Brandwatch

Overview

Reviews

Very pleased with Brandwatch

10
In an educational environment, I teach a Social Media course in which we use Brandwatch to track salient topics of interest to our …

Crimson Hexagon User's Review

7
It's used by a single department - social media monitoring team. It solves the issue of monitoring and understanding social media buzz and …
Read full review

Wouldn't recommend it

5
Across our company, it was mostly used in marketing and social care (who was responsible for the brand listening within our organization).

Good For Top Level Social Listening

6
We currently use Brandwatch for competitive analysis and market research for new business pitches. It is mainly used by our digital …
Read full review

Great for seeing and monitoring conversations

8
We use Crimson Hexagon to look for social media stakeholder conversations across channels including Facebook, Twitter, and earned media. …
Read full review

Reviewer Pros & Cons

View all pros & cons

Pricing

View all pricing

Pro

$800

Cloud
10k mentions

Enterprise

3000+

Cloud
Unlimited mentions or Queries

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Features Scorecard

No scorecards have been submitted for this product yet..

Product Details

What is Brandwatch?

Brandwatch, from Cision (acquired February 2021) is an enterprise social intelligence platform that is designed to allow brands to listen and analyze online conversation to extract meaningful insights, inform their business decisions and understand more about the return on their marketing spend.

Brandwatch Features

  • Supported: Proprietary listening technology providing quality data coverage
  • Supported: The most advanced, customizable charting and analysis functionality available
  • Supported: Unlimited users and a range of distrubution, sharing and permissions options
  • Supported: Flexible dashboards with over 25 different components
  • Supported: 30+ fully-supported languages, including Topics and sentiment extraction
  • Supported: Sophisticated demographic and theme analysis
  • Supported: Owned Twitter and Facebook channel tools
  • Supported: Automated, intelligent and custom alerting features
  • Supported: Bulk processing and automation of categorization and tagging

Brandwatch Screenshots

Brandwatch Video

Brandwatch Integrations

Brandwatch Competitors

Brandwatch Customer Size Distribution

Consumers1%
Small Businesses (1-50 employees)9%
Mid-Size Companies (51-500 employees)20%
Enterprises (more than 500 employees)70%

Brandwatch Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Alternatives

View all alternatives

Frequently Asked Questions

What is Brandwatch's best feature?

Reviewers rate Implementation Rating highest, with a score of 9.1.

Who uses Brandwatch?

The most common users of Brandwatch are from Mid-size Companies and the Marketing & Advertising industry.

Reviews

(1-5 of 5)
Companies can't remove reviews or game the system. Here's why
Score 7 out of 10
Vetted Review
Verified User
Review Source
Brandwatch is a simple tool that is easy to learn and understand. Without any rigorous training, the team can learn to use it and interpret the results in an efficient manner. It saves a lot of work and helps the team to focus on other important time consuming tasks. I would like to continue using Brandwatch.
Score 7 out of 10
Vetted Review
Verified User
Review Source
Brandwatch has been a great tool for us as a social media aggregator. I do not make the renewal decision personally, but I am sure my company will renew the product for its usefulness and employees familiarity with its offerings. I recommend Brandwatch to market research analysts looking to gain further insights into social media.