3225 Ratings
Custom objects00 Ratings8.3215 Ratings
Scripting environment00 Ratings8.3160 Ratings
API for custom integration00 Ratings8.3188 Ratings
Security
Comparison of Security features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
8.8
229 Ratings
5% above category average
Single sign-on capability00 Ratings8.9196 Ratings
Role-based user permissions00 Ratings8.8202 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
7.7
144 Ratings
6% above category average
Social data00 Ratings7.8143 Ratings
Social engagement00 Ratings7.6140 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
8.0
196 Ratings
11% above category average
Marketing automation00 Ratings8.0192 Ratings
Compensation management00 Ratings8.0129 Ratings
Platform
Comparison of Platform features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Salesforce Sales Cloud
7.2
208 Ratings
4% below category average
Mobile access00 Ratings7.2208 Ratings
Best Alternatives
HubSpot Sales HubSalesforce Sales Cloud
Small Businesses
Mailtrack
Mailtrack
Score 8.4 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Mailtrack
Mailtrack
Score 8.4 out of 10
Creatio
Creatio
Score 9.2 out of 10
Enterprises
Groove, a Clari company
Groove, a Clari company
Score 8.6 out of 10
Creatio
Creatio
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HubSpot Sales HubSalesforce Sales Cloud
Likelihood to Recommend
9.1
(122 ratings)
8.6
(373 ratings)
Likelihood to Renew
10.0
(6 ratings)
9.0
(56 ratings)
Usability
8.8
(5 ratings)
7.6
(120 ratings)
Availability
-
(0 ratings)
9.8
(27 ratings)
Performance
-
(0 ratings)
9.0
(18 ratings)
Support Rating
8.3
(5 ratings)
5.8
(91 ratings)
In-Person Training
-
(0 ratings)
7.9
(11 ratings)
Online Training
-
(0 ratings)
9.1
(15 ratings)
Implementation Rating
9.1
(1 ratings)
1.1
(18 ratings)
Configurability
-
(0 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.8
(9 ratings)
Product Scalability
-
(0 ratings)
8.7
(32 ratings)
Professional Services
-
(0 ratings)
9.3
(8 ratings)
User Testimonials
HubSpot Sales HubSalesforce Sales Cloud
Likelihood to Recommend
HubSpot
Sales hub is an excellent tool for a sales professional, probably even the best tool available in the industry without a doubt. However it could be much less convenient for outside sales reps that need to consistently meet people in person, it has some features to cater to these reps but they aren't as robust as the ones designed for inside sales reps.
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Salesforce
Sales Cloud is very well suited for the daily leads and opportunity pipeline management as well as user management. Sales process automation are very helpful for repetitive tasks. It integrates well with other platforms. It's easy to customize and report on data. Sales Cloud can be pricey so is only open to larger org's that need complex CRM. User adoption is slow to any new users that have no prior experience.
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Pros
HubSpot
  • The task feature of HubSpot has been super helpful for me to organize what activities I am focusing on throughout the day. Instead of having a generalized list of the activities that need to take place today, I can organize that list by calls, emails, to-do's, linked-in, etc. That way I can take an hour of my time and focus on only doing phone calls, only doing emails, etc. It has helped me increase my productivity by making 20 phone calls a day to 100 phone calls throughout the day.
  • Hubspot Sequences are also super helpful in order to plug and play contacts that need similar solutions. The automatic email feature allows me to not have to spend time sending a simple email template. Instead, it automatically sends that email out at the time that THEY would most likely respond.
  • This gives me more time to focus on the tasks that I can't automate, allowing me to be way more productive. I can also customize my sequences to automate when I am reaching out, and what activity I am doing.
  • Sequences give me the ability to create a highly customized approach, with the scalability of a plug and play format.
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Salesforce
  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
Read full review
Cons
HubSpot
  • I find the interface to be a bit unorganized and sometimes the information added about projects looks clogged which sometimes makes it difficult to access specific information.
  • Sometimes we have to deal with different currencies because we have clients all over the world but the exchange rate tool is not always accurate, causing us to slow down our work.
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Salesforce
  • I have hard-coded the auto-update of the phone number format and state format from some codes shared by the community, but I do not know where to do it. I cannot reset it either.
  • It is unclear what functionalities each version has. We use the enterprise version, and it seems we can only have one design of the pipeline. But different business segments would have very different sales cycles, and hence, pipeline tracking would be different. It would be nice to have this available in our version.
  • It seems I cannot create a report to pull notes logged at the account levels.
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Likelihood to Renew
HubSpot
Ease of use, ease of customizability, and ease of 3rd-party integration, especially to LinkedIn Navigator, all play a vital role in our increasing reliance of HubSpot Sales for our growing sales team. Also taking into account the great training and support for HubSpot Sales available from HubSpot, including HubSpot Academy.
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Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
HubSpot
Since we launched HubSpot Sales Hub into our organisation's tech stack, we've experienced a smooth transition and implementation process for those using this solution. The ease of use and the interface experience is amazing and that was a main priority for us in the purchasing phase. So far, we've been nothing but very happy with the support, implementation, and ongoing development of our sales team adapting to the solution. Highly recommend it for usability and functionality!
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Salesforce
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Reliability and Availability
HubSpot
No answers on this topic
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
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Performance
HubSpot
No answers on this topic
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
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Support Rating
HubSpot
Oh my goodness HubSpot Support is just amazing. I submitted a question/issue to them yesterday and by this morning I had this response:
"Hi Stephanie, I hope this finds you well and thanks so much for your patience while I was working to update the extension with my team. We were actually able to push through an update yesterday afternoon which set the default lifecycle stage to lead in the sidebar. If you take a look now, that should be in place. If it has not updated yet, I would recommend uninstalling and re-installing the sales extension so an updated version and be pushed through. Again, I want to say that I sincerely appreciate that you took the time to reach out to us and help us iron this out. HubSpot really values constructive feedback with real use-case backing to help push it along. So, thank you!"
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Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
HubSpot
No answers on this topic
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
HubSpot
No answers on this topic
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
HubSpot
It was not only SUPER easy to implement, we had some amazing support from HubSpot. They scheduled a call to go over each individual tool with our team and provided guidance and best practices plus answered any questions are new users had. It was wonderful and really helped them get started confidently
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Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
HubSpot
HubSpot Sales Hub helps our team keep track of all of our
partners and customers in one place so we can market effectively and
personally. Their blogs and "HubSpot academy" make it easy to
learn/onboard. People care most about the service, which is the biggest reason
why—such a fan of the pre-made templates, flexibility, and ease of use. The
user interface and integration with other platforms are excellent for our
business. In comparison to its rivals, it would rank at the top so far.
Read full review
Salesforce
Salesforce Sales cloud is well integrated with a lot of other marketing and sales technology SAAS products that we use within our business, which is a big part of why I enjoy using it. Compared to NetSuite, it is a lot more user friendly, a modern platform that provides better visual understanding of sales pipeline and contains more useful data across the customer journey.
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Contract Terms and Pricing Model
HubSpot
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
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Scalability
HubSpot
No answers on this topic
Salesforce
It has helped us reach out to customers in a timely manner and thus build good relationships. We can easily set up marketing emails for existing clients or prospects and reach a larger customer base per our requirements. There is no error in contract generation or the customer life cycle process as everything is automated and can be integrated easily with other third-party applications.
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Professional Services
HubSpot
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Return on Investment
HubSpot
  • Lead Response Time:
  • Prior to Hubspot, this was maybe 24 hours as an average. Now it is MINUTES. We immediately get back to clients and if we aren't able to then we will connect using email automation and sequences without lifting a finger. It's great!
  • Company Growth in difficult times:
  • Despite COVID causing issues on Residential Construction in Washington, we have continued to grow as a business, and part of that is thanks to our amazing Sales team, and part of that credit goings to Hubspot directly. If we didn't have Hubspot we would have shrunk or stayed the same as a company. Hubspot made sure we grew.
  • ROI [return on investment]
  • It's a hard thing to measure but our company has increased its revenue by more than 20% compared to last year. And that is saying a lot for our industry especially with COVID's impact on Residential Construction. I
  • can't measure it precisely but I know beyond any shadow of a doubt that HUBSPOT helped make this possible because our Sales and Marketing Teams are sharper and more capable than they have ever been thanks to this wonderful CRM.
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Salesforce
  • All tools we've implemented with Salesforce had a pretty quick positive ROI with the exception of CPQ & Billing. That was a very large project that I would only suggest for businesses with many SKUs that tend to be packaged together.
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ScreenShots

Salesforce Sales Cloud Screenshots

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