B2B Connection

Information and resources for technology buyers

2023 B2B Buying Disconnect: The Self-Serve Economy Is Prove It or Lose It by Megan Headley
Top eCommerce Strategies for 2023 by Neil Chandavarkar

Social media analytics is a series of digital marketing tools that allow you to see how users interact with your […]

Accounting has a reputation for being boring, but the market is fierce. With the needs of accounting changing as fast […]

Help desks are a vital tool for companies to make a good impression on customers when its most important: when […]

Marketing automation allows for a marketing team or individual to amplify their work to thousands of people. With the right […]

Digital viruses are extraordinarily expensive. The most costly virus in history cost an inflation-adjusted $52 billion. Every year, businesses spend […]

As with all other aspects of work, Covid-19 changed the HR industry drastically. Major shifts in remote work and the Great Resignation forced HR professionals to spend more time recruiting, onboarding, and offboarding.

If you need to investigate or research something, you need great software. Law firms primarily use eDiscovery software to organize […]

eDiscovery software revolutionizes the functionality of law firms. In eDiscovery platforms evidence becomes electronically stored information, referred to as ESI. […]

eDiscovery software is a type of document review software. It’s used for uploading documents and then searching for important dates, […]

What will HR look like post-COVID? The good news: Overall, the shift to remote work seems to be agood thing. […]

2021 brought the Great Resignation, which for most companies meant numerous vacant positions. For organizations and staff everywhere, this means […]

The best content ever written means absolutely nothing if it’s never seen. Search engine optimization (SEO) tools are designed to […]

Advertising is one of the most important fields for most commercial companies. The best part of advertising is it’s always […]

The covid-19 pandemic is a major reason for a spike in VPNs, but the market has found ways to make […]

Despite their title, the impact small businesses have on the U.S and global economies is anything but. Small businesses account […]

SMS marketing is one of the fastest-growing trends in the modern world. As generations change, more and more interest is […]

If you’ve been online at all in the last few months, you’ve likely seen an article or two about problems […]

The Internet of Things (IoT) speaks to a system of devices that connect wirelessly to the online space. These devices […]

A/B testing tools are a way for companies to make more money by putting forward the best version of their […]

You’ve spent hours crafting smart, strategic, and unbiased survey questions. You’ve launched your survey, collected hundreds of responses, and now […]