32 Ratings
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Score 8.2 out of 100
125 Ratings
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Score 6.4 out of 100

Likelihood to Recommend

Exponea

Some scenarios where Exponea is well suited are understanding customer actions & decisions on front-end events. Aggregating data and creating segments for scenarios or campaigns. Automating and transforming data. Keeping everything critical in a single source of truth. Exponea's campaign and scenario builder is unmatched. Building out emails and laying out segmented scenario flows is powerful way we engage our audience.
Anonymous | TrustRadius Reviewer

Kibo Personalization (Monetate + Certona)

I've used different testing systems, and Monetate is simple-to-use. I've been able to train interns who'd previously had little experience, too. More complicated tests require web dev. I'd like to be able to "safely" shift and style elements in a WYSIWYG interface, but the interface provides most of what I want.
Anonymous | TrustRadius Reviewer

Pros

Exponea

  • The most valuable benefit is the amount of independence that Exponea has created for marketing teams, not having to rely on IT to deploy.
  • We can create and activate all marketing activities, such as banners or emails, test and evaluate their success.
  • Ability to monitor performance of real-time data and swiftly react with banner variants, change CTA texts or other retention and reactivation methods.
  • It’s simple to use and requires only a graphic designer and marketer to have a wide impact.
  • With extensive analytics, we have the ability to A/B test results, reach, and other performance metrics of each individual activity in real-time.
Lukáš Világi | TrustRadius Reviewer

Kibo Personalization (Monetate + Certona)

  • You can test virtually ANYTHING on your website. Once you know what you're doing, it is really easy to upload assets and really customize the details of your test.
  • If you have multiple websites, you can keep all of your website tests separate - for example, we manage two separate brands, both which have 3 environments we can set up tests in: development, staging, and production environments. So, we can easily manage 6 separate test groups and store the various content in the proper section, very easily.
  • The design is really clean and easy to navigate. It is easy to organize and filter your experiments, you can tag them to make filtering a lot easier (especially when you have a bunch of experiments running at the same time), and the simple function of duplicating an experiment makes minor changes to a grand experiment SO much quicker.
  • The Monetate Inspector tool (I could be using the wrong word, sorry!) also allows you to far more easily identify the unique ID of an experiment so you can find it in Monetate and make any desired changes rather than sifting one by one through your various experiments trying to figure out which one you mean to edit.
Steffany Winkelmann | TrustRadius Reviewer

Cons

Exponea

  • Exponea is not good for surveys. You don't get automatic dashboards as in the case of Typeform or Survey Monkey.
  • Working with aggregates and running aggregates can be complex and confusing.
  • Web layers are complex. Designing is an easy part but deployment on the website requires knowledge of JS.
Megha Sahu | TrustRadius Reviewer

Kibo Personalization (Monetate + Certona)

  • Monetate can be difficult to learn at first. I think having a clear way to access how-to guides or videos would help employees learn the tool faster.
  • A small criticism but Monetate doesn't allow you to delete any experiences. It can make the platform a bit messy because there are times where we practice creating experiences and now they can't be deleted.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Exponea

Exponea 9.1
Based on 1 answer
Exponea is the hub of the 21st-century marketing department, allowing you to scale your campaigns, reach prospects more effectively, qualify and nurture leads, and demonstrate ROI and deepen relationships with customers at every touchpoint.
Megha Sahu | TrustRadius Reviewer

Kibo Personalization (Monetate + Certona)

Kibo Personalization (Monetate + Certona) 8.2
Based on 24 answers
I had never worked within a company that had a tool like this. It made my life as a designer and a creative manager much easier with it's easy to use interface and limitless possibilities in terms of creative. I would highly recommend taking Monetate for a test drive, you will not be disappointed.
Anonymous | TrustRadius Reviewer

Usability

Exponea

Exponea 8.3
Based on 6 answers
It's very easy to use. The split on projects and actions in menu is intuitive and no one should have a problem to find what he wants. The reports graphics could be more appealing but they are easy to read. I also like the yellow colours as when you have so many tabs and windows open it stands out of the crowd.
Anonymous | TrustRadius Reviewer

Kibo Personalization (Monetate + Certona)

Kibo Personalization (Monetate + Certona) 7.5
Based on 15 answers
Part of what I love about Monetate is how intuitive the tool is. Very very easy to use - based on the basics - Who/What/When/Where concept. Anyone can jump right in and start using the tool. And very easy to copy campaigns and tweak to continue to build experiences. We recently added Monetate on mobile and similar experience - easy to jump back and forth between platforms. Also love the analytics dashboard...easily quantifiable and easy to get tidbits that are digestible for others not as familiar with tool.
Anonymous | TrustRadius Reviewer

Support Rating

Exponea

Exponea 8.8
Based on 6 answers
i love their support as they are very friendly and very helpful in either product discovery or bug fixing or finding the workaround or anything else. Of course it is way better to get dedicated tech consulting especially at the early stages when you integrate the platform as it may be tricky in terms of integrating SDK Exponea for web tracking and iOS. However, even first-line support can cover up like 80% of the issues. Their documentation is precise and easy to read, albeit sometimes it could be way better off if it contained more examples.
Artur Sagandykov | TrustRadius Reviewer

Kibo Personalization (Monetate + Certona)

Kibo Personalization (Monetate + Certona) 8.2
Based on 30 answers
Monetate support team meets with use weekly, answers emails daily and promptly. They are proactive about getting answers for us when we need it and offering suggestions based on observations they have or learnings they want to share from other partners. Monetate's support is top notch.
Laura Santoki | TrustRadius Reviewer

Implementation Rating

Exponea

Exponea 9.1
Based on 1 answer
No answer on this topic is available.

Kibo Personalization (Monetate + Certona)

Kibo Personalization (Monetate + Certona) 8.5
Based on 6 answers
Make sure that your feeds into Monetate are thoroughly QA'd
Parker Block | TrustRadius Reviewer

Alternatives Considered

Exponea

Exponea provides one solution for web and app analytics and allows to execute immediate campaings based on insights you reveal. No other tools has this out of the box integration of analytics and campaings.
Juraj Frank | TrustRadius Reviewer

Kibo Personalization (Monetate + Certona)

Certona offered better pricing, a stronger data-based experience and algorithm-derived solution, and a better account management experience (based on customer feedback). Although the interface/portal for some of the other competitors was a little more user-friendly, we ultimately decided that it was worth compromising slightly on that aspect to get a product that was more robust overall.
Anonymous | TrustRadius Reviewer

Return on Investment

Exponea

  • With the right smart tool we have been able to grow our business.
  • Exponea helps us boost conversion and increase sales.
  • The tool is customer-centric, as are we, therefore happy customers mean more customers and more revenue.
  • We are bringing relevant content to our customer groups.
  • Our company has found great financial benefits by adding information about recently viewed products.
Kamil Aujesky | TrustRadius Reviewer

Kibo Personalization (Monetate + Certona)

  • In many cases we have seen high lift in test scenarios very quickly, which helped us to move these better improvements to product faster.
  • Monetate has also helped us to asses changes that won't work. There is less risk with Monetate when you can test a hypothesis out first.
Anonymous | TrustRadius Reviewer

Screenshots

Kibo Personalization (Monetate + Certona)

Pricing Details

Exponea

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Exponea Editions & Modules

Edition
CDPCDP+AI1
CampaignsCDP+AI+MA2
CDXPCDP+AI+MA+CRO3
  1. Single Customer View, Real-Time Analytics, Advanced Segmentation, Predictive Insights, Retargeting Audiences, Integrations
  2. Single Customer View, Real-Time Analytics, Omni-Channel Execution, Behavioral Triggering, Advanced Personalization, Predictive Campaigns
  3. Single Customer View, Real-Time Analytics, Omni-Channel Execution, Web Optimization, Multivariate Testing, Artificial Intelligence
Additional Pricing Details
Exponea pricing is quote-based.

Kibo Personalization (Monetate + Certona)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Kibo Personalization (Monetate + Certona) Editions & Modules

Additional Pricing Details

Add comparison