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Conversica

Conversica

Overview

What is Conversica?

Conversica provides lead management software for marketing, inside sales and sales groups.

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Recent Reviews

TrustRadius Insights

Conversica has become a valuable tool for businesses across various industries. It addresses the problem of leads staying stagnant in the …
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Coversica 2020

9 out of 10
December 09, 2020
Incentivized
The AI is being used to contact cold leads and bring the viable clients to the surface. We are a small company and it save a lot of time …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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Starter Edition

$1,499

Cloud
per installation

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.conversica.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Automotive Sales Assistant Demo

YouTube
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Product Details

What is Conversica?

Conversica provides Intelligent Virtual Assistants (IVA) to help organizations attract, acquire and grow customers at scale. By automating routine business conversations, and personalizing interactions at scale, Conversica is designed to augment workforces allowing business professionals and Intelligent Virtual Assistants to work together harmoniously.

According to the vendor, Conversica Sales AI Assistant helps companies find and secure customers more quickly and efficiently by automatically contacting, engaging, qualifying, and following-up with leads via natural, multi-channel, two-way engagements. The Conversica Customer Success AI Assistant enables people and AI Assistants to work together for customer retention and account expansion.

With Conversica's extensive library of purpose-built and ready-to-use conversational skills backed by a proven and patented intelligent automation platform, Conversica’s AI Assistants can be deployed quickly, are designed to be human-like and personal, and to provide accuracy and autonomy.

Conversica Features

  • Supported: Engages and qualified leads
  • Supported: Notifies when a lead hasn't been contacted
  • Supported: Automates outreach to free up salespeople
  • Supported: Re-engages older leads to identify new prospects

Conversica Screenshots

Screenshot of Dashboard showing an overview of important metrics, like response rates, hot leads and top-performing lead sources

Conversica Video

Conversica is a leading provider of Intelligent Virtual Assistants for business, helping organizations augment their workforce to attract, grow and retain customers. The flagship Conversica® Sales AI Assistant helps companies find and secure customers more quickly and efficien...
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Conversica Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Frequently Asked Questions

Conversica provides lead management software for marketing, inside sales and sales groups.

Outreach, Yesware, and Marketo Sales Connect are common alternatives for Conversica.

Reviewers rate Support Rating highest, with a score of 8.9.

The most common users of Conversica are from Mid-sized Companies (51-1,000 employees).

Conversica Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)15%
Mid-Size Companies (51-500 employees)70%
Enterprises (more than 500 employees)15%
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Comparisons

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Reviews and Ratings

(152)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Conversica has become a valuable tool for businesses across various industries. It addresses the problem of leads staying stagnant in the database without engagement and ensures that potential clients and prospects are not slipping through the cracks. Users have found Conversica to be effective in reaching out to low-value leads, engaging old leads, and warming up leads before they are sent to the sales team. The AI Sales Assistant in Conversica is able to initiate and maintain conversations with these leads until they are ready for a sales conversation with a human. Additionally, Conversica is used as a lead retention tool, providing persistent follow-ups with cold leads and attempting to win back canceled accounts. By implementing Conversica, businesses have seen an increase in conversion rates and lead turnover, while also saving time in lead qualification and support quotes. It has proven particularly helpful for sales and marketing teams, as it generates warm leads at a competitive price per lead and ensures that all digital, webinar, and event leads are contacted. In addition to sales and marketing departments, Conversica has been successfully utilized by recruitment departments to handle a large number of hot leads received through traditional marketing email automation. Overall, users recommend Conversica to other businesses due to its effectiveness in improving lead engagement and conversion rates.

Exceptional Support: Users have consistently praised the exceptional support provided by the Conversica team, with multiple reviewers highlighting their understanding of business models, goals, and metrics. They appreciate the continuous efforts made by Jen Amundgaard and Caleb Clapp to improve campaigns and optimize the use of the service. The commitment to customer success and responsiveness throughout the purchasing journey and ongoing support has been highly valued.

Time-Saving Automation: Many users find Conversica's service valuable for working with low-level leads and identifying those that show genuine interest in their product or service. By automating outreach, sales and account managers can focus on other activities, saving time and resources. This feature has been seen as a significant benefit.

Engaging Unresponsive Leads: Several users have praised Conversica's effectiveness in engaging unresponsive leads and reaching out to database segments that had lost contact. They consider this capability impossible to replicate with human capital investments. Conversica's ability to bridge the gap between users and potential clients through non-promotional, soft touchpoints for reengagement has been highly appreciated.

Confusing User Interface: Some users have found the user interface of Conversica to be confusing, stating that it could be improved to enhance usability.

Limited Reporting Capabilities: Users have expressed dissatisfaction with the limited reporting capabilities in Conversica. They feel that there is a lack of ability to delve deeper into reports once they are initially created.

Lack of Flexibility in Messaging Options: According to user feedback, some users have mentioned that Conversica lacks flexibility in messaging options. They feel that more varied responses and approaches would be beneficial for their communication needs.

Users commonly recommend the following actions when using Conversica:

  1. Start using Conversica as soon as possible to increase business. Users advise implementing Conversica at the earliest opportunity to capitalize on its potential for generating leads and assigning them in a structured sales process. They emphasize the importance of actively participating in training and customization of Conversica to achieve optimal results.

  2. Treat Conversica as a valuable team member and solicit feedback on conversations. It is suggested to treat Conversica as an integral part of the team and seek feedback on its conversations. This approach can lead to better alignment with sales goals and customer expectations. Additionally, actively monitoring and interacting with Conversica is essential for success.

  3. Have the necessary resources and personnel to manage Conversica effectively. Users recommend having a good IT person available to troubleshoot any AI-related issues. It is also important to have a plan in place and ensure a clean database before utilizing Conversica for outreach. Moreover, having dedicated resources and personnel who can manage Conversica effectively is critical for maximizing its impact on lead generation and engagement.

Overall, users highly recommend integrating Conversica into sales processes, starting early, actively managing it, seeking feedback, and dedicating adequate resources to achieve significant benefits in lead generation and customer engagement.

Attribute Ratings

Reviews

(76-95 of 95)
Companies can't remove reviews or game the system. Here's why
Alexander Molek | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
The best situations we have seen Conversica thrive in is on the win-back campaign with canceled accounts and also on the reengage side with leads that have gone cold over a few months. We have seen much less success trying to utilize this in an outreach way to drum up cold leads.
Score 10 out of 10
Vetted Review
Verified User
Conversica is well suited for organizations that generate large volumes of leads and can't follow up with the right amount of touches needed. It also provides metrics that tie revenue back to business development activity. Combined with the appropriate number of human touches, Conversica is a game changer and no-brainer.
Zachary R. Campbell | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Conversica as a whole is a fantastic tool for any Account Manager, or Sales Rep, looking to create a more time efficient follow up/lead retention system. The cost vs. value is a no-brainer.

Furthermore, the support team/success management team you get along with the tool itself is priceless. Marisa has been a true godsend. Extremely flexible, patient, persistent, and helpful. On the Technical support side, Anna was also fantastic.
Eric Dickmann | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
If your sales process relies on marketing-generated leads or has a business development (inside sales) function, Conversica can help improve engagement rates. It's less suited for sales processes that are more outbound or relationship focused. It's best for higher lead volume environments where you are seeking to get that engagement and then have the prospect interact with a live salesperson.

Dirk Davis | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Conversica is well suited to any company that has email-based inbound or outbound conversations with various types of parties, involving hundreds, thousands or larger numbers of emails over shorter time periods, and where the conversations remain within certain broad parameters or boundaries (i.e., which do not include "what is the meaning of life?" type questions).

Conversica is not well suited to companies that do not communicate extensively by email.
Vinny Poliseno | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
For any organization where sales cherrypicks MQLs and ignores all other marketing leads this tool is great to get built into your lead follow-up process. For us, we are placing all inbound lead requests for our top of funnel marketing into Conversica's queue. From there Conversica works this lead until either 3 things happen:
1. Lead agrees to talk to a sales rep
2. Lead just never responds
3. Lead asks to not be contacted
When #1 happens our rep jumps on this lead and treats it as if it is an MQL now. If #2 happens we then throw this lead into a marketing automation nurture program for roughly 45 days then throw it back into Conversica's queue as a re-engagement follow up. If #3 happens we at least tried to engage this lead.
Score 9 out of 10
Vetted Review
Verified User
Opportunities seem to be limited to your imagination. Every business has requirements to reach out to others either for service, sales or otherwise. Conversica offers flexibility in modifying your message to the appropriate parties.
David Da Silva | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
If you, like us, find yourself with large numbers of leads following events - this product is for you. Although there are many other use cases for your wider business, for us this is the core value this product delivers for us. The product is on track to pay for itself, and our sales team have adopted Anna as part of their team.
Melinda Cormier | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Conversica is well suited for inbound leads that have not yet requested a direct contact from sales. The "assistant" appears genuinely helpful and in a junior role that most people respond well to. Conversica may not be suited for "hot" leads which require a bit more personalization and tailored response or where there is a complex sales qualification process.
Gwen Nguyen | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Conversica is great to follow up with event and content marketing leads. It is not so appropriate to use for accounts/contacts that [you've] already established sales relationship with.
Mark Farnell | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Definitely use Conversica if you are generating too may leads for your sales team, or if you can easily identify a group of leads that do not convert so well - send these to Conversica and save your sales team time.
January 31, 2017

Good Product

Chris O'Shea | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
It's great when you're trying to drive attendance to a large event, and reaching out to the masses because it can provide a personal response to everyone which you would not be able to personally do.
Mike White | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Conversica is ideal for leads that have shown some interest in your brand/product (downloaded content, etc.), however not enough that you'd want them to be followed up with immediately by a sales rep (contact us, demo request, etc.). It's less ideal for prospects that are completely unfamiliar with your brand/product.
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