What users are saying about

Launch

1 Ratings

Tealium iQ

98 Ratings

Launch

1 Ratings
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Score 8 out of 101

Tealium iQ

98 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8 out of 101

Add comparison

Likelihood to Recommend

Launch

If you're an Adobe customer, especially Adobe Analytics, Launch should be your first choice. If you're not an Adobe customer, you should call them and tell [them] it should be available to everyone.Native mobile app version was not available until very recently, so I can't evaluate it yet.
Alexander Dolinin profile photo

Tealium iQ

Anyone with an ecommerce site that partakes in paid marketing campaigns will undoubtedly benefit from Tealium iQ Tag Management System. If you care about data, analytics, and tracking, chances are you'll find the tool very valuable.
Kelly Saux profile photo

Feature Rating Comparison

Security

Launch
10.0
Tealium iQ
10.0
Role-based user permissions
Launch
10.0
Tealium iQ
10.0

Tag Management

Launch
7.4
Tealium iQ
9.1
Tag library
Launch
9.0
Tealium iQ
10.0
Tag variable mapping
Launch
9.0
Tealium iQ
10.0
Ease of writing custom tags
Launch
10.0
Tealium iQ
7.0
Rules-driven tag execution
Launch
10.0
Tealium iQ
10.0
Improved page load times
Launch
5.0
Tealium iQ
9.0
Mobile app tagging
Launch
5.0
Tealium iQ
9.0
Library of JavaScript extensions
Launch
4.0
Tealium iQ
9.0
Tag performance monitoring
Launch
Tealium iQ
9.0

Data Management & Integrity

Launch
7.3
Tealium iQ
9.4
Event tracking
Launch
10.0
Tealium iQ
10.0
Universal data layer
Launch
5.0
Tealium iQ
10.0
Automated error checking
Launch
7.0
Tealium iQ
8.0
Mobile event tracking
Launch
Tealium iQ
10.0
Data distribution management
Launch
Tealium iQ
9.0

Pros

  • Granular user permissions.
  • Asynchronous deployment option.
  • Full control of code execution timing (wherever technically possible).
Alexander Dolinin profile photo
  • User interface is simple and easy to understand
  • Our deployment engineer and account manager have been outstanding resources for us
  • Gives us the flexibility to put our data into a readable, understandable format before it gets stored in our data warehouse
  • Puts data in the hands of a data team instead of developers
Courtney Craig profile photo

Cons

  • Documentation could be better.
  • It should be available to everyone, not just Adobe customers.
Alexander Dolinin profile photo
  • Mobile interface. I had to make a change recently from my phone and it required pinching and zooming on the desktop site.
Jeremy Myers profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
Tealium iQ9.6
Based on 14 answers
Our relationship with Tealium has been terrific. They are a key partner for our business and haven't let us down yet.
Jeremy Myers profile photo

Usability

No score
No answers yet
No answers on this topic
Tealium iQ8.5
Based on 5 answers
The user interface is very well thought out, using human readable names and explanations to explain what each thing does. It's very easy to get familiar with it.
Jordi Roura i Rabat profile photo

Performance

No score
No answers yet
No answers on this topic
Tealium iQ9.0
Based on 2 answers
Great user interface. Easy to use. Very responsive.
No photo available

Support

No score
No answers yet
No answers on this topic
Tealium iQ10.0
Based on 1 answer
Our AM is the best part of our Tealium relationship. He's well aware of our sites and KPIs, responsive, and always goes the extra mile to help.
Jeremy Myers profile photo

Implementation

No score
No answers yet
No answers on this topic
Tealium iQ7.0
Based on 1 answer
Implementation had some bumps in the road and it was new for all of us, but for the most part, it was easier than many other implementations we've done with other technologies.
Jeremy Myers profile photo

Alternatives Considered

Great integration with Adobe Analytics, flexibility, ease of use.
Alexander Dolinin profile photo
Chose Tealium because of its emerging industry leader status. It was the most robust and easy to use tool that came with a great support team.
No photo available

Return on Investment

  • Made vendor tags deployment and management easier.
Alexander Dolinin profile photo
  • Too early to measure
No photo available

Pricing Details

Launch

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Tealium iQ

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details