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Parse.ly Review
February 04, 2020

Parse.ly Review

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Parse.ly

We use Parse.ly across the whole organization. Editorial uses Parse.ly to drive real-time insights into how their content is being consumed and for campaign tracking to see email clicks in real time. The delivery team uses Parse.ly to view how branded content insights are doing. Commercial uses Parse.ly to share how individual articles are performing. And we use the Parse.ly dashboard on the screen for the company to track daily performance.
  • UX for non-data people
  • Flexible dashboard
  • Incorporate average session per user reporting
  • The main dashboard to compare different time periods settings (not just set at 8 weeks) and not just page views
  • Branded content views
  • Email newsletter optimisation
Parse.ly is made for non-data people!
Every time I've raised an issue, I have received a response/fix within hours.

Do you think Parse.ly delivers good value for the price?

Yes

Are you happy with Parse.ly's feature set?

Yes

Did Parse.ly live up to sales and marketing promises?

Yes

Did implementation of Parse.ly go as expected?

Yes

Would you buy Parse.ly again?

Yes

Parse.ly is well suited to any brand using content marketing or publishing on their website--not just publishers!
Parse.ly breaks down a bit when trying to incorporate an engagement funnel to drive premium content subscriptions (as we are!)