HubSpot Marketing Hub vs. monday.com

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot Marketing Hub
Score 8.6 out of 10
N/A
HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.
$50
per month
monday.com
Score 8.4 out of 10
Mid-Size Companies (51-1,000 employees)
monday.com Work OS is an open platform designed so that anyone can create the tools they need to run all aspects of their work. It includes ready-made templates or the ability to customize any work solution ranging from sales pipelines to marketing campaigns, CRMs, and project tracking.
$0
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Pricing
HubSpot Marketing Hubmonday.com
Editions & Modules
Free
$0
per month
Starter
$50
per month (includes 1,000 contacts)
Pro
$890
per month (includes 2,000 contacts)
Enterprise
$3,200
per month (includes 10,000 contacts)
Enterprise
$0
Contact us
Basic
$9
per user
Standard
$12
per user
Pro
$19
per user
Offerings
Pricing Offerings
HubSpot Marketing Hubmonday.com
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsYearly plan: Save 18% Monthly plan also available
More Pricing Information
Community Pulse
HubSpot Marketing Hubmonday.com
Considered Both Products
HubSpot Marketing Hub
Chose HubSpot Marketing Hub
I love the simple workflow on Keap, it's very streamlined and can easily connect different aspects on the marketing. However, HubSpot Marketing Hub has so much more with the ads, social media, campaigns, & SEO. I started off with HubSpot over 10 years ago but tried Keap for a …
Chose HubSpot Marketing Hub
HubSpot is all encompassing with an amazing user interface. It's as simple as that.
Update:
We use so many tools that HubSpot has to offer. Before HubSpot, we were using an email provider with a separate service for landing pages. Not cool. Too many things were disconnected by …
Chose HubSpot Marketing Hub
HubSpot crushes Pardot. Pardot is light-years behind HubSpot with email marketing. Any email marketing worth his weight in salt would be able to tell you [what to] think within 10 minutes of using each platform. For example, compare the nurture program features on both …
Chose HubSpot Marketing Hub
I personally haven't used any other marketing platforms like HubSpot. I have used platforms like VetMatrix, but I dont't have as much experience with it. When I did use it, I don't remember it being as user-friendly as HubSpot, trying to explain it to my computer-challenged …
monday.com
Chose monday.com
Monday.com does not stack up against HubSpot. HubSpot is a CRM whereas monday.com is a database or project manager. If you want to actually do something with the contacts then you need a different tool. It's good for sales teams to keep track and use throughout the pipeline, …
Top Pros
Top Cons
Features
HubSpot Marketing Hubmonday.com
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
HubSpot Marketing Hub
7.0
369 Ratings
10% below category average
monday.com
-
Ratings
WYSIWYG email editor8.6332 Ratings00 Ratings
Dynamic content6.0333 Ratings00 Ratings
Ability to test dynamic content7.7309 Ratings00 Ratings
Landing pages6.2362 Ratings00 Ratings
A/B testing8.0286 Ratings00 Ratings
Mobile optimization6.3355 Ratings00 Ratings
Email deliverability reporting6.0363 Ratings00 Ratings
List management8.2364 Ratings00 Ratings
Triggered drip sequences6.4276 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
HubSpot Marketing Hub
7.1
360 Ratings
9% below category average
monday.com
-
Ratings
Lead nurturing automation6.4356 Ratings00 Ratings
Lead scoring and grading7.9324 Ratings00 Ratings
Data quality management7.7330 Ratings00 Ratings
Automated sales alerts and tasks6.3299 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
HubSpot Marketing Hub
6.2
320 Ratings
20% below category average
monday.com
-
Ratings
Calendaring6.4305 Ratings00 Ratings
Event/webinar marketing6.1251 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
HubSpot Marketing Hub
6.3
346 Ratings
18% below category average
monday.com
-
Ratings
Social sharing and campaigns6.3342 Ratings00 Ratings
Social profile integration6.3331 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
HubSpot Marketing Hub
7.7
369 Ratings
3% above category average
monday.com
-
Ratings
Dashboards7.9366 Ratings00 Ratings
Standard reports8.1362 Ratings00 Ratings
Custom reports7.0324 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
HubSpot Marketing Hub
7.3
341 Ratings
4% below category average
monday.com
-
Ratings
API7.5251 Ratings00 Ratings
Role-based workflow & approvals7.1280 Ratings00 Ratings
Customizability5.9303 Ratings00 Ratings
Integration with Salesforce.com7.8228 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.996 Ratings00 Ratings
Integration with SugarCRM7.790 Ratings00 Ratings
Project Management
Comparison of Project Management features of Product A and Product B
HubSpot Marketing Hub
-
Ratings
monday.com
8.1
2220 Ratings
8% above category average
Task Management00 Ratings8.92206 Ratings
Resource Management00 Ratings8.31884 Ratings
Gantt Charts00 Ratings7.81288 Ratings
Scheduling00 Ratings8.31844 Ratings
Workflow Automation00 Ratings8.41920 Ratings
Team Collaboration00 Ratings9.22164 Ratings
Support for Agile Methodology00 Ratings8.11148 Ratings
Support for Waterfall Methodology00 Ratings7.01 Ratings
Document Management00 Ratings7.61786 Ratings
Email integration00 Ratings7.91595 Ratings
Mobile Access00 Ratings7.81767 Ratings
Timesheet Tracking00 Ratings7.61036 Ratings
Change request and Case Management00 Ratings8.01148 Ratings
Budget and Expense Management00 Ratings7.91022 Ratings
Professional Services Automation
Comparison of Professional Services Automation features of Product A and Product B
HubSpot Marketing Hub
-
Ratings
monday.com
7.4
999 Ratings
0% above category average
Quotes/estimates00 Ratings7.7669 Ratings
Project & financial reporting00 Ratings7.5883 Ratings
Integration with accounting software00 Ratings7.1498 Ratings
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User Ratings
HubSpot Marketing Hubmonday.com
Likelihood to Recommend
7.3
(654 ratings)
8.7
(2225 ratings)
Likelihood to Renew
9.0
(371 ratings)
9.0
(31 ratings)
Usability
9.0
(106 ratings)
8.7
(2153 ratings)
Availability
9.1
(25 ratings)
8.2
(8 ratings)
Performance
8.9
(17 ratings)
8.5
(8 ratings)
Support Rating
8.4
(88 ratings)
8.2
(1879 ratings)
In-Person Training
9.1
(8 ratings)
9.1
(1 ratings)
Online Training
9.1
(26 ratings)
9.1
(4 ratings)
Implementation Rating
7.3
(48 ratings)
8.9
(7 ratings)
Configurability
7.3
(2 ratings)
8.4
(6 ratings)
Ease of integration
8.9
(5 ratings)
8.6
(6 ratings)
Product Scalability
7.3
(7 ratings)
7.2
(8 ratings)
Vendor post-sale
9.1
(3 ratings)
8.7
(6 ratings)
Vendor pre-sale
9.1
(3 ratings)
8.7
(6 ratings)
User Testimonials
HubSpot Marketing Hubmonday.com
Likelihood to Recommend
HubSpot
As I said previously, I was not a fan at the beginning because, like everyone, I don't take change so well. Once I started following leads through HubSpot Marketing Hub, I integrated it with my email and created templates for what I needed, I started to see the positives immediately. My time working was better spent as I eliminated time put in routine tasks. I was able to track all communication in HubSpot Marketing Hub, we created systems in the office assigning tasks to one another and, through HubSpot Marketing Hub, our leads were able to book meetings in my calendar automatically. To be honest, if you are in sales and marketing, I cannot think of scenarios where HubSpot Marketing Hub cannot help. All I would like to say is, when using templates, pay attention to where you send them - you may need some personalization. I would encourage the management of HubSpot Marketing Hub to create short tutorials for beginners like me who need to configure and start using various features: setting up deals, templates, and dashboards.
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monday.com
Here, I will suggest that it is best to create employees, clients, or project reports. Easy to track with the dashboards. I did many integrations and developments. I can not list each of them here. I will say the best tool for management. I couldn't see criteria of unsuitable. But yes It will depend on the client's requirements. I will suggest it as very user-friendly tool for CEOs, CTOs, Managers, and company owners also for team.
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Pros
HubSpot
  • All-in-one software - the main thing HubSpot does well is the breadth of functionality.
  • Easy of use - personally, I find it more intuitive than Marketo, which is the other MAP that I know well.
  • Ads - I like that we can drill down on ads by channel, ad group, campaign, and even create and see performance data at each level.
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monday.com
  • Set stages for each task and assign people to those stages to move projects along
  • Set up automated tasks to get assigned to people and to send out notifications to Slack as well as emails to contractors to work on a project
  • Create multiple boards for projects and the ability to review tasks by date to make sure no project slips through the cracks
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Cons
HubSpot
  • While Hubspot has added some collaborative tools, I think this could improve. I'd like to see more options to comment on emails and ways of being able to share out changes as well as approval channels.
  • The ability to update ads via the calendar is pretty cumbersome. There's no good way to bulk edit or update. You have go into each one individually.
  • Real time edits would be nice. If you have multiple people working on the same thing, you'll get kicked out and your changes might not be saved.
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monday.com
  • Ensuring I have set up a Private board vs public board is not clear - it would be useful to have an additional alert when creating a board as I work with sensitive information. It will eventually be used in a team based environment but while I test the boards, they needs to be private.
  • Time tracking is clumsy, could be easier to record
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Likelihood to Renew
HubSpot
Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.
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monday.com
Teams involved in content creation, such as marketing or editorial teams, could use monday.com to manage the entire content lifecycle. Boards might track content ideas, assignments, drafts, reviews, approvals, and publication schedules, helping teams collaborate and keep content production on track.
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Usability
HubSpot
While there are some frustrating things that pop up unexpectedly ("wait... I can't do X?"), I have found HubSpot to be easy to use and extremely helpful to my daily work. The documentation is really good, and when it's not helpful, the support staff have been amazing.
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monday.com
It's straightforward to use and simple to understand. They have tutorials on different elements of the system that you can learn. The workflow there is very intuitive, drag and drop, which doesn't require a learning curve for most people. Templates that also make things more accessible can be found.
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Reliability and Availability
HubSpot
They have had issues with system availability over the course of days. Sometimes the system is unusable, other times updates simply take a long time to show up. It's better now but, from a reliaibility standpoint, HubSpot is not Salesforce.com yet. Still great software though.
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monday.com
There have only been 2 instances in the past year where monday.com was down.
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Performance
HubSpot
With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration
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monday.com
Everything performs fairly well. Every now and then there are user errors where an employee will not click "ok" on a note they've created and simply exit out (I do wish that something was in place to prevent this, such as a pop "are you finished?")
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Support Rating
HubSpot
During the few times I've needed it, HS support has been accessible, helpful and efficient. Often rolling up their sleeves to make changes for you as opposed to leaving you with a list of instructions to decipher on your own.
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monday.com
monday.com only really care about accounts that have 20 seats or more. While this is great for monday.com, it pushes smaller organisations to evaluate alternatives. We rate monday.com highly in our organisation because key staff have already got good experience with the application and we know we will get to 20+ seats one day. But, till then the billing model and lack of permanent enterprise features is a dread.
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In-Person Training
HubSpot
I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.
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monday.com
No answers on this topic
Online Training
HubSpot
I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.
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monday.com
To have someone walk you thru the features and capabilities of Monday.com is priceless. Someone also coming along later in the contract to see if you are maximizing the program to suit your company needs is beyond helpful. The staff that have provided this training are fun, creative and very patient.
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Implementation Rating
HubSpot
My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run
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monday.com
We signed up for the accounts. Created the accounts. Ran the trial version and tested it live while we were running multiple projects and found that it was fitting our needs perfectly. When the trial ended and we were asked to purchase the full version, we did. We have found other ways to use it and it's a breeze.
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Alternatives Considered
HubSpot
Other competing software such as Zoho and Boomtown may have more bells and whistles, but it is too cumbersome and has many parts that only advanced users can operate. With HubSpot, each function is within reach of the average agent. It doesn't overpromise and then makes you feel incompetent when you can't use it all...
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monday.com
We have converted using spreadsheets over to Monday and so far everything is going well. Things are more organized and you don't have to worry about bookmarking a bunch of Excel pages. Everything is in one place and easy to access for the whole team.
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Scalability
HubSpot
HubSpot is addressing this more and more. Currently you can assign tasks to designated sales teams, which grow as you grow. They've added free baseline products for those just getting started. These and more contribute to the scalability of HubSpot - so I gave it an 8 and am hoping for more in the future!
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monday.com
For it to work across multiple departments and sites, I would like to see improvements made with integrations and automation. For this question, I am acknowledging not only the addition of internal triggers/automation, but also an expansion on external ones.
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Return on Investment
HubSpot
  • HubSpot has helped us increased our lead generation.
  • HubSpot has allowed us to continue to grow our customer base without having to spend a ton of marketing dollars on advertising.
  • HubSpot has allowed our company to standardize our process and bring the company onto one platform for sales and marketing.
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monday.com
  • >25% of our org is using monday.com to build Boards & projects. Only 5% used our prior Work Management System.
  • 100% of project communication is kept within monday.com. Which means we don't have to search Slack, Email, or other places to find a message.
  • 100% of our project files are kept or linked with monday.com. So, we don't have to find missing files in other locations.
  • monday.com integrates with Salesforce, so we don't have to manually duplicate data
  • 3rd-Party solutions are linking to our monday.com data and producing reports as humans read reports.
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ScreenShots

HubSpot Marketing Hub Screenshots

Screenshot of Marketing Automation with HubSpot - Define workflows for highly targeted and personalized nurturing campaigns that send your leads and prospects the right targeted content at the right point in their decision-making process.Screenshot of HubSpot Analytics - Track engagement with your entire funnel with real-time reporting on website performance, traffic and marketing effectiveness.Screenshot of HubSpot Social Media - Don’t batch and blast. HubSpot’s social media publishing helps you become smarter about the way you schedule and publish content on social media.Screenshot of HubSpot Blogging and SEO - HubSpot provides an integrated set of tools for Search Engine Optimization (SEO) which makes getting found online a natural part of your inbound marketing mix. More than a simple CMS, HubSpot provides an integrated authoring view with SEO-oriented suggestions as you write blog posts.Screenshot of Marketing Automation with HubSpot - Define workflows for highly targeted and personalized nurturing campaigns that send your leads and prospects the right targeted content at the right point in their decision-making process.Screenshot of HubSpot Contacts - Integrating with most common CRMs, HubSpot provides a seamless view of your contacts, allowing you to customize and personalize email communications.

monday.com Screenshots

Screenshot of Work OSScreenshot of Ready-Made TemplatesScreenshot of MobileScreenshot of Visual BoardsScreenshot of Real-time NotificationsScreenshot of Automations