What users are saying about
141 Ratings
20 Ratings
141 Ratings
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Score 8.1 out of 100
20 Ratings
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Score 8.2 out of 100

Likelihood to Recommend

NetBase

Best suited to processing large volumes of social media mentions. As with any social analysis tool, a degree of expertise and understanding of social media platforms, audience trends etc. is important to get the most out of the tool, so an "expert user" approach should be prioritised over making it accessible to lots of people with minimal training. The pricing model is particularly suitable for a small number of users who are likely to be looking at a large number of brands/topics.
Scott Thompson | TrustRadius Reviewer

Social Mention

Social Mention is a great tool for monitoring social media. This Tool can also be used to search specifically taking the keywords in the blogs, comments, news etc. It offers a third party API for users. It can be used to send email to clients of their brand performance data. This tool can indicate if your mentions are angry, happy or neutral but the data can't be reliable.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

NetBase
7.8
Social Mention
Boolean keyword searches
NetBase
7.0
Social Mention
Filtering out noise/spam
NetBase
7.0
Social Mention
Sentiment analysis
NetBase
8.0
Social Mention
Broad channel coverage
NetBase
9.0
Social Mention

Publishing

NetBase
8.5
Social Mention
Content planning and scheduling
NetBase
9.0
Social Mention
Audience targeting
NetBase
8.0
Social Mention
Content optimization
NetBase
8.0
Social Mention
Workflow management
NetBase
9.0
Social Mention

Engagement

NetBase
8.3
Social Mention
Automated routing and prioritization
NetBase
8.0
Social Mention
Customer interaction histories
NetBase
8.0
Social Mention
Bulk actions
NetBase
9.0
Social Mention

Marketing

NetBase
8.4
Social Mention
Lead generation
NetBase
9.0
Social Mention
Content marketing
NetBase
8.0
Social Mention
Paid media management
NetBase
9.0
Social Mention
Campaigns and promotions
NetBase
7.5
Social Mention

Channel coverage/integration

NetBase
8.4
Social Mention
Twitter
NetBase
8.5
Social Mention
Facebook
NetBase
8.5
Social Mention
LinkedIn
NetBase
8.5
Social Mention
Google+
NetBase
8.5
Social Mention
Instagram
NetBase
8.5
Social Mention
Pinterest
NetBase
8.0
Social Mention
YouTube
NetBase
8.5
Social Mention

Reporting/analytics

NetBase
8.7
Social Mention
Campaign success analytics
NetBase
9.0
Social Mention
Real-time tracking
NetBase
9.0
Social Mention
Competitor analysis
NetBase
8.0
Social Mention

Account management

NetBase
8.0
Social Mention
Role-based user permissions & privileges
NetBase
9.0
Social Mention
Mobile access
NetBase
7.0
Social Mention

Pros

NetBase

  • Ease of reporting, conversation analysis, easy to build dashboards that give quick glimpses of the conversation/topic and allow you to drill down as needed.
  • Accurate sentiment driven triggered alerts let you keep your pulse on the conversation.
  • Topic setup is easy. Topics are easy to set up and advanced Boolean search functionality enables the use of wildcards to enhance topics.
  • Data access is outstanding. With 27 months of historical data built in and access to firehose data for social media platforms, data acquisition is second to none.
Ted Tagalakis | TrustRadius Reviewer

Social Mention

  • Can predict future response from today's number.
  • Let's you judge which types of campaigns to run.
  • Has a very well managed dashboard of results.
Anonymous | TrustRadius Reviewer

Cons

NetBase

  • NetBase has implemented many changes recently, but did not keep us informed. A newsletter or something like that would help.
  • I noticed a couple of problems with the data, but I was told they were due to "glitches" which was not very helpful.
  • We find a lot of repeats of the same exact posts, which seems odd and skews the data.
Melissa Schwartz | TrustRadius Reviewer

Social Mention

  • Under the "Free" dashboard you are limited to only receiving weekly results.
  • Can't negate those tags which contain my tags.
  • Lots of tweets missing, no noise filtering. Sometimes we get very old contents which are not needed.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

NetBase

NetBase 8.1
Based on 88 answers
We've had a good experience using the tool and have invested quite a bit of time training the internal team on how to get the most benefit out of it. There would need to be a compelling reason or business case to port over all of our existing topics and tool know-how to another platform.
Alisa Abrams | TrustRadius Reviewer

Social Mention

Social Mention 8.0
Based on 5 answers
I love that Social Mention is so easy to use. It does not take a long time to learn how to navigate the site when you need information quickly. I don't use it as much in my new job, but I recommend it for basic monitoring and when you need social media information right away
Marissa Ferri | TrustRadius Reviewer

Usability

NetBase

NetBase 9.0
Based on 13 answers
Very simple to use, quick to pick up on the key principles, and a task-centric design (ie. Topics to set up what you want to analyze, Analysis to do the exploration/analysis, and Dashboards to pull results and findings together to generate reports.) All intuitive, drag & drop etc.
Scott Thompson | TrustRadius Reviewer

Social Mention

No score
No answers yet
No answers on this topic

Performance

NetBase

NetBase 9.5
Based on 6 answers
NetBase constantly updates the platform with features. The platforms ability to analyze complex social listening topics is exceptional. Its fast and gives you the ability to create standardized reports for a quick topic analysis. Additionally, the standard overview tab provides the topic at a glance and assists in quickly identifying areas to further analyze. Great product with excellent support behind it!
Ted Tagalakis | TrustRadius Reviewer

Social Mention

No score
No answers yet
No answers on this topic

Support Rating

NetBase

NetBase 9.1
Based on 11 answers
Our NetBase support team is always there for us and has never let us down. They are willing to roll up their sleeves and dive into any issue or complex business problem that we are looking to solve.
Ted Tagalakis | TrustRadius Reviewer

Social Mention

No score
No answers yet
No answers on this topic

Implementation Rating

NetBase

NetBase 9.6
Based on 4 answers
We had an internal implementation meeting with the NetBase team as well as a business seat implementation for one of our clients. I would highly recommend having all stakeholders attend an implementation meeting as they can understand the power of this platform.
Ted Tagalakis | TrustRadius Reviewer

Social Mention

Social Mention 7.0
Based on 1 answer
It doesn't work as well since we changed our name. We used to have a very unique twitter handle etc. so it was easier for social mention to find us. For folks who have unique names it's excellent if you don't it may not be that helpful.
Kathy Hughes Langfield, MBA | TrustRadius Reviewer

Alternatives Considered

NetBase

We've used several different social media tools, and Netbase is by far the best. It's easy to understand (after a topic is set up), easy to export and looks very clean for client presentations. With Radian 6, we got a word cloud, but had to create any other graphs and visuals by hand since they only exported to an Excel. It was the same with Simply Measured, the reporting was just ugly and unpresentable to clients. Visible Intelligence was just inaccurate, and kept pulling in spam posts that were full of porn
Sarah Flagg | TrustRadius Reviewer

Social Mention

Social Mention streamed everything together, calculated my sentiment for me, allows me to filter what results I am personally looking for, extract my RSS feed and navigate to one of the channels of buzz.
Lauren Fortuna | TrustRadius Reviewer

Return on Investment

NetBase

  • Positive - NetBase allows us to quickly gather a high level over view of a topic, which helps for new business pitch and being able to inform the account teams of basic information.
  • Negative - We have to use other tools to gather news, which affects our budget.
Scott Reitzel | TrustRadius Reviewer

Social Mention

  • The paid-version actually had a negative ROI for us as it would sometimes feed us topically inappropriate articles and didn't allow us to filter by source so as to eliminate inappropriate blogs and inappropriate news sources (like highly politically partisan ones).
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

NetBase

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Social Mention

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

NetBase
8.5
Social Mention
8.0

Likelihood to Renew

NetBase
8.1
Social Mention
8.0

Usability

NetBase
9.0
Social Mention

Performance

NetBase
9.5
Social Mention

Support Rating

NetBase
9.1
Social Mention

Implementation Rating

NetBase
9.6
Social Mention
7.0

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