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Classy

Classy

Overview

What is Classy?

Classy is a fundraising platform that supports direct giving and peer-to-peer fundraising, recurring donations, and event management. Classy offers nonprofits the tools to provide the right experience to the right donor at the right time.Classy gives nonprofits access to…

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Recent Reviews

TrustRadius Insights

Classy has become a go-to platform for nonprofit organizations, offering a range of customizable features that cater to their fundraising …
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Overall great experience!

10 out of 10
June 13, 2022
At our organization, we use Classy as our online site for donors to make generous contributions. We also use Classy as a tool for …
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Classy

10 out of 10
November 18, 2021
Incentivized
We are able to create campaigns with Classy, track our donors and supporters, pull various reports, all while being able to be creative …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Pricing

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What is Classy?

Classy is a fundraising platform that supports direct giving and peer-to-peer fundraising, recurring donations, and event management. Classy offers nonprofits the tools to provide the right experience to the right donor at the right time. Classy gives nonprofits access to customizable…

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.classy.org/fundraising…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Classy?

Classy is a fundraising platform that supports direct giving and peer-to-peer fundraising, recurring donations, and event management. Classy offers nonprofits the tools to provide the right experience to the right donor at the right time.

Classy gives nonprofits access to customizable campaigns, best-in-class integrations, and an expansive library of resources including always-available care agents and hands-on fundraising coaches.

Together, the vendor states that Classy and GoFundMe have raised over $25 billion for good, collectively supporting the largest giving community in the world.


Classy Features

  • Supported: Peer-to-Peer Fundraising
  • Supported: Crowdfunding
  • Supported: Website Donations
  • Supported: Recurring Giving
  • Supported: Ticketed and Registration Events
  • Supported: Events with Fundraising
  • Supported: International Fundraising
  • Supported: Payment Processing
  • Supported: Embedded Donation Forms

Classy Screenshots

Screenshot of Campaign Designer: Campaign pages can be used to collect one-time or recurring donations through a customizable, mobile-responsive web page optimized for conversion.Screenshot of Peer-to-Peer: Mobilizes supporters with tools to fundraise on a nonprofit's behalf.Screenshot of Classy Live: Powers events of any size and location with an event fundraising platform that unites donors around a customized experience.Screenshot of Recurring Giving: To build a reliable revenue stream and appeal to more donors for ongoing support.Screenshot of Embedded Donation Forms: Maximizes conversion and revenue on websites using a form built for performance.Screenshot of Crowdfunding: To tell a story and inspire support for a cause with conversion-optimized crowdfunding campaigns.

Classy Video

Classy Product Overview

Classy Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUSA, Canada
Supported LanguagesEnglish

Frequently Asked Questions

Blackbaud TeamRaiser, Blackbaud Luminate Online, and Give Lively are common alternatives for Classy.

Reviewers rate Support Rating highest, with a score of 9.9.

The most common users of Classy are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(79)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Classy has become a go-to platform for nonprofit organizations, offering a range of customizable features that cater to their fundraising needs. Users rely on Classy as an accessible and easy-to-use online donation portal, providing a seamless experience for administrators and donors alike. With its user-friendly interface and flexibility in donation options, Classy serves as a one-stop-shop for donors, simplifying the process of making contributions.

One of the key use cases of Classy is its ability to create appealing web pages for ticket sales, merchandise, and event registration. This empowers users to raise more money for their cause by attracting participants and supporters. Additionally, Classy serves as a reliable and low-cost option for primary fundraising, seasonal appeals, and peer-to-peer fundraising campaigns. Its customizable features allow users to create comprehensive and easily digestible campaigns for fundraising events, offering different donation levels and showcasing the impact of each donation option.

Classy's integration with organizational accounting management software further simplifies fundraising operations by consolidating them into a single platform. This eliminates the need for manual data entry and ensures accuracy in financial reporting. Moreover, Classy supports the entire operation by flawlessly integrating with CRM systems, improving efficiency with data gathering for donation renewals, stewardship, and tax purposes.

Organizations have found Classy to be instrumental in capturing and retaining donors worldwide due to its excellent customer service and fundraising resources. The platform's ability to bridge the gap between donors and bank accounts has helped organizations double their online revenue and grow their programs. With its continuous improvements, Classy strives to make fundraising easier for nonprofits by providing a seamless user experience and robust reporting capabilities.

Overall, Classy serves as a versatile tool for various fundraising efforts, including crowdfunding campaigns, special events, general fundraising, ticketed events, and peer-to-peer fundraising. It offers a user-friendly interface for both donors and administrators, supports multiple payment options, provides customization options for campaign design, and seamlessly integrates with other systems for efficient data management. Users appreciate the helpful and responsive customer service staff, making Classy a reliable choice for nonprofit organizations in their fundraising endeavors.

The most common recommendations from users are as follows:

  1. Users recommend trying Classy for its comprehensive collection of fundraising examples and best practices, which makes fundraising easier and more informative. It is particularly beneficial for small non-profits, but users suggest exploring other options as well.
  2. Users appreciate Classy's easy-to-use back end and organized interface, considering it the best platform for fundraising transactions. They recommend it for organizations looking to grow and collaborate with people who are passionate about their cause.
  3. Classy's beautifully designed campaigns and accurate data processing capabilities are highly praised by users. They find the interface, creative control, and customer support worth the investment. Users also encourage more non-profit organizations to use Classy due to its resources, support, and user-friendly functions.

While many users recommend Classy, some caution that needs and features should be thoroughly assessed before committing, especially for midsize non-profits. They suggest there may be better products available for peer-to-peer fundraising. However, Classy is highly recommended for non-profits already using Salesforce for CRM integration. It is also suggested to fully test customizations needed in Salesforce before utilizing Classy.

Overall, users find Classy to be an excellent online giving and registration platform that can help reach a new audience. Some users emphasize the importance of developing feasible fundraising strategies before signing up with Classy. While it may be more suitable for mid to large-scale nonprofits due to its cost, smaller nonprofits may still find value in trying out Classy, particularly for crowd fundraising initiatives. Users are encouraged to reach out to Classy's support team for any questions or concerns they may have.

Attribute Ratings

Reviews

(1-25 of 53)
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Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use Classy for event management, peer-to-peer fundraising, crowdfunding & general reporting to learn more about our donors. For so long we had been depending on Facebook fundraisers to generate "community" support of our organization - but Classy provided a way for us to launch a more professional platform to get more interest from our community & social media followers.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Classy as an online fundraising tool for our health system. Classy makes it easy to have fundraising pages, whether they are in-depth landing pages or ticketed event pages, or just simple donation forms. We love how user-friendly it is for our donors and supporters, while also being easy to use for administrators in the back end.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use Classy for all of our online fundraising (giving page, p2p, crowdfunding, and ticket sales). This product supports our entire operation, and integrates with our CRM flawlessly. I am the manager of our development operations, so I oversee employees and volunteers who also use Classy to support our fundraising efforts.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Classy is used as our main donation platform - for one-time donations, recurring donations, crowdfunding, and peer-to-peer campaigns. We chose Classy for its various payment options, donor self-service option, and user interface for both donors and administrators. It has solid integration with our CRM and supports the organization's ambitious fundraising operations. It has solid integration with our CRM, Salesforce (at the time of this review) which we have been happy with. It has an excellent internal reporting function, which has improved our efficiency with gathering data (for donation renewals, stewardship, tax acknowledgments, etc.) and also has pages that better help us foster a sense of community among donors. They have expanded their payment options since using the product, which has been a great benefit to us (now accepting Paypal, Venmo, ACH Bank Transfer, Apple Pay, etc.)
Score 10 out of 10
Vetted Review
Verified User
At our organization, we use Classy as our online site for donors to make generous contributions. We also use Classy as a tool for registration for various events we have throughout the year. Classy has been a breeze to use and makes running multiple campaigns at once very easy.
Score 10 out of 10
Vetted Review
Verified User
We utilize Classy for peer-to-peer fundraising and managing ticket sales for fundraising events. Classy is integral to our nonprofit as a large part of our fundraising is received through individual online donations. Classy addresses the need for an accessible, quick online donation portal, as well as for event management. It's easy to use for admin and donors, and I've never had issues that haven't been resolved in more than 24 hours by their support team.
April 29, 2022

Classy is classy

Charlotte Lacey | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Classy to collect and record funds raised during a peer-to-peer fundraiser. It helps to organize the fundraisers and their donors and keeps track of our current progress. It also allows us to promote our sponsors with hyperlinks. We can run reports to do data analysis in real-time as well as after the event is over. The users each have a page that they can use to collect donations without our need to control their fundraising.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Classy to create website that support various fundraising events across Canada. Each year, we run 10 or more peer-to-peer campaigns and another 20 or more fundraising events through Classy. Classy allows us to offer and manage web-based donations in a way that serves all stakeholders well. Easy integration with our organizational accounting management software serves our accounting department. Simple easy to use design options allow event managers to create a professional website with all the right information. Participants seem to find their user experience is straightforward and easy easy to navigate. With all of those three things being easier, we can focus on our priorities like recruiting participants and ensuring a quality event. We have seen increased participation since using Classy and having measurably fewer user problems means having more returning participants year after year. During the COVID-19 pandemic, Classy became a huge asset as we pivoted to fundraising in socially distanced context.
November 30, 2021

Consider Classy!

Rachel Carey | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Classy as our payment processor and fundraising tool. Classy has allowed us to mobilize our community through peer-to-peer fundraising campaigns, our main donation page, individual links for board soliciting and tracking, and (eventually) event ticketing. The platform allows us to easily brand pages that look incredible and communicate different needs for specific campaigns. There is also an email platform built-in for specific campaign solicitation, but we only use the email receipt feature. It is highly customizable depending on individual campaign/fundraising needs.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Classy is our primary donation page and helps us customize landing pages for events and fundraising pages. We also have Classy integrated with our customer resource management, which helps us keep our data organized.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We utilize Classy for our peer-to-peer general donation page, our annual giving campaign, as well as a specialized campaign for a specific partnership. We like the fact that we can customize donation pages towards specific campaigns because of the fact that - as a non-profit - we have to keep track of who is donating to us, which programs are receiving the donations, what the donation goals are, and we also want a user-friendly experience for our supporters.
Score 10 out of 10
Vetted Review
Verified User
We are currently using Classy across the entire organization for peer-to-peer fundraising, ticketed events, and recurring and one-time donations. A majority of the donations we receive annually are processed through our Classy campaigns. Before using Classy, we were on multiple platforms for different services. Now, the majority of our fundraising and reporting operations are on a single platform.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Our organization uses Classy to support with fundraising efforts, both ongoing annual campaigns and peer-to-peer fundraising. It is primarily used by our centralized Foundation team which manages fundraising. Classy acts as a super helpful "one stop shop" for our donors to easily make donations, and gives us flexibility to offer different donation options.
November 18, 2021

Classy

Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are able to create campaigns with Classy, track our donors and supporters, pull various reports, all while being able to be creative with our designs. Most of our team uses Classy. Classy allows us to capture donor/supporter data and filter it into our CRM.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our nonprofit has been using Classy as its fundraising platform for the past three years. Its ease of use is a benefit to both us as its user as well as our donors and supporters. We are appreciative of the recognition we have received from Classy this year. The honors validate our marketing campaigns.
November 16, 2021

The right fit!

Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use Classy to track all donations to our nonprofit organization. We also use it for fundraising campaigns and have used it for ticket events in the past. We collect all donor data through Classy, which then integrates with our Salesforce CRM system. Classy is our centralized place to house and analyze donor data.
Kristin Bogart | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We use Classy for all peer-to-peer fundraising campaigns, crowdfunding and ticketed events. Volunteers are able to set up their own campaigns and can link their page to a Facebook fundraiser making it easier for them to reach their goals.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
My non-profit, illuminAid, is using Classy to build a campaign for a Giving Tuesday event through a foundation in our geographic area (North Valley Community Foundation). We're strictly using it for fundraising purposes at this time, and Classy has been amazing! It allows us to amplify our public profile in a comprehensive, yet easily digestible way. It also allows us to offer different donation levels (such as $20, $50, $100, $500, and more), along with disclosing the impact to our organization with each donation option. This is very significant, as it provides data regarding measurable impact to prospective donors, and that has helped our fundraising ambitions immensely. We highly recommend Classy!
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Classy provides a digital platform for the Maryland SPCA's fundraising campaigns. From large fundraising campaigns to everyday online giving, Classy provides a platform for supporters to donate to the organization and register for a number of events. We also use Classy as a POS sort of system for our Dog/Cat behavior classes (Fee associated) and our educational Storytime sessions (free). Classy helps process any fees, collects information, and provides the necessary registration lists.
November 15, 2021

Empowering C-CAP

Score 9 out of 10
Vetted Review
Verified User
Incentivized
C-CAP uses Classy for all fundraising efforts, events, campaigns, and peer-to-peer fundraising. Using Classy has streamlined the donation process for C-CAP, creating a seamless user experience. Classy has enabled C-CAP to create fundraising campaigns that highlight the great work we do, serving 20,000 high school students each year, and how donors can help support that work.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Classy as our main fundraising platform. Classy has allowed us to capture and retain donors from all across the world. We are thrilled with the customer service as well as the fundraising resources provided through Classy. We couldn't be happier with our decision to go with Classy as our fundraising platform.
August 31, 2021

Classy review

Score 1 out of 10
Vetted Review
Verified User
[...] Classy will set your subscription to auto-renew [in my experience], and then charge you for additional years of service without notifying you first! My organization used Classy in fall 2020 when we were making the switch to digital. In summer 2021, I was notified that our subscription was renewed [then in my experience] they took money out of our account without notifying us first. And [I believe] they increased the rate at which we were charged! [I feel] there was no notification prior to charging that we were set up to be auto renewed, only communication after the transaction was in progress. [In my opinion,] our customer service rep has been unable or unwilling to refund us. It feels like we were robbed for the cost of an additional year of service. Our organization has no plans to reuse the platform. It was ok, but nothing about the experience was outstanding[.] I wish I had either read more training prior to operating our fundraiser or [gotten] assistance from a rep because we had[, I feel,] major issues around supporting our fundraiser attendees. [This was] concerning the peer-to-peer campaign we launched. [In my experience,] 0/5 for their customer service and [I feel] shady business practices.
Nick Shoff | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Classy helps us with peer-to-peer fundraising. We have young people who are interested sign up for their own page, create a profile, and share with their family and friends. We also use it for fundraising pages. We have certain fundraisers throughout the year, and Classy helps us create beautiful pages that handle all the backend work and integrate with some of the other software we use. It has been beneficial to us as a small non-profit.
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