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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    7Sheep

    Score8 out of 10
    Small Businesses (1-50 employees)
    7Sheep is a marketing automation tool that concentrates on delivering features for what they consider 7 key components of marketing automation software: contact storage, form building, automation triggers, e-mail and text message campaigns, prospect tracking, integration and translation interface.

    $59

    Single User

    ActiveCampaign

    Score8.6 out of 10
    N/AActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow.

    $180

    per year (single user)

    Pricing
    7SheepActiveCampaign
    Editions & Modules
    Entrepreneur
    $59
    Single User
    Small Team
    $249
    Per month, up to 5 Users
    Business
    $389
    Per month, up to 10 users
    Enterprise
    $0
    Above 10 users
    Starter
    $15
    per month (billed annually)
    Pro
    $49
    per month (billed annually)
    Plus
    $79
    per month (billed annually)
    Enterprise
    $149
    per month (billed annually)
    Offerings
    Pricing Offerings
    7SheepActiveCampaign
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    7SheepActiveCampaign
    Considered Both Products
    7Sheep
    No answer on this topic
    ActiveCampaign
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    98%
    Would buy again
    492 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    471 Answers
    Happy with the feature set
    No answers on this topic
    98%
    Happy with the feature set
    493 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    97%
    Lived up to sales and marketing promises
    454 Answers
    Implementation went as expected
    No answers on this topic
    94%
    Implementation went as expected
    458 Answers
    Features
    7SheepActiveCampaign
    Email & Online Marketing
    Comparison of Email & Online Marketing features of 7Sheep and ActiveCampaign
    Feature
    7Sheep
    7.3
    21 Ratings
    6% below category average
    ActiveCampaign
    8.7
    690 Ratings
    12% above category average
    WYSIWYG email editor8.321 Ratings8.5609 Ratings
    Dynamic content6.916 Ratings8.7541 Ratings
    Ability to test dynamic content5.914 Ratings8.4490 Ratings
    Landing pages6.616 Ratings7.6358 Ratings
    A/B testing6.35 Ratings8.4400 Ratings
    Mobile optimization7.820 Ratings9.2549 Ratings
    Email deliverability reporting8.421 Ratings8.6658 Ratings
    List management7.921 Ratings8.8677 Ratings
    Triggered drip sequences7.617 Ratings10.0596 Ratings
    Lead Management
    Comparison of Lead Management features of 7Sheep and ActiveCampaign
    Feature
    7Sheep
    7.4
    21 Ratings
    7% below category average
    ActiveCampaign
    8.3
    543 Ratings
    4% above category average
    Lead nurturing automation8.016 Ratings8.6509 Ratings
    Lead scoring and grading6.65 Ratings8.5371 Ratings
    Data quality management7.820 Ratings8.6417 Ratings
    Automated sales alerts and tasks7.116 Ratings8.8366 Ratings
    Lead segmentation and distribution00 Ratings6.919 Ratings
    Campaign Management
    Comparison of Campaign Management features of 7Sheep and ActiveCampaign
    Feature
    7Sheep
    8.6
    10 Ratings
    13% above category average
    ActiveCampaign
    8.9
    390 Ratings
    16% above category average
    Calendaring9.11 Ratings8.8311 Ratings
    Event/webinar marketing8.010 Ratings9.1293 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of 7Sheep and ActiveCampaign
    Feature
    7Sheep
    8.3
    2 Ratings
    9% above category average
    ActiveCampaign
    6.8
    295 Ratings
    11% below category average
    Social sharing and campaigns8.32 Ratings7.2262 Ratings
    Social profile integration8.32 Ratings6.4257 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of 7Sheep and ActiveCampaign
    Feature
    7Sheep
    6.8
    21 Ratings
    10% below category average
    ActiveCampaign
    8.2
    652 Ratings
    9% above category average
    Dashboards6.420 Ratings8.0623 Ratings
    Standard reports6.421 Ratings8.4611 Ratings
    Custom reports7.612 Ratings8.2397 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of 7Sheep and ActiveCampaign
    Feature
    7Sheep
    7.6
    20 Ratings
    0% below category average
    ActiveCampaign
    8.7
    511 Ratings
    13% above category average
    API8.510 Ratings8.6409 Ratings
    Role-based workflow & approvals6.813 Ratings8.6278 Ratings
    Customizability7.818 Ratings7.6437 Ratings
    Integration with Salesforce.com7.31 Ratings9.097 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.964 Ratings
    Integration with SugarCRM00 Ratings9.459 Ratings
    Third-party software integrations00 Ratings7.740 Ratings
    Best Alternatives
    7SheepActiveCampaign
    Small Businesses
    Vbout
    Score9.9 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    7SheepActiveCampaign
    Likelihood to Recommend
    8.1
    (22 ratings)
    8.6
    (703 ratings)
    Likelihood to Renew
    8.2
    (3 ratings)
    10.0
    (27 ratings)
    Usability
    7.0
    (2 ratings)
    9.3
    (66 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (5 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (5 ratings)
    Support Rating
    8.2
    (3 ratings)
    1.3
    (42 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (2 ratings)
    Online Training
    -
    (0 ratings)
    7.3
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (16 ratings)
    Configurability
    -
    (0 ratings)
    6.4
    (4 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (4 ratings)
    Product Scalability
    -
    (0 ratings)
    1.0
    (5 ratings)
    Vendor post-sale
    -
    (0 ratings)
    6.4
    (4 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.3
    (4 ratings)
    User Testimonials
    7SheepActiveCampaign
    Likelihood to Recommend
    7Sheep
    I use 7Sheep for marketing as a sales person. This works well for me as a single user. I do not think I could use the software together with my colleagues. Although we could have separated lists the access rights might not fit our use case. It has a strong marketing focus and cannot replace a full CRM system.
    Read full review
    ActiveCampaign
    I've been using ActiveCampaign since around 2018-2019 and I've always been satisfied with the software. It's simple to use, connects with the other tools I use and makes it easy for me to duplicate automations, email templates and workflows as I need to. On top of that, any time I've had an issue (which I think is around twice in the past 5/6 years), the customer service has always been super helpful and my issue has been resolved quickly.
    Incentivized
    Read full review
    Pros
    7Sheep
    • When preparing an event, 7Sheep takes care of pretty much everything you need to select, inform, and register participants, as well as prepare materials for the events, such as name badges and signature lists.
    • We also use 7Sheep for reporting on communications activities.
    • 7Sheep allows you to build simple or complex forms and questionnaires which we use both for events and independent surveys.
    • The drag and drop HTML editor makes things look good without a lot of extra effort.
    Read full review
    ActiveCampaign
    • Collects and filters emails from various lead magnets exceptionally well (especially if a user wants to re-sign up to the same lead magnet and go through it again, they can)
    • Super easy to use email creation that is aesthetically pleasing and user friendly
    • Easy email sequences and user classification from a large range of opt in trigger options
    Incentivized
    Read full review
    Cons
    7Sheep
    • I know that they are working on a simpler way to send a test e-mail to yourself. This will streamline my activities as well and I look forward to that system change (which was suggested by a client. I have also suggested improvements which have been implemented.)
    • I miss an easy unsubscribe feature (like you get in MailChimp). Overall, 7Sheep's system is more flexible (good) but that does make it more complex to split up (not so good).
    • Setting up the SPF record in our DNS system was flexible and easy but for DKIM integration we had to contact the 7Sheep support. They do not check or show the necessary records in the tool. Customer service was great, though, so not a very big problem, just a bit of a nuisance.
    Read full review
    ActiveCampaign
    • It took me a while to get to understand where to find things, and I used a free online course from a consultant who specialises in AC to help me get the foundations set up more easily. That said, there were lots of onboarding workshops, which were good. It just felt like it required a lot of different angles of learning to just get started.
    • The customer support took longer than other software to get back to me via email, though once I found the chat option for my most recent query, that was fast.
    • I've ended up switching to another programme where more software is more naturally integrated, and the AC equivalent is included in the price, along with many other types of software. However, design-wise, ActiveCampaign is much better.
    • I also had a problem with a form used on my WordPress website, which has a BuddyBoss platform - the colours on the form would be overridden by colour choices for the website, so they were hard to read (pink text on purple background instead of the gold text it was meant to be)
    • I couldn't always find the templates I was looking for or how to access them for automation-based emails. I think when I used it, there was a new type of template for newsletters that weren't available for automations, so I had to recreate it, which added time.
    Incentivized
    Read full review
    Likelihood to Renew
    7Sheep
    The tool serves our needs and we like the user interface. The few times we contacted support they were super helpful and responsive. When we asked for more integrations they confirmed the integrations we need (e.g. Hipchat) for the near future.
    Read full review
    ActiveCampaign
    I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.
    Incentivized
    Read full review
    Usability
    7Sheep
    It is easy to use and if I do have a problem or question I receive an answer almost immediately.
    Read full review
    ActiveCampaign
    ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
    Read full review
    Reliability and Availability
    7Sheep
    No answers on this topic
    ActiveCampaign
    I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
    Incentivized
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    Performance
    7Sheep
    No answers on this topic
    ActiveCampaign
    Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
    Incentivized
    Read full review
    Support Rating
    7Sheep
    With both chat and email support I have always had enough ways to get through to them! Their support is good, honest and most importantly supportive. They helped us set up and start using the tool when we got stuck. Moving from Mailchimp where there were some semantic lessons to learn and they took the time to help us get used to 7Sheep
    Read full review
    ActiveCampaign
    This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
    Incentivized
    Read full review
    Implementation Rating
    7Sheep
    No answers on this topic
    ActiveCampaign
    Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
    Incentivized
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    Alternatives Considered
    7Sheep
    I've mostly used survey monkey and google forms and doodle for small inexpensive jobs - anything more sophisticated always seemed to cost more than the actual fee I charge. 7sheep does everything they do, but it automates a lot of the processing, for a cost which is affordable and makes me more efficient - as I can use my subscription for different clients.
    Read full review
    ActiveCampaign
    I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not capture subscriber data, so I had to find something else. ActiveCampaign has been 100% reliable in testing.
    Incentivized
    Read full review
    Scalability
    7Sheep
    No answers on this topic
    ActiveCampaign
    My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
    Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
    At this point, I don't think I'd ever use any other platform!
    Incentivized
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    Return on Investment
    7Sheep
    • With the translation support we have translated forms into Spanish for our producers and this has been a really positive benefit for them as a partner.
    • I am able to monitor interest in different products very easily and so re-target particular varieties to specific regions.
    • Text message campaigns mean that we can directly engage: especially for physical meetings, tasting reminders and so forth.
    Read full review
    ActiveCampaign
    • I haven't monetized my list yet so no clear ROI but great from a list-building perspective
    • The software is not cheap so at times I feel like I may not be getting the most out of the product because I'm not using all of the features
    Incentivized
    Read full review
    ScreenShots

    7Sheep Screenshots

    Screenshot of Welcome pageScreenshot of Consolidated Contact/prospect View with TrackingScreenshot of Drag and drop HTML e-mail editorScreenshot of Create field for formScreenshot of Edit field for formScreenshot of E-mail delivery statistics

    ActiveCampaign Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot