All posts by Megan Headley

Megan is the Research Director at TrustRadius. Her mission is to ensure we gather the highest quality data from authenticated reviewers, and provide useful curated reports for prospective software buyers. Prior to joining TrustRadius, Megan was Director of Sales and Marketing at a media company. She holds MA degrees in Journalism and Latin American Studies from the University of Texas.
Are Paid Reviews Biased? Not In B2B

Are Paid Reviews Biased? Not in B2B

Fake reviews have become a significant issue in the B2C world. To ensure reviews are authentic and unbiased, many consumer sites have banned the use of incentives, or in the case of Yelp, even prohibited businesses or third parties from asking customers to write reviews. These moves were driven by research that showed offering rewards or free products in exchange for reviews resulted in higher ratings. This has led to a perception among B2B buyers that the same is true for reviews of business technology. Yet in the B2B world, the opposite is actually true—invitations with small incentives actually lead…

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How To Spot A Fake B2B Review

How to Spot a Fake B2B Review

There has been an explosion of news coverage around fake consumer reviews. As product reviews play an increasingly important role in buyers’ decision-making process, sellers are doing what they can to play the game—or game the system. Recent stories by BuzzFeed and the Washington Post dig into fake review schemes that Amazon sellers can (and sometimes must) buy into, paying for a slew of 5-star reviews of their product—or 1-star reviews of competitors’ products. For certain types of products on Amazon, as few as 33% of reviews of the top 10 products appear legitimate, according to an analysis in the…

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Announcing The Top Rated Platform-as-a-Service Solutions For 2018

Announcing the Top Rated Platform-as-a-Service Solutions for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Platform-as-a-Service Solutions. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right PaaS solution based on your needs and current industry trends. Overall Top Rated Microsoft Azure OpenShift Heroku Mendix Google App Engine AWS Elastic Beanstalk AWS Lambda Top Rated by Enterprises Microsoft Azure OpenShift Mendix AWS Elastic Beanstalk AWS Lambda…

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Announcing The Top Rated Web Analytics Tools For 2018

Announcing the Top Rated Web Analytics Tools for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Web Analytics Tools. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right web analytics tool based on your needs and current industry trends. Overall Top Rated Google Analytics Adobe Analytics Matomo (formerly Piwik) Mixpanel Google Analytics Premium AT Internet StatCounter Woopra Top Rated by Enterprises Adobe Analytics Google Analytics Mixpanel…

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Announcing The Top Rated Enterprise Video Platforms For 2018

Announcing the Top Rated Enterprise Video Platforms for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Enterprise Video Platforms. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right enterprise video platform based on your needs and current industry trends. Overall Top Rated Vimeo Pro Vidyard Wistia Top Rated by Enterprises Kaltura Brightcove Vidyard Top Rated by Mid-Sized Companies Vimeo Pro Vidyard IBM Cloud Video Wistia Top…

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Announcing The Top Rated System Monitoring Software For 2018

Announcing the Top Rated System Monitoring Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for System Monitoring Software.  The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right system monitoring software based on your needs and current industry trends. Overall Top Rated ConnectWise Automate Nagios Ivanti Endpoint Manager Kaseya Virtual System Administrator (VSA) LogicMonitor Top Rated by Enterprises Nagios Ivanti Endpoint Manager Top Rated by Mid-Sized…

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Announcing The Top Rated Workforce Management Software For 2018

Announcing the Top Rated Workforce Management Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Workforce Management Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores.  Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right workforce management software based on your needs and current industry trends. Overall Top Rated Kronos Workforce Ready UltiPro Ceridian Dayforce Beeline VMS Top Rated by Enterprises UltiPro Kronos Workforce Ready Ceridian Dayforce PeopleMatter TimeForce Top Rated by Mid-Sized…

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Announcing The Top Rated ERP Software For 2018

Announcing the Top Rated ERP Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Enterprise Resource Planning (ERP) Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right ERP software based on your needs and current industry trends. Overall Top Rated SAP ERP Microsoft Dynamics NAV SAP Business One Microsoft Dynamics AX Sage Intacct Infor ERP Oracle ERP Cloud Oracle Financials PeopleSoft Financials Deltek…

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Announcing The Top Rated Telephony & VoIP Software For 2018

Announcing the Top Rated Telephony & VoIP Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Telephony and VoIP Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right VoIP software based on your needs and current industry trends. Overall Top Rated Genesys PureConnect 8x8 NICE inContact CXone Google Voice Cisco Unified Communications Manager (Call Manager) Nextiva UberConference Top Rated by Enterprises Genesys PureConnect NICE inContact…

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Announcing The Top Rated Ecommerce Platforms For 2018

Announcing the Top Rated Ecommerce Platforms for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Ecommerce Platforms. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right ecommerce platform based on your needs and current industry trends. Overall Top Rated BigCommerce Shopify Salesforce Commerce Cloud Episerver Digital Commerce WooCommerce Top Rated by Enterprises Salesforce Commerce Cloud Episerver Digital Commerce Top Rated by Mid-Sized Companies Salesforce Commerce…

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Announcing The Top Rated Customer Success Management Software For 2018

Announcing the Top Rated Customer Success Management Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Customer Success Management Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right customer success software based on your needs and current industry trends. Overall Top Rated Gainsight Pendo.io Intercom Totango ClientSuccess Top Rated by Mid-Sized Companies Gainsight Pendo.io Intercom ClientSuccess Top Rated by Small Businesses Pendo.io Woopra What is…

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Announcing The Top Rated Payroll Software For 2018

Announcing the Top Rated Payroll Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Payroll Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right payroll software based on your needs and current industry trends. Overall Top Rated UltiPro TriNet Paycor Namely QuickBooks Online Gusto Intuit Payroll Priority AccountEdge ADP SmartCompliance Top Rated by Enterprises UltiPro Ceridian Dayforce ADP SmartCompliance Top Rated by Mid-Sized…

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Announcing The Top Rated Contact Center Software For 2018

Announcing the Top Rated Contact Center Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Contact Center Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right contact center software based on your needs and current industry trends. Overall Top Rated Genesys PureConnect Tenfold Five9 Virtual Contact Center NICE inContact CXone Top Rated by Enterprises Genesys PureConnect NICE inContact CXone Tenfold Top Rated by Mid-Sized…

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Announcing The Top Rated Help Desk Software For 2018

Announcing the Top Rated Help Desk Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Help Desk Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right help desk software based on your needs and current industry trends. Overall Top Rated Spiceworks Salesforce Service Cloud Freshdesk Oracle Service Cloud TeamSupport LiveAgent Top Rated by Mid-Size Companies Spiceworks Salesforce Service Cloud Freshdesk Oracle Service Cloud TeamSupport…

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Announcing The Top Rated Survey And Form Building Tools For 2018

Announcing the Top Rated Survey and Form Building Tools for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Survey and Form Building Tools. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right survey tool based on your needs and current industry trends. Overall Top Rated Qualtrics Google Forms Typeform Formstack GetFeedback FormAssembly AskNicely Top Rated by Enterprises Qualtrics Google Forms Inquisium FormAssembly Top Rated by Mid-Sized Companies Qualtrics…

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Announcing The Top Rated Talent Management Software For 2018

Announcing the Top Rated Talent Management Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Talent Management Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right talent management software based on your needs and current industry trends. Overall Top Rated UltiPro Workday Human Capital Management Oracle HCM Cloud Saba PeopleFluent Mirror Suite for Talent Management Top Rated by Enterprises Workday Human Capital Management UltiPro…

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Announcing The Top Rated SEO Tools For 2018

Announcing the Top Rated SEO Tools for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for SEO Tools. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores.   Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right SEO tool based on your needs and current industry trends. Overall Top Rated SEMRush Conductor Searchlight Screaming Frog SEO Spider Yoast Wordpress SEO Plugins Ahrefs Site Explorer Majestic SEO Top Rated by Enterprises Conductor Searchlight Google Search Console…

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Announcing The Top Rated Email Marketing Software For 2018

Announcing the Top Rated Email Marketing Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Email Marketing Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. Here are the winners in each segment, listed in order of research frequency on TrustRadius. We have also provided insights on how to pick the right email marketing software based on your needs and current industry trends. Overall Top Rated MailChimp Bronto Marketing Platform SendGrid Marketing Email ActiveCampaign Emma GetResponse Robly Top Rated by Mid-Sized Companies MailChimp Bronto Marketing Platform Sailthru Campaign Monitor Emma…

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Announcing The Top Rated Sales Intelligence Software For 2018

Announcing the Top Rated Sales Intelligence Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Sales Intelligence Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. They are not influenced by analyst opinion, the vendor’s company size, popularity, site traffic, or status as a TrustRadius customer. Sales intelligence tools allow sales teams to stay on top of prospect and client data. These products aim to make salespeople more productive by updating/augmenting account and contact data and surfacing details that can help reps qualify leads or provide context for a conversation.…

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Worried About Bias In Star Ratings? Us Too.

Worried About Bias in Star Ratings? Us Too.

One of the main reasons B2B technology buyers like you come to TrustRadius is to find unfiltered and unbiased product feedback from real users. Our research shows that while buyers rely on vendors for information during the purchase process, they also know vendors aren’t always forthcoming about a product’s limitations. That is a primary reason why buyers use peer review sites like TrustRadius to get the full picture and ensure they are making the right decision. When it comes to B2B technology decisions, often thousands if not millions of dollars — and someone’s career — are on the line. We…

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Announcing The Top Rated IT Service Management Software For 2018

Announcing the Top Rated IT Service Management Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for IT Service Management Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. They are not influenced by analyst opinion, the vendor’s company size, popularity, site traffic, or status as a TrustRadius customer. IT Service Management (ITSM) is a process-based practice intended to align the delivery of information technology (IT) services with needs of the enterprise, emphasizing benefits to customers. The main focus is to deliver satisfactory service to the end user customer. ITSM involves a…

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Announcing The Top Rated Collaboration Tools For 2018

Announcing the Top Rated Collaboration Tools for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Collaboration Tools. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. They are not influenced by analyst opinion, the vendor’s company size, popularity, site traffic, or status as a TrustRadius customer. Collaboration software makes it easier and faster for teams to work together on professional projects. Companies use collaboration software to maintain efficient and convenient communication, manage projects and tasks, and share files. This can be especially helpful during bottleneck processes such as sending/receiving feedback and approvals.…

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Announcing The Top Rated Core HR Software For 2018

Announcing the Top Rated Core HR Software for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Core HR Software. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. They are not influenced by analyst opinion, the vendor’s company size, popularity, site traffic, or status as a TrustRadius customer. Core Human Resource (HR) Software, or Human Resource Management Systems (HRMS), encompasses benefits administration, personnel tracking, and payroll. These systems are also referred to as back-end HR systems since they help manage key administrative HR tasks, and are essentially the employee system of record.…

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Announcing The Top Rated Corporate Learning Management Systems For 2018

Announcing the Top Rated Corporate Learning Management Systems for 2018

Today, we awarded the 2018 TrustRadius Top Rated badges for Corporate Learning Management Systems. The TrustRadius Top Rated awards are unique in that they are an unbiased reflection of customer sentiment, based solely on user satisfaction scores. They are not influenced by analyst opinion, the vendor’s company size, popularity, site traffic, or status as a TrustRadius customer. Corporate Learning software caters to internal (employee) and/or external (customer) training. Some products in this category are designed for distribution of content, engagement tracking, and reporting, while other products allow users to create or customize content. Other Corporate Learning tools provide a library…

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