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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing …
Starting at $449 per month
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. …
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Popular Features
- List management (498)9.292%
- Email deliverability reporting (496)8.989%
- Lead scoring and grading (490)8.686%
- Dashboards (486)8.383%
Reviewer Pros & Cons
- Automation Sequences - SharpSpring makes it really easy to set up automation sequences (Action Groups) that allow you to automate your communications ...
- I'd like to see some survey tools integrated into the platform so that our campaigns can track user feedback (and whether they started/completed a sur...
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Pricing
Lead Gen & CRM
Starting at $449
Cloud
per month
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $449 per month
Features
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses attract the right leads, nurture them with personalized content, and grow with better conversion.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Constant Contact Lead Gen & CRM Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
Constant Contact Lead Gen & CRM Integrations
Constant Contact Lead Gen & CRM Competitors
Constant Contact Lead Gen & CRM Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone |
| Supported Countries | Available Internationally |
| Supported Languages | English, French, Spanish, Dutch, German, Italian, Turkish, Portuguese, Romanian |
Frequently Asked Questions
Constant Contact Lead Gen & CRM starts at $449.
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for Constant Contact Lead Gen & CRM.
Reviewers rate Lead nurturing automation highest, with a score of 9.5.
The most common users of Constant Contact Lead Gen & CRM are from Small Businesses (1-50 employees).
Constant Contact Lead Gen & CRM Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 56% |
| Mid-Size Companies (51-500 employees) | 43% |
| Enterprises (more than 500 employees) | 1% |
Comparisons
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Reviews and Ratings
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing customer relationships and capturing every interaction. Users appreciate the breadth of features available within Constant Contact Lead Gen & CRM, which allows them to efficiently guide clients in marketing automation and lead generation. With its user-friendly interface and excellent tutorials, Constant Contact Lead Gen & CRM proves to be a cost-effective solution that offers exceptional customer service. Marketing agencies and businesses alike rely on this software to effectively manage growth, engage with customers, and address their marketing and sales strategies in one centralized platform.
The primary use case for Constant Contact Lead Gen & CRM is email marketing, including the sharing of newsletters and nurture content with targeted lists. Sales teams also benefit from the software's ability to automate basic emails and marketing campaigns, freeing up time for higher-value tasks. Additionally, Constant Contact Lead Gen & CRM serves as a powerful tool for marketing automation, website submissions, sales management, and account management. It helps gather leads, send targeted emails to leads and opportunities, and address lead management needs.
Users find that Constant Contact Lead Gen & CRM provides the right information at the right time, enabling them to easily understand their sales process and identify areas for improvement. The software facilitates lead database management, tracking, follow-up, and account management. While reporting accuracy can sometimes be a challenge, Constant Contact Lead Gen & CRM offers white-labeling options and integration capabilities by combining CRM, email marketing, and landing page building into one comprehensive solution.
By utilizing Constant Contact Lead Gen & CRM, businesses have been able to solve various problems related to lead capture, user identification and tracking, CRM functionalities, as well as lead management. The software's lead scoring system allows users to prioritize leads effectively and take focused actions. Sales and marketing teams rely on Constant Contact Lead Gen & CRM to track new business prospects, manage contacts efficiently, and gain an overview of their marketing and sales activities and results.
Constant Contact Lead Gen & CRM has proven valuable for agencies managing websites for multiple clients through its partner portal. It effectively tracks ROI and progress with sales leads, aids in social media planning and automation, and provides lead scoring capabilities. Furthermore, Constant Contact Lead Gen & CRM assists in identifying opportunities, understanding prospects' stage in the pipeline, facilitating projections, budget planning, and determining priorities.
The software has also played a crucial role in tracking marketing efforts such as social media post engagement, email analytics, and landing page development. Users appreciate Constant Contact Lead Gen & CRM's ability to reach out to prospective clients, maintain communication with current clients, and prevent anything from falling through the cracks. Marketing automation, CRM functionalities, persona segmentation, recent interaction history analysis are among the various uses of Constant Contact Lead Gen & CRM. Users have found success in using Constant Contact Lead Gen & CRM for marketing automation, CRM, sales functions, and making calls to numerous countries. The software is used daily for handling incoming leads and contacts, managing and monitoring the sales pipeline, automating workflows, creating custom forms and landing pages, managing email subscriber lists, and deploying email marketing campaigns. It offers flexibility and allows users to maintain a consistent brand experience throughout the client/customer journey.
Constant Contact Lead Gen & CRM has proven effective in optimizing sales through onboarding sales teams and creating sales pipelines, resulting in fewer lost leads and better client and prospect engagement. Users have consolidated their CRM, email marketing, landing pages, and social media tools into Constant Contact Lead Gen & CRM, enabling them to utilize behavioral data for targeting their marketing efforts. As a centralized software solution for managing marketing, sales, and lead management within agencies and businesses, Constant Contact Lead Gen & CRM provides automation capabilities across various teams, including marketing, sales, and finance. It also facilitates contact management and internal communication.
For ad agencies and clients alike, Constant Contact Lead Gen & CRM has become the primary software for lead generation, nurturing, and selling. The live chat feature has been successful in engaging visitors on users' websites. Additionally, the affordability and ease of use make Constant Contact Lead Gen & CRM a good fit for marketing agencies and B2B companies. Organizations rely on it to conduct email marketing campaigns, drive users to landing pages, and manage account notes and vital information.
Constant Contact Lead Gen & CRM helps keep sales information together in one place while strengthening communication between sales and marketing teams. Customers appreciate its native connection with common tools as well as the variety of resources available for digital marketing. With a wide range of marketing and tracking capabilities integrated with third-party platforms, Constant Contact Lead Gen & CRM provides users with a complete view of the customer's experience.
Users have praised the responsive live support team for providing necessary steps and solutions to any issues faced. In summary, Constant Contact Lead Gen & CRM has proven to be an indispensable tool for businesses seeking effective lead management strategies, streamlined communication between teams, and a centralized platform for managing marketing and sales efforts. Its feature-rich capabilities and user-friendly interface make it a valuable asset for both marketing agencies and businesses looking to enhance their customer engagement and drive growth.
Intuitive User Interface: Users have consistently praised the intuitive user interface of Constant Contact Lead Gen & CRM, with many stating that it makes tasks easy to accomplish. Several reviewers have expressed their satisfaction with how easily they can navigate through the platform and perform various marketing activities.
Wide Range of Marketing Capabilities: Many users appreciate the extensive range of marketing capabilities offered by Constant Contact Lead Gen & CRM. They have highlighted features such as automation workflows and personalized messaging, which allow them to create targeted campaigns for their audience. The platform's versatility in managing multiple campaigns has also been commended by several reviewers.
Reliable and Insightful Reporting Tools: Reviewers value the reliability of Constant Contact Lead Gen & CRM's software and its ability to provide insightful reporting tools. The CRM system effectively tracks leads and interactions, allowing users to gain valuable insights into their marketing efforts. This feature has received positive feedback from a significant number of users who appreciate the comprehensive reporting feature provided by Constant Contact Lead Gen & CRM.
Confusing and unintuitive user interface: Users have found the email builder's user interface to be confusing and unintuitive, making it difficult for them to efficiently complete tasks. They have expressed frustration with navigating through the software and understanding how to use its features effectively.
Cumbersome design in menus: The design of the email builder has been criticized for being cumbersome, particularly in the menus for the database and HTML editors. Some users have mentioned difficulties in finding specific options or functions within these menus, which has hindered their workflow and efficiency.
Lack of flexibility and variety in templates: Several users have expressed disappointment with the lack of flexibility and variety in email templates provided by the builder. They feel that there are limited options available, which restricts their ability to create visually appealing and engaging emails.
Users recommend utilizing SharpSpring for its customized reports and other features that cater to individual marketing needs. It is advised to thoroughly learn the system before implementation, taking advantage of the automation features during the 30-day free trial. Users also suggest seeking guidance from the support team, account manager, and onboarding specialist for seamless onboarding. Another important point to consider is to align your CRM requirements with SharpSpring's specialization in marketing automation rather than a comprehensive sales CRM tool. Users propose consolidating campaigns into multiple lists for optimal organization. Overall, users appreciate SharpSpring's customer-centric approach and advanced technology, considering it a cost-effective solution with extensive functionality. It is worth noting that Sharpspring is particularly recommended for businesses heavily reliant on email marketing. Furthermore, users encourage feedback submission to customer service when specific desired features are absent. SharpSpring is deemed suitable for managing sales and marketing activities efficiently while providing robust reporting capabilities. To fully harness its potential, users highlight the importance of investing time in understanding and mastering all of its offerings.
Attribute Ratings
Reviews
(426-450 of 521)Companies can't remove reviews or game the system. Here's why
March 01, 2018
Connects the Dots Between Marketing and Sales
We use it to facilitate leads through our sales funnel. A big challenge for small companies is letting leads fall through the cracks. SharpSpring helps close that gap, with an integrated platform of automated marketing and CRM. It provides insights on what our prospects and customers are doing in terms of visiting our website (what pages, when and for how long) and email communication. It really does bridge the gap between marketing and sales, allowing our clients to get even more value out of the content and messaging campaigns we create and deploy for them.
February 09, 2018
SharpSpring up and running in one day
We started with SharpSpring last year to get our sales pipeline under control. We knew we needed a marketing automation platform and wanted CRM functionality built into the solution, not as a bolt on. The CRM side is super easy to setup and we had a functioning pipeline and forecast the same day I started using the platform. Doing so has provided visibility to all our deals and helped us make data driven decisions, not best guesses.
January 16, 2018
Best value for money and fun to use
SharpSpring helps us identify leads and conversate with leads on individual basis. The system is used by multiple users.
January 12, 2018
SharpSpring is great for an Information Technology company
Score 8 out of 10
Vetted Review
Verified User
Supra ITS is a Managed IT Services Company located in Toronto, Ontario. We focus on working with our clients, partners and making sure that they get the most up-to-date resources and tools to run their business. SharpSpring makes this so much easier for us to; manage, automate and work with our current CRM.
December 21, 2017
Ace!! Cost effective, Easy to use and most importantly proves value.
I am an agency and therefore work with multiple clients which requires me to have a full overview of everything at the click of my fingers. Due to set up and ease of use I can do that and be well informed quickly It has made my business a more collaborative one by joining sales and marketing as one and allowing greater visibility overall metrics to prove value to my customers. My main goal was a model that would grow my business and my clients and it has hit on all counts. It comes with the following CRM Marketing automation Full overview of sales and marketing Social integration and publishing Excellent reporting Collaborative working Landing page and form creator customer journey tracking Lead scoring
November 06, 2017
Small Agency Growth with Marketing Automation by SharpSpring
SharpSpring has been a valuable tool in our digital marketing agency since 2016. We not only use their robust marketing automation tools but also work with our clients to onboard them with SharpSpring. Our agencies biz dev has improved with the use of nurturing campaigns and workflows all implemented in SharpSpring. The ease of use in setting up email campaigns from templates, building out workflows (now in a visual builder) and creating dynamic web content based on buyer personas and lead field information has greatly helped grow our business.
We no longer need to use multiple vendors for email (like MailChimp), A/B testing of landing pages (Unbounce) and other third-party apps and tools. It's all within SharpSpring. And I've been hearing that social integration is coming soon!
We no longer need to use multiple vendors for email (like MailChimp), A/B testing of landing pages (Unbounce) and other third-party apps and tools. It's all within SharpSpring. And I've been hearing that social integration is coming soon!
November 03, 2017
Marketing Automation Is A Must
Our agency uses SharpSpring for our own business development and we also implement for our clients to help them develop leads and track ROI through all their marketing activities. Being able to get rid of MailChimp, Woofoo Forms, Leadpages and bring all of our Google and Social Media analytics into one place has made it very easy for us to track marketing activities and simplify and automate our sales pipeline.
November 02, 2017
Excellent and affordable solution
Score 10 out of 10
Vetted Review
Verified User
We use SharpSpring as the bottleneck of our Inbound Marketing strategy. All of our campaigns are managed and monitored through SharpSpring. Our sales team are using the CRM functionality for their activities and reporting.
October 27, 2017
Good for us and our clients
We use SharpSpring for our marketing automation, email marketing, campaign management and CRM. Our salespeople use the system to manage leads and sales and our marketing people use the email marketing and visitor id to develop leads. We find the system easy to use compared to alternative systems and have built a relationship with clients who use SharpSpring as part of their marketing suite of tools.
October 23, 2017
Super effective, Super Pricing and Super Support!
Score 10 out of 10
Vetted Review
Verified User
We use SharpSpring within our sales and marketing department, our aim was to bring the two teams together, which it has done. With the team working together we are managing to create warmer leads and increase our brand awareness which was an original problem for us. It really helps with our analytics as it covers the marketing activities (for example emails), but also the sales figures and the website tracking! The fact we can do all of that on SharpSpring in one place makes a comparison so much easier to see how we have progressed and perhaps areas that may not be.
October 16, 2017
A great agency tool for marketing automation and CRM
SharpSpring is being used across our organization- from finance to marketing to sales. As the CEO, I needed on clear dashboard with total transparency, and SharpSpring was able to provide that for me and for each of our team members.
Parallel Interactive has expanded service to include lead generation, contact management, data-driven sales strategy, and analytics into small and mid-sized clients’ marketing stacks. Automated digital marketing is changing the whole playing field in our business. Robin Hood companies like SharpSpring create a massive bridge to valuable tools, once only available to the largest companies.
October 04, 2017
Multiple pay-per-user tools at one flat price!
eliminate multiple subscription fees and the need to use multiple tools with separate logins to accomplish certain goals all into one.
Our clients are taking a giant leap forward with in-bound marketing tools – including landing pages, email campaigns, sales management, CRM, and more. We are helping clients fully integrate sales and marketing into one seamless, highly effective management tool.
September 27, 2017
SharpSpring just blows others out of the water
Score 10 out of 10
Vetted Review
Verified User
We use Sharpspring throughout our entire organization. The sales team uses Sharpspring as a CRM by logging/tracking calls and emails on an hourly basis. We are easily able to identify duplicate leads in our system (our mistake) and filter them correctly with Sharpspring features. Our marketing team uses the CRM to push out our drip emails to existing and prospective clients. As a whole, we use the Sharpspring to organize everything correctly so that our whole team is on the same page on a consistent basis.
September 05, 2017
Earn scale!!
SharpSpring has made it possible to have full visibility into our marketing efforts and easily see the ROI for each action. The combination of marketing automation, a full native CRM, and customizable landing pages has given us endless possibilities and great insights for our business. From what I have been using before, there is no doubt that SharpSpring is the most complete tool on the market.
We use SharpSpring as a comprehensive solution for our agency. It's our CRM, email marketing tool and all of our ROI for campaigns is measured in SharpSpring. We also offer clients the same benefits - to bring sales and marketing into one system so they can work together and increase ROI.
SharpSpring allows me to use it's powerful tools to promote my business and also market my clients' businesses. I can use it on their behalf or give them a user account and train them to use the tools themselves.
SharpSpring also, offers me agency pricing and allows me to white label their interface and decide for myself what to charge them to use it.
Right now, I mainly use SharpSpring's CRM feature to collect customer data from the various ads I run. I also use it to collect customer data from things like chat applications, Facebook Messenger, and text message applications.
I collect the information and segment it into campaigns and lists using SharpSprings automation features. Then I follow up with these prospects through email drip campaigns.
Score 9 out of 10
Vetted Review
Verified User
We are relatively new to SharpSpring and we are a small agency. That said, it offers us a whole raft of capabilities that were previously lacking in what we were able to offer clients. As a B2B PR & marketing agency, it's crucial to help clients establish strong thought leadership which we were doing through content creation. The problem was always that clients lacked the ability to promote the content effectively and we were reluctant to start introducing ESPs like MailChimp and trying to design landing pages. We were also unable to offer clear value in helping disseminate the content properly. SharpSpring now gives us an incredibly affordable way to give clients an end-to-end B2B service offering including much greater insight, tracking, and accountability as well as non-invasive capabilities such as building landing pages, forms, and email campaigns.
August 04, 2017
SharpSpring Is Our First Choice!
We use SharpSpring within our organization to track our leads' activity on our website and through the sales funnel, identify areas where we can possibly accelerate the buyers journey for our leads, assign lead scoring in order to better identify prospects who are interested in working with us or learning from us, and build dynamic landing pages and microsites for a more fulfilling and customized user experience. We've also deployed SharpSpring for three of our clients.
June 09, 2017
SharpSpring from a Partner Perspective
My partner and I run a digital marketing agency and we utilize SharpSpring for various aspects of our business. I use it to onboard new clients, we track our prospects, and we also resell SharpSpring to our clients. Internally, I love that I can automate our onboarding process. I send an automation to new clients with links and directions to complete their intake. It helps me stay more organized. For our clients, they get a one size fits all solution. Most of our clients that have adopted SharpSpring give up every other email, CRM, or lead tracking software they were previously using.
June 07, 2017
A platform that drives results
SharpSpring is currently our primary platform for all of our sales and marketing efforts across our entire organization. It allows us from a management perspective be able to see, at a glance, where our most profitable marketing channels are, and what our hottest prospects are. All at a glance. Moreover it allows us to track every prospect throughout the sales cycle, from first interaction to close!
June 06, 2017
Our default tool for digital marketing activities
Score 8 out of 10
Vetted Review
Verified User
Since we started using SharpSpring as our default tool for digital marketing activities, we can do our complete marketing and sales process without getting out of the tool. We create content and offers, upload it to the media center, create campaigns, emails, workflows, landing pages with forms and calls to action buttons, automatize all these functions and receive sharp reports with impressive accurate data enabling us to move forward or re-do them when things aren't going right.
May 17, 2017
Excellent tool for inbound marketing
Score 10 out of 10
Vetted Review
Verified User
When we started inbound marketing, we were very confused in which tool to choose. There are several, and we wanted to know which was truly efficient, but we had a lot of difficulty. After much research we found Sharpspring, and it has been the best decision we’ve ever made. Its functions have been fundamental for the performance of our service to our customers, and it has been the key to our client renewals. In addition to the full range of marketing automation tools SharpSpring has, it also allows us to provide our customers with a very powerful CRM and a sales pipeline tool -- all included in the affordable price. This is why we give SharpSpring a 10 out of 10.
May 09, 2017
Perform like a pro, pays like a intern !!!
Score 7 out of 10
Vetted Review
Verified User
Here at Inbound Marketing Brasil, we use SharpSpring for several activities. We manage our contacts' base, we do our email campaigns, like nutrition campaigns, monetization campaigns, and also newsletter campaigns. Otherwise, we use the native CRM to track all the opportunities and all the features always work so well for us.