ActiveCampaign has simplified my life so I can focus more on my clients
May 19, 2021

ActiveCampaign has simplified my life so I can focus more on my clients

Suzie Flynn | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I use ActiveCampaign for tracking my leads and revenue into my business. It's also heavily [used] if to campaigns and the automation features and tags really help me keep track of different leads that come into my business and what stage they're at in my funnel. I send weekly newsletters and sales emails to my audience and use the reporting tools to track all this information, which is really useful at the end of the month when I track my metrics.
  • Deals in ActiveCampaign is amazing as it allows you to track your leads and revenue for each of your clients
  • I love the automation feature on ActiveCampaign. It really simplifies my life and automates so much stuff for me so that I'm not feeling hectic and dropping balls in my day
  • I love the campaign feature and how easy it is to create a newsletter using the blocks or templates provided.
  • Being able to link Calendly with ActiveCampaign so that the questions my leads answer in the Calendly form then get populated into the notes section of AC.
  • I can't say at this stage
I used to use MailerLite before and it has a lot less functionality and a lot less support than what I receive via ActiveCampaign. It felt more clunky and more difficult to use. ActiveCampaign is more intuitive and easier to learn and provides a wealth of features.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

The support is second to none, it's easy to use and find your way around. The biggest win for me is the functionalities it provides as it makes my life so much easier and simplified. I don't have to think about so much on my daily basis so I can think about scaling my business.

ActiveCampaign Feature Ratings

WYSIWYG email editor
8
Dynamic content
8
Ability to test dynamic content
8
Landing pages
8
A/B testing
8
Mobile optimization
8
Email deliverability reporting
10
List management
8
Triggered drip sequences
8
Lead nurturing
9
Lead scoring and grading
8
Data quality management
8
Automated sales alerts and tasks
9
Calendaring
8
Event/webinar marketing
8
Social sharing and campaigns
8
Social profile integration
8
Dashboards
8
Standard reports
8
Custom reports
8
API
8
Role-based workflow & approvals
8
Customizability
8
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
8
Integration with SugarCRM
9