What users are saying about
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Top Rated
141 Ratings
44 Ratings

Sprinklr Modern Engagement

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Top Rated
141 Ratings
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Score 7.6 out of 100
44 Ratings
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Score 8.2 out of 100

Likelihood to Recommend

Sprinklr Modern Engagement

We have used Sprinklr as a publishing tool for years, and it has really grown into an all-in-one resource. Listening is a fantastic resource to use within Sprinklr, and their reporting can be customized and automated to fit your every need. Not every module is needed for every company, as it can become quite pricey when you're adding up every single module into a total package.
Anonymous | TrustRadius Reviewer

Sysomos MAP

It is well suited to quick turn projects that require very little as far as specific data is concerned. If you're trying to dig into the mentions to garner insights, it can be difficult to view things and find the most relevant content. But if you're looking for broad overviews leveraging big data insights, it is excellent.
Kristen Squire | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Sprinklr Modern Engagement
7.4
Sysomos MAP
Boolean keyword searches
Sprinklr Modern Engagement
7.6
Sysomos MAP
Filtering out noise/spam
Sprinklr Modern Engagement
7.3
Sysomos MAP
Sentiment analysis
Sprinklr Modern Engagement
6.7
Sysomos MAP
Broad channel coverage
Sprinklr Modern Engagement
8.1
Sysomos MAP

Publishing

Sprinklr Modern Engagement
7.2
Sysomos MAP
Content planning and scheduling
Sprinklr Modern Engagement
8.3
Sysomos MAP
Audience targeting
Sprinklr Modern Engagement
6.9
Sysomos MAP
Content optimization
Sprinklr Modern Engagement
6.9
Sysomos MAP
Workflow management
Sprinklr Modern Engagement
7.0
Sysomos MAP

Engagement

Sprinklr Modern Engagement
7.5
Sysomos MAP
Automated routing and prioritization
Sprinklr Modern Engagement
7.9
Sysomos MAP
Customer interaction histories
Sprinklr Modern Engagement
7.4
Sysomos MAP
Bulk actions
Sprinklr Modern Engagement
7.2
Sysomos MAP

Marketing

Sprinklr Modern Engagement
7.3
Sysomos MAP
Lead generation
Sprinklr Modern Engagement
6.6
Sysomos MAP
Content marketing
Sprinklr Modern Engagement
8.2
Sysomos MAP
Paid media management
Sprinklr Modern Engagement
6.7
Sysomos MAP
Campaigns and promotions
Sprinklr Modern Engagement
7.8
Sysomos MAP

Channel coverage/integration

Sprinklr Modern Engagement
7.7
Sysomos MAP
Twitter
Sprinklr Modern Engagement
8.6
Sysomos MAP
Facebook
Sprinklr Modern Engagement
8.4
Sysomos MAP
LinkedIn
Sprinklr Modern Engagement
7.8
Sysomos MAP
Google+
Sprinklr Modern Engagement
7.8
Sysomos MAP
Instagram
Sprinklr Modern Engagement
6.6
Sysomos MAP
Pinterest
Sprinklr Modern Engagement
7.4
Sysomos MAP
YouTube
Sprinklr Modern Engagement
7.1
Sysomos MAP

Reporting/analytics

Sprinklr Modern Engagement
8.4
Sysomos MAP
Campaign success analytics
Sprinklr Modern Engagement
8.6
Sysomos MAP
Real-time tracking
Sprinklr Modern Engagement
8.3
Sysomos MAP
Competitor analysis
Sprinklr Modern Engagement
8.2
Sysomos MAP

Account management

Sprinklr Modern Engagement
7.1
Sysomos MAP
Role-based user permissions & privileges
Sprinklr Modern Engagement
7.5
Sysomos MAP
Mobile access
Sprinklr Modern Engagement
6.7
Sysomos MAP

Pros

Sprinklr Modern Engagement

  • All basic functions are very user friendly. Onboarding time is minimal. If I give access to someone (even if they are not social savvy), I am confident they will still be able to use the platform.
  • The ability to build custom dashboards is a huge time saver. For instance, you can create a dashboard to look at all your social media inboxes (Facebook, Twitter, Instagram...) all on one screen.
  • The audience profile function is interesting - it allows you to capture unified consumer data, interests, interactions across all your social channels. This is a useful feature for us when looking for influencers or super fans.
Romain Vezirian | TrustRadius Reviewer

Sysomos MAP

  • Ad-hoc research. During planning phase of a campaign it is a helpful tool to understand the marketplace, key influencers and topics that engage a target demographic.
  • Post-event hashtag analysis. Rapid generation of reporting on efficacy of a campaign, key voices, topics that resonated, viral reach and more.
  • User interface. Friendly and accessible enough to minimize training needs and enable decentralized access, though we have found some hand-holding is still required to get the most out of the platform.
Anonymous | TrustRadius Reviewer

Cons

Sprinklr Modern Engagement

  • Horrible customer support. Support teams are uneducated, do not look into cases before calls and frequently close open cases before they are resolved.
  • Difficult to set up. Because this platform is so detailed, they are many intricacies. It takes a long time to make it useful. One mistake could give you incorrect data or really mess up the system.
  • Complicated when used in varying organizations within a company as changes affect everyone.
Anonymous | TrustRadius Reviewer

Sysomos MAP

  • Their influencer/klout score algorithm is worthless - it caps out at 10 so the New York Times and Jo Schmo gamer dude and Justin Bieber all have the same score.
  • The Boolean builder can be frustrating, it will tell you there is an error, but gives you no indication of where. In a complex string it can take forever to figure out what you messed up.
  • Twitter listening only goes back one year. If you ever need to compare something year over year, without anticipating the need in advance and downloading reports, you're screwed.
Sara Robertson | TrustRadius Reviewer

Likelihood to Renew

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.5
Based on 28 answers
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
Kira Swain | TrustRadius Reviewer

Sysomos MAP

Sysomos MAP 8.9
Based on 10 answers
There are two differentiating features that Sysomos MAP has that the competitor tools I have experienced (Radian6, Meltwater Buzz) did not: user-friendly Boolean queries for searches and near-real-time results. The former is important because, of course, your results are only as good as your search/campaign. With Sysomos, once you master Boolean queries (which isn't terribly difficult) you're set for creating any kind of listening report. I strongly prefer this to the "campaign creator" forms that other services provide. Second, Sysomos MAP returns results almost immediately - like a Google search. So if you get your results and see that you need to tweak your query - no big deal. Or if you have a last-minute request for a client - not an issue. Meltwater can take up to 48 hours for a search to fully populate. This is a major issue if you get your full set of results back and see that you need to adjust the query; you're looking at another two days of wait time. A long wait on results can also prove problematic in agency settings where clients or prospective clients often need results with a quick turnaround.
Kristen O'Neill | TrustRadius Reviewer

Usability

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.0
Based on 6 answers
Overall, I really enjoyed Sprinklr. It is a multi-faceted platform although I used it primarily for review management. It's easy-to-use and learn, has great customer service and is a great design. My only complaint would be that if there was a blip in pulling in reviews, we'd have to go back through each review site manually and make sure nothing was unresponded to. This could be cumbersome and time-consuming. Other than that, I really enjoyed using it
Meg Ruggieri | TrustRadius Reviewer

Sysomos MAP

Sysomos MAP 9.0
Based on 5 answers
The product is very easy to use. The platform is visual and data is easy to read. Boolean construction can sometimes be difficult, but the boolean constructor tool is helpful for boolean beginners. For more experienced boolean constructors, the boolean display at the top is very helpful in identifying where there may be holes in the construction
Anonymous | TrustRadius Reviewer

Reliability and Availability

Sprinklr Modern Engagement

Sprinklr Modern Engagement 9.1
Based on 10 answers
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
Paul Matson | TrustRadius Reviewer

Sysomos MAP

Sysomos MAP 8.0
Based on 4 answers
Not really an availability issue, but concurrency licensing rules mean that only one user can be logged in at a time.
Anonymous | TrustRadius Reviewer

Performance

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.2
Based on 8 answers
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
Anonymous | TrustRadius Reviewer

Sysomos MAP

Sysomos MAP 8.3
Based on 4 answers
If searching over longer time frame, it can take a while to return results. SOmetimes as long as two to three minutes.
Anonymous | TrustRadius Reviewer

Support Rating

Sprinklr Modern Engagement

Sprinklr Modern Engagement 6.4
Based on 42 answers
Most bugs or fixes are completed in a timely manner as long as you submit an official ticket to Sprinklr Support. I think some fo the feature requests, which take longer to implement, are not high on the list right now, such as better integration with Instagram Stories for publishing and reporting.
Anonymous | TrustRadius Reviewer

Sysomos MAP

Sysomos MAP 7.2
Based on 5 answers
Varies person to person but generally they are helpful. The sales team is especially bright & useful in training team members for initial runs through MAP
Anonymous | TrustRadius Reviewer

In-Person Training

Sprinklr Modern Engagement

Sprinklr Modern Engagement 7.0
Based on 2 answers
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
Anonymous | TrustRadius Reviewer

Sysomos MAP

Sysomos MAP 9.6
Based on 2 answers
No answer on this topic is available.

Online Training

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.4
Based on 3 answers
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
Anonymous | TrustRadius Reviewer

Sysomos MAP

Sysomos MAP 8.0
Based on 5 answers
We had a kick-off training with the whole team where they walked us through the functionality. This was a pretty effective and comprehensive training.
Anonymous | TrustRadius Reviewer

Implementation Rating

Sprinklr Modern Engagement

Sprinklr Modern Engagement 9.0
Based on 10 answers
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
Anonymous | TrustRadius Reviewer

Sysomos MAP

Sysomos MAP 8.0
Based on 5 answers
Some users might require some help getting keyword sets built if they are new to social listening.
Ryan Smith | TrustRadius Reviewer

Alternatives Considered

Sprinklr Modern Engagement

I have not found another product that is as vigorous to a brand's communication with consumers. It is imperative that brands meet customers where 'they' are, and communicate with them like people, not data. I will continue to use and recommend Sprinklr for it's holistic approach to entire consumer journey
Rebecca Ruck | TrustRadius Reviewer

Sysomos MAP

  • Crimson Hexagon is on par with Sysomos but is better for deep sentiment insights and post emotion analysis.
  • Sprinklr is clunkier than Sysomos and used primarily for client specific publishing, not analytics or listening.
  • Other tools such as Julius, Socialbakers and Spredfast all offer different capabilities and are specialized for particular disciplines in the agency.
Anonymous | TrustRadius Reviewer

Scalability

Sprinklr Modern Engagement

Sprinklr Modern Engagement 8.2
Based on 1 answer
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
Sonja Broze | TrustRadius Reviewer

Sysomos MAP

No score
No answers yet
No answers on this topic

Return on Investment

Sprinklr Modern Engagement

  • Sprinklr has made it easier and simpler for my team to submit content to our clients for approval, but the complications come in afterward because of the way the tool is set up in "streams" that only shows for certain users and navigating within the tool can be difficult.
  • We do not use Sprinklr's services for customer service or moderation but another tool so this is sort of a wasted expense in that realm.
Anonymous | TrustRadius Reviewer

Sysomos MAP

  • Sysomos MAP allowed you to tell a story from the data and analytics, making client presentations more powerful and easier to follow.
  • Research efficiency shot through the roof. Instead of spending time gathering the data, we could focus on interpreting it and making the best insights/recommendations possible.
  • Overall, the platform is very intuitive. It allowed me as a new team member to contribute almost immediately.
Joseph Chiang | TrustRadius Reviewer

Screenshots

Pricing Details

Sprinklr Modern Engagement

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Sysomos MAP

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Sprinklr Modern Engagement
7.5
Sysomos MAP
8.0

Likelihood to Renew

Sprinklr Modern Engagement
8.5
Sysomos MAP
8.9

Usability

Sprinklr Modern Engagement
8.0
Sysomos MAP
9.0

Reliability and Availability

Sprinklr Modern Engagement
9.1
Sysomos MAP
8.0

Performance

Sprinklr Modern Engagement
8.2
Sysomos MAP
8.3

Support Rating

Sprinklr Modern Engagement
6.4
Sysomos MAP
7.2

In-Person Training

Sprinklr Modern Engagement
7.0
Sysomos MAP
9.6

Online Training

Sprinklr Modern Engagement
8.4
Sysomos MAP
8.0

Implementation Rating

Sprinklr Modern Engagement
9.0
Sysomos MAP
8.0

Scalability

Sprinklr Modern Engagement
8.2
Sysomos MAP

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