Intuit Mailchimp vs. MailerLite

It allows you to reach out to our customer base and discuss updates, sales, education, and much more. I am grateful to have reached out to them and to have gained brand loyalty in the process. It helps us truly connect, not just sell. I can segment my audiences and decide who I want to send communications to.

Incentivized

I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.

Incentivized

• Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
• Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
• Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.

Incentivized

• Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
• Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
• Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.

• The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
• The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
• Customer support can be a bit lacking at times and their docs aren't always the best

• Setting up the automations is a bit confusing at first. But the customer support is patient and kind to walk you through the process.
• The nuances between group and segment, automation and campaign are odd as most other ESPs don't do that. But they have great explainer materials.

We love the product. One thing we haven't mentioned yet is the human element. Recently, MailChimp re-structured their plans/pricing based on the feedback they had received. They listened to a pain their users were experiencing, then strategized a solution, and implemented it fairly. The updated pricing strategy was intended to save subscribers money, and they did a great job of communicating it to their users. I would be surprised if anyone reacted negatively to the change.

Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.

Incentivized

It's very easy to use - I could quickly explain how to use Mailchimp to someone not in marketing and feel confident they'd be able to use basic skills to figure it out. Plus, we use it beyond just email marketing now for subscriber welcomes, forms, and nurture sequences.

Incentivized

I can't express how happy and satisfied I've been with recent email exchange with Ivan from MailerLite support. He answered promptly, clearly and assisted me with urgent issue I needed to be taken care of asap. HUGE satisfaction! Excellent customer service! Thank you, Ivan!

I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime

Incentivized

I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools

Incentivized

Any time we needed their help or support they responded promptly, friendly, and straightforwardly. It's a great feature to have multi-language support as we are a diverse team, and anyone can reach out to receive help. We've always solved our inquires

Incentivized

Whenever I contact Support, either via email or through online chat, I always get a speedy response that gives me the answer I need. The AI Agent on the online chat is excellent and has helped me so much on numerous occasions.

I am little satisfied with the MailChimp implementation process, since although it has been a bit complicated and we have had various complications that tried to affect our performance, with a little general effort, we take full advantage and currently It is out main marketing and advertising campaign platform.

Incentivized

I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.

Incentivized

We have tried a couple of others but not in any depth. I found the pricing structure of MailerLite better for our early needs as we didn't know how we would use it, and how that use would evolve as we grew.

Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.

Incentivized

• One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
• Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.

Incentivized

• Having an email service such as MailerLite is essential to running our Taskforce. It is really the only effective way of communicating with such a large number of people.
• MailerLite works well with non-profits and gives a good discount for those in this sector.