Data Axle Genie vs. D&B Hoovers

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Data Axle Genie
Score 5.4 out of 10
N/A
Data Axle Genie (formerly Salesgenie) is a sales intelligence software solution offered by Infogroup.
$99
per month
D&B Hoovers
Score 8.9 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
Pricing
Data Axle GenieD&B Hoovers
Editions & Modules
Professional - Consumers
$99
per month
Professional - Businesses
$149.00
per month
360 Marketing - Consumers
$149
per month
360 Marketing - Businesses
$199.00
per month
Professional - Businesses & Consumers
$199
per month
Team - Consumers
$249
per month
360 Marketing - Businesses & Consumers
$249
per month
Team - Businesses
$299.00
per month
Team - Businesses & Consumers
$349
per month
No answers on this topic
Offerings
Pricing Offerings
Data Axle GenieD&B Hoovers
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscounts available for annual pricing.
More Pricing Information
Community Pulse
Data Axle GenieD&B Hoovers
Considered Both Products
Data Axle Genie
Chose Data Axle Genie
Salesgenie is comparable to many of the big names out there. However, depending on your needs and financial capabilities is what you get out of it. Though it provides a great list of leads, it makes it a little difficult with the incorrect information. I would rank it top 10 …
D&B Hoovers
Chose D&B Hoovers
We actually use both for our list pulls to compare the data pulled from each product. Both are similar and have ease of use. Both seem to fall short with making sure information is current.
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Data Axle GenieD&B Hoovers
Prospecting
Comparison of Prospecting features of Product A and Product B
Data Axle Genie
6.2
6 Ratings
20% below category average
D&B Hoovers
8.2
94 Ratings
8% above category average
Advanced search6.06 Ratings8.190 Ratings
Identification of new leads8.06 Ratings7.884 Ratings
List quality9.06 Ratings8.191 Ratings
List upload/download7.06 Ratings8.484 Ratings
Ideal customer targeting5.06 Ratings8.081 Ratings
Load time/data access2.06 Ratings8.590 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data Axle Genie
7.0
6 Ratings
7% below category average
D&B Hoovers
8.1
93 Ratings
8% above category average
Contact information7.06 Ratings7.386 Ratings
Company information7.06 Ratings8.793 Ratings
Industry information7.06 Ratings8.591 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data Axle Genie
4.7
6 Ratings
44% below category average
D&B Hoovers
8.1
90 Ratings
10% above category average
Lead qualification process4.06 Ratings7.659 Ratings
Smart lists and recommendations3.06 Ratings7.868 Ratings
Salesforce integration1.04 Ratings7.947 Ratings
Company/business profiles7.06 Ratings8.585 Ratings
Alerts and reminders7.04 Ratings8.162 Ratings
Data hygiene6.05 Ratings7.872 Ratings
Automatic data refresh7.05 Ratings7.665 Ratings
Tags1.06 Ratings8.754 Ratings
Filters and segmentation6.06 Ratings8.870 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data Axle Genie
1.0
4 Ratings
153% below category average
D&B Hoovers
9.5
41 Ratings
24% above category average
Sales email templates1.04 Ratings10.07 Ratings
Append emails to records1.04 Ratings9.041 Ratings
Best Alternatives
Data Axle GenieD&B Hoovers
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.9 out of 10
Bombora
Bombora
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Data Axle GenieD&B Hoovers
Likelihood to Recommend
7.0
(6 ratings)
9.2
(99 ratings)
Likelihood to Renew
5.0
(1 ratings)
9.9
(10 ratings)
Usability
10.0
(1 ratings)
8.5
(4 ratings)
Availability
-
(0 ratings)
9.0
(3 ratings)
Performance
-
(0 ratings)
7.0
(2 ratings)
Support Rating
10.0
(1 ratings)
8.1
(8 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
7.1
(5 ratings)
Configurability
-
(0 ratings)
8.0
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
7.0
(1 ratings)
Ease of integration
-
(0 ratings)
10.0
(1 ratings)
Product Scalability
-
(0 ratings)
8.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
Data Axle GenieD&B Hoovers
Likelihood to Recommend
Data Axle
If you are looking to enrich your existing database, Data Axel Genie isn't the easiest tool to use. I do like how the contacts are verified, however, you have to pay PER contact if you are enriching, and if you merged existing infrastructures, it's not as easy to clean out your database. And it is very costly for this company.
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Dun & Bradstreet
It is a very useful tool if you need to look up corporate family trees. That is our primary use case, and D&B Hoovers makes it very easy to situate a subsidiary company within a larger network of parent companies. It also provides some limited financial information and information about the size of an entity in question, which is also useful for our market research.
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Pros
Data Axle
  • I liked the organization of the database it was easy to maneuver.
  • Search was fairly easy to maintain.
  • If you want to create a list of leads this will work. However, it is primarily for consumer leads not B2B.
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Dun & Bradstreet
  • I use the visitor intelligence and it will tell me what office from a company has visited our site. I'll, in turn, go through D&B Hoovers to find the relevant contacts that we would benefit from speaking with at that company. I will call or email them, and it's just in a few months we've been using visitor intelligence has led to several ongoing conversations of companies who will become clients and it's an annual calculation to due. It's an ongoing relationship.
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Cons
Data Axle
  • We have a very specific industry and sometimes drilling down to these leads can be challenging. But with customer service, they have solved this for us.
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Dun & Bradstreet
  • I'd prefer if the company size estimates were omitted when there is no data behind it to work off of
  • I've never heard from an account rep
  • Training resources? These could already exist but just connecting the dots to them for user would be helpful
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Likelihood to Renew
Data Axle
It was good when we had it but there definitely more softwares out there that provide more information, more current contact info and are much more user friendly
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Dun & Bradstreet
We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
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Usability
Data Axle
Easy to use and great customer service.
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Dun & Bradstreet
Whenever I had to use D&B hoovers, I never had a hard time with getting what I need. Additionally, when I show the tool to others, they tend to understand the platform quite quickly. The tool itself is very good and straightforward when I use it to help me put analyses together.
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Reliability and Availability
Data Axle
No answers on this topic
Dun & Bradstreet
The platform is generally reliable and accessible when needed, with minimal application errors or unplanned outages. There may be occasional maintenance or minor disruptions, but these are usually communicated in advance and handled efficiently. Overall, it offers a high level of availability, ensuring that you can count on it for your daily operations.
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Performance
Data Axle
No answers on this topic
Dun & Bradstreet
While the platform generally functions well, with pages loading in a reasonable time and reports completing within a satisfactory timeframe, there is room for improvement. Performance can sometimes lag with more complex queries or during peak usage times. Additionally, when integrated with other software or systems, there can be occasional slowdowns. Overall, while it performs adequately, optimizing speed and integration efficiency could enhance the user experience.
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Support Rating
Data Axle
Spot on and always available.
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Dun & Bradstreet
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
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Online Training
Data Axle
No answers on this topic
Dun & Bradstreet
The training sessions were well-structured and covered the key functionalities of the platform, making it easy to get up to speed. The trainers were knowledgeable and responsive to questions, which added value to the learning experience. However, a bit more in-depth coverage of advanced features and use cases would have made the training even more beneficial.
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Implementation Rating
Data Axle
No answers on this topic
Dun & Bradstreet
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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Alternatives Considered
Data Axle
Salesgenie seemed more intuitive and knowledgeable account manager that handled my account. He quickly assisted my company needs and made recommendations based on the information I provided him
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Dun & Bradstreet
For company data, D&B wins hands down. Contact and lead information is a toss-up. The information provided was usually a match to both, and I wouldn't say one was better than the other by a wide margin. It really depends on who you are researching. Both did not do well with contacts overseas, but US-based contacts and leads were roughly equivalent.
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Contract Terms and Pricing Model
Data Axle
No answers on this topic
Dun & Bradstreet
The pricing model is generally clear and competitive, but there could be more flexibility in terms of unit pricing or billing frequency to better accommodate varying needs. While the contract terms are straightforward, exploring more options or customizable plans might enhance the overall value.
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Scalability
Data Axle
No answers on this topic
Dun & Bradstreet
D&B Hoovers is quite effective at adapting to the needs of different departments and locations, allowing for flexible deployment and integration across various parts of an organization. While it scales well and supports a broad range of users and functions, there might be some limitations depending on the size and complexity of the organization’s requirements. Overall, it provides a robust solution that can grow with your needs.4o mini
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Professional Services
Data Axle
No answers on this topic
Dun & Bradstreet
do not use
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Return on Investment
Data Axle
  • Positive, I was able to generate about three more proposals a week
  • Positive nice organization to establish a call list
  • Nice structure, great way to target hot or cold leads. Great way to get your feet wet
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Dun & Bradstreet
  • D&B Hoovers allows me to make the most of my time when searching for companies within specific industries. Once I find a company and examine their profile, I can then generate a list of employees in the purchasing and engineering departments. The profiles for each listed employee contain cell phone, Email address and LinkedIn profile. This information helps me to bypass the companies front desk and get directly to the people I need to speak with.
  • By knowing the specific job title for the people that I am contacting and then being able to click on their LinkedIn link to learn a little about them before I make the call, I come across as a sales professional instead of an impersonal cold-caller.
  • In cases where I do need to go through a front desk receptionist whose primary mission is to screen out sales people, I find that three out of four times the receptionist will connect me to the specific employee because I know their name, department, and job title. The Intel provided by D&B Hoovers makes it possible for me to get to the people I need to speak with.
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ScreenShots

D&B Hoovers Screenshots

Screenshot of the D&B Hoovers dashboardScreenshot of a D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence