Buying new software at work is hard, but these  professionals have a secret weapon, and they’re willing to share it with you

Buying new software at work is hard, but these professionals have a secret weapon, and they’re willing to share it with you

Do you struggle with picking the right technology product for your business? Cutting through marketing noise, figuring out how products are actually different from each other, checking in on some of the claims from sales reps, making sure you’re investing in the right choice for your organization or making the ...
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ecommerce marketing and holiday shopping

‘Tis the Season to Sell: Some Ecommerce Tips for Holiday Marketing

The temperature is dropping, the leaves are falling, and all the other usual signs of changing seasons are upon us. In short, winter is coming, and the holiday shopping surge is coming along with it. Deloitte’s annual holiday season forecast predicts that retail sales could exceed $1.10 trillion in the ...
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4 Ways AI Can Improve Customer Experience Within Contact Centers

4 Ways AI Can Improve Customer Experience Within Contact Centers

Gone are the days of having quick, polite, and ultimately superficial customer interactions. The people have spoken, and what they want is personalization. It’s no longer enough to make sure your agents are hitting target KPIs such as average handle time or average wait time - although these metrics are ...
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Employee engagement while putting together puzzle

The Importance of Company Culture–and How to Promote it in Your Workplace

”Culture eats strategy for breakfast” – Peter Drucker Having a good company culture relies on a variety of tangible and intangible factors. It is something that needs to be cultivated over time and practiced by managers and employees alike. And in today’s business world it is extremely important and can ...
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Social Media Marketing Notifications

The State of Social Media Marketing in 2018 and Beyond

With 2019 looming, 2018's digital marketing landscape has seen trends that picked up in 2017 gain even more momentum. Video content, influencer marketing, outreach on social channels, augmented reality, SEO, and data-driven advertising strategies continue to be leading tools of choice for savvy brand-builders.   Predictions can be dicey. If there’s ...
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Making a website

Next Level Organic Marketing: Cutting Edge Marketing Tools to Slice Through the Noise

If your business is growing, you are most likely doing something right when it comes to marketing. You have your marketing automation and weekly blog posts down, your social media posts are all duly scheduled, and your PPC ads are set in place. But where do you go from there? ...
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Affiliate marketing

The What, Why, Where, and How of Affiliate Marketing: An Introductory Guide

Wrapping your head around the new normal in the marketing industry means working your way through a branching tree of innovations. The long list includes social media outreach; leveraging video with different audiences in different settings; the latest tricks and tools of search engine optimization (SEO); influencer marketing; high-tech business ...
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shopping online

12 Ways to Create a Customer-Centric E-Commerce Experience

E-commerce is as much about the experience customers have to interact with your brand’s site as it is about the product and price. There are a lot of options for consumers shopping online. Creating an experience that prioritizes convenience, trust, familiarity, and efficiency is key to running a successful e-commerce ...
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Recruiting the right talent

8 Unique Ways to Find Top Talent

Whether you are a small business or a Fortune 500 company, hiring is an imperative part of running your business. Unfortunately, finding top talent in today’s job market has become more competitive than ever. Gone are the days of posting a simple job ad and watching great applications roll in ...
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self publishing and writing

A Guide to Do-It-Yourself-Publishing in 2018 and Beyond

Change is in the air in the world of print. It’s a cliché—but a true one—that the internet has transformed how we work, relax, date, socialize, consume culture, share news, and most of everything else we do. Something else that’s been redefined by big changes in digital tech is how ...
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F&B at bar

F&B Software: The SaaS tools you need as a food & beverage business (besides just restaurant management)

Eating out is a tradition as old as time--or at least as old as your grandparents. But technology in the modern restaurant is not. Adoption of new tech in the food and beverage industry has lagged behind other industries. Using software hasn’t traditionally been a part of the typical service ...
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BPMs feature image

How to Achieve a Quick win with BPM Deployment

The complexity of traditional Business Process Management (BPM) platforms has often meant that deployment fails to deliver the value originally anticipated - at least in the short term. In addition to complexity, there are very real obstacles to overcome. This is particularly true in terms of helping employees to see process ...
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