What users are saying about

Adobe Analytics

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Top Rated
418 Ratings
18 Ratings

Adobe Analytics

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Top Rated
418 Ratings
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Score 7.6 out of 101
18 Ratings
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Score 8.4 out of 101

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Likelihood to Recommend

Adobe Analytics

Adobe Analytics is well suited for large companies. Small businesses would definitely not benefit from it because it's expensive and most small business most likely don't need the complexity of implementation and customization effort that comes with the solution.However, companies with many employees and different needs of user roles; companies with several sites; apps and managing different countries, companies with very complex sites and need of data will definitely find value on Adobe Analytics because it is an enterprise worthy solution.
Thais Guimaraes, OMCP profile photo

Zoho SalesIQ

Very good at visitor tracking and strongly recommend it if you are using other Zoho products like CRM. If we weren't using CRM, I'm not sure if it would have the same appeal to us. The ability to monitor and interact with CRM contacts through their all their touch points with your site is excellent and very important. I find the notifications inconsistent and do sometimes miss chats.
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Pros

  • The consistency of reporting has always been good meaning that we have never experienced any major discrepancies. I obviously think this is a huge factor when considering a reporting tool because the company's performance is judged based off the data housed in here.
  • We have never run into any technical issues with Adobe's servers being down and Adobe Analytics becoming inaccessible. This could cause major problems if you are trying to take care of highly important reports or requests.
  • The customer service is also fantastic. Any time I reach out to my rep, they always respond in a timely manner. I believe this is important in every aspect.
Nathan Normand profile photo
  • Know where your visitors come from
  • The time spent in a specific place
  • If they are a recurring visitor
  • Number of visits received by a person (visitor)
Alexis Correa profile photo

Cons

  • User interface is not intuitive. Personally I have no issues because I have used it for so long. All new users have a long learning curve to get up to speed and comfortable running reports to meet their needs.
  • Support has become abysmal over the years. Omniture used to offer great support, fast and helpful. Adobe support has errored very quickly with extremely long response delays, unhelpful responses. To be fair, certain support cases are resolved quickly and efficiently. But the majority over the past 2 years have been a dreadful experience with many of those tickets still outstanding and unresolved.
  • Improve consistency in user experience. Many tools that Adobe offers are seemingly built upon different platforms which result in a very disjointed user experience and inconsistent usability.
Ahmad Rahman profile photo
  • Login expiry is frustrating....but I do understand the need for security. I find Zoho's approach frustrating sometimes...
  • Chat Widget could take a page from more advanced offerings like Intercom.io
  • Limited customization and older look and feel of the widget
No photo available

Likelihood to Renew

Adobe Analytics9.8
Based on 29 answers
We're embedded within the Adobe ecosystem with - Adobe Analytics, Target and CQ5/AEM. With all these tools implemented correctly and with the right team there's real opportunity to leverage insight and drive revenue. Moreover with the more advanced features enabled there's possibility to replace other reporting systems and reduce internal resources
Richard Hayes profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Analytics6.8
Based on 9 answers
The user interface and business facing side is incredibly powerful and useful, the back end can be a pain point for many.
Jonathon Frampton profile photo
No score
No answers yet
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Reliability and Availability

Adobe Analytics9.0
Based on 5 answers
I have never experienced downtime with this product
Nicholas Dragon profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Analytics8.5
Based on 4 answers
I have never experienced any sort of problem with this products speed or throughput
Nicholas Dragon profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Analytics5.7
Based on 9 answers
Customer service has always been the Achilles heel for this product. Support is often slow to respond, if at all. Account management has seemed to get better recently.
No photo available
No score
No answers yet
No answers on this topic

In-Person Training

Adobe Analytics3.6
Based on 3 answers
It was a one-day training several years ago that cost the organization several thousand dollars. There were only about 10 people in the training class. Adobe tried to cram so much information into that one-day class that none of our users felt like they really learned anything helpful from the experience. Follow-up training is too expensive
Nicholas Dragon profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Analytics8.0
Based on 4 answers
The online training for Adobe SiteCatalyst consists of short product videos. These are ok, but only go so far. For a while Adobe charged a fee for this, but recently made these available for free. There are many great blog posts that help users learn how to apply the product as well.
No photo available
No score
No answers yet
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Implementation

Adobe Analytics8.0
Based on 7 answers
The success of implementations depend primarily on the solution design, and also on the ability to work with developers to get the solution implemented correctly. This is not an aspect of the product per se.
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No score
No answers yet
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Alternatives Considered

There is no competition. Adobe Analytics is superior in all aspects. If you want something free that will solve some marketing issues than go with Google. If you want to market your products and services and easily manage data, campaigns, audience, ROI, employee use, targeting, segmenting, positioning, budget, increase conversions and users, than go with Adobe. Bottomline: if you want to make money off of online marketing Adobe is the only way
Carlos Barrios profile photo
We like Zoho SalesIQ better than the HubSpot live visitor tracking; it provides more information and is much more cost effective. I find Intercom.io to be a superior product and we use it on another one of our sites and actually have a noticeably higher interaction rate. However the integration with other Zoho products is a compelling aspect.
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Return on Investment

  • Adobe Analytics is a great tool to leverage as Agency or Consultant partners to glean valuable insights to be better business partners.
  • Performance reporting can help show positive ROI from work with clients.
Rigel Cable profile photo
  • We interact with about 50 visitors a month and it's great when we can see the full picture, to see and interact based on whether they are a new contact or a long-time customer.
  • Capturing new website visitors at the time that they have a question about your product is important.
  • Missing chats can be frustrating.
No photo available

Pricing Details

Adobe Analytics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Zoho SalesIQ

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details