ActiveCampaign helps small teams power big businesses with a platform for intelligent marketing automation. It provides email marketing, marketing automation, and CRM tools that help businesses to create incredible customer experiences.
$19
per month
Zapier
Score 8.9 out of 10
N/A
The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.
ActiveCampaign focuses much more on automation and email marketing. It also has highly advanced customization in both marketing campaigns and contacts, allowing them to tag and send content based on the interaction that the contact has had. ActiveCampaign offers custom email, …
ActiveCampaign allows more integrations, automated emails, and a better user experience. I have also tested FloDesk (which was not listed on the product drop-down) and though the original templates were better by design, it did not allow me to customize as much or create as …
MailerLite is cheaper but a lot simpler. You're very limited in what you can do because you can't tag or segment. On the other hand, ActiveCampaign is extremely flexible with tagging and you can create as many complex dynamic segments as you like, which means you can send much …
The fact that it combines email, CRM, and automations between them makes it such a force to be reconned with. Its plans are reasonable and moving up from a basic plan allows 25 users for one price. This is great compared to Hubspot. It's much smoother than Mailchimp and much …
I ended up with ActiveCampaign cause it's more professional, and I already used it in another project, so it was easy to implement it on another project.
ActiveCampaign feels more minimalist and power user heavy than mail chimp. It doesn't hold your hand and force you into a box, which I like. It can however be a bit more tricky to understand how to use. But, it's more user friendly than HighLevel, which offers maximum freedom …
ActiveCampaign is far and away the better email marketing platform than Mailchimp. It gives you more options across the board when it comes to design and automation. The landing page designer of ActiveCampaign is somewhat similar to Instapage and Landingi and I have no real …
For the price, ActiveCampaign is streets ahead. I probably use about 60% of the platform's functionality with a further 20% that I could benefit from using and intend to explore in the next 12 months. This compares to only about 25% usage with some other platforms or having to …
ActiveCampaign was more affordable and had more features than I needed. In particular, the automation, sequences, and integrations plus the ability for custom webhooks. While I like the other platforms too for various reasons, the automation and webhooks features, integrations, …
Online Courses Consultant | Digital Marketer | Content Creator
Chose ActiveCampaign
In comparison to all the other systems (except Keap), ActiveCampaign goes above and beyond for email marketing, marketing automation, and CRM functionality. It's the closest you can get to an all-in-one system.
And while Infusionsoft is also robust, it's not very intuitive. …
ActiveCampaign is a more robust tool that offers a lot more of customization and options, it's like having a mini CRM without actually having one, cause if you use the tags properly you can see and know exactly what your audience does on your site and which products do they buy.
ActiveCampaign is the middle ground between the simpler platforms like Mailchimp and the significant complexity of platforms like Infusionsoft (now Keap). It provides custom fields, segmented automations and other options without the need to hire a consultant or company to …
Hubspot seemed really complicated, I found ActiveCampaign much easier to set up & the support is instant & well above expectation. Hubspot sales team are very pushy & it makes me feel really uncomfortable - they still contact me a year after advising it wasn't the right fit. It …
AWeber is way too limiting. ConvertKit wasn't as intuitive and also very limiting. Mailchimp was ultra basic. ActiveCampaign was easy to figure out, enough to keep simple but have the ability to add more complexity. I'd say anyone should use ActiveCampaign. From what I've seen, …
ActiveCampaign is so much easier to interact with. There is much more flexibility right from the start. Mailchimp required upgrading to higher levels to enable some of the things that are standard features in ActiveCampaign.
Everything we sent with Mailchimp ended up in spam. We’re not sure why, maybe it even wasn’t the program's fault but it happened. The minute we changed to AC the open rate of our emails skyrocketed. Also, it was a lot easier to use and understand. The user experience design of …
Zapier is a one of a kind product. It's the only SMB product that provides these kinds of integrations. A few other products do similar things (Segment, IFTTT), but those are a little different. Segment is a little more enterprise focused, and IFTTT is a free product for users, …
They are different in look and feel, I like IFTTT for social media sharing (as an alternative to Edgar) but for logistics, email marketing, and lead acquisition, I prefer Zapier. Actually, I do use both, because I'm a small business I like to take advantage of free help and …
The only other major alternative we've tried against Zapier is Workato. Workato was great and had a lot of features, but was a bit overkill for what we needed. It was definitely more feature-rich, but it was also 3-4x the price and we didn't really need all the features it …