Pathfactory Review
June 29, 2022
Pathfactory Review
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with PathFactory
We use Pathfactory as a content management platform within the customer lifecycle journey. The platform serves as a content repository and is leveraged across various campaigns and nurtures.
- tracking engagement
- promoting content binging
- content library management
- form manager
- tagging manager
- analytics viewer
- too soon to measure
Yes, we have benefitted on several fronts: -ease of user management -consolidation of content platforms into a single hub that promotes scalable experiences -agile content uploading, tagging, and campaign creation
The work is still ongoing, but it seems to be worth the effort.
We are able to design content journeys that promote better access to relevant content and allow the user the find relevant content.
Do you think PathFactory delivers good value for the price?
Not sure
Are you happy with PathFactory's feature set?
Yes
Did PathFactory live up to sales and marketing promises?
Yes
Did implementation of PathFactory go as expected?
Yes
Would you buy PathFactory again?
Yes