Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.
$0
per month
Klaviyo
Score 8.3 out of 10
N/A
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…
$20
per month
Pricing
Brevo
Klaviyo
Editions & Modules
Free
$0
per month
Starter
$9
per month
Standard
$18
per month
Professional
$499
per month
Enterprise
Contact sales team
No answers on this topic
Offerings
Pricing Offerings
Brevo
Klaviyo
Free Trial
Yes
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
Brevo pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try Brevo with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $9 -- or send even more emails at great prices.
Paid plans start at $20/month and include:
251 - 500 contacts
5,000 monthly email sends
150 SMS/MMS sending credits
Applicable SMS carrier fees
Mobile push notifications (free beta)
Email and chat support
Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business.
View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
Preferably German language. The other two are poorly translated, if at all. Much of the transactional mail is also not translated. Maybe I didn't deal enough with the topic of the two.
We only used Sendinblue for a very specific campaign, it was a quick solution for a free sample campaign we needed to launch at the beginning of CBD Essential's journey. To organize our leads and send segmented email blasts, we use Omnisend. To create automated campaigns for …
Klaviyo is the known industry standard. It easily integrates with Shopify and Google Analytics. This helps us to track conversions more easily and with greater accuracy. Although other products can integrate and offer pretty much the same service, we decided to move forward …
Klaviyo has better custom options as well as better dynamic content. Not just the Klaviyo works flawlessly in integration with Shopify which is a huge plus.
Moreover it allows me to actually use the custom html features unlike other products where I need to have full …
We have used various other platforms besides Klaviyo, but Klaviyo is really the only one, in my experience, that has it all. Almost anything you need to do in order to maximize the customer experience, revenue, and customer participation with whatever the brand puts out, …
Klaviyo has it all - a lot of the other platforms that I have used do not have all of the following: competent email and SMS sending, easy-to-navigate flow builders, accurate revenue and general metric reporting, and representatives who care and reach out to make sure we are …
Better scalability, more feature-rich, outstanding email delivery. It's more robust and user-friendly and has [...] excellent support and lots of integrations
Brevo is very suitable for companies and individuals who want to run email marketing campaigns, create a strong corporate image, manage customer relationships, and build customer loyalty. Like any application, there are areas for improvement, such as more templates and a simpler CRM application, but I believe it has more positive features than negative ones, and for us, it has become a strategic partner. Brevo es muy adecuado para empresas y personas que desean realizar campañas de mailing marketing, crear un sólida imagen corporativa, el CRM con los clientes y fidelizarlos. Hay puntos de mejora como toda aplicación como mas plantillas, mejor sencilles en su aplicativo de CRM pero considero que tiene mas funcionalidades positivas que negativas y para nosotros se ha convertido en un aliado estrategico This review was originally written in Spanish and has been translated into English using a third-party translation tool. While we strive for accuracy, some nuances or meanings may not be perfectly captured.
Klaviyo is a leader in the space, but I might recommend it to a colleague for its price point. There are other options that are more affordable and provide most of the tools Klaviyo offers. I also think it can be complicated to use for a new user.
Onboarding can be a bit tricky. As with most WordPress additions, different plugins will have different configurations. Don't expect to install and just click activate.
Online support is highly technical. Email is its own beast and even good digital may not know more than the basics.
The reporting is strangely not intuitive or even very end-user friendly even with the robust data being tracked.
Composing in their editor can sometimes sync differently. Just like a video game, it's helpful to save often despite the autosave.
Needs more visible critical notifications as we once exceeded our monthly email limit right during the Black Friday campaign. The notification was not visible enough for us to catch it on time, as a result, some emails scheduled to be sent over the weekend were never sent
Better library of dynamic values available for use inside emails
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
Email design: So easy to use, and more friendly than some other visual builders that we've used.
Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
It's okay, it's easy to use, has good features, and good automation options, but it lacks better delivery support. Many messages end up in spam, even though I have a dedicated IP address that I pay for separately, and I think it needs more design options to make emails stand out, especially in terms of typography. That's why I'm not giving it a 10. It also lacks integration with other tools. EStá bien, es fácil de usar, tiene buenas funcionalidades, tiene buenas opciones de automatización, le falta mayor apoyo en cuanto a entrega, muchos de los mensajes se vana spam, aun cuando tengo una IP dedicada que pago por aparte y creo que faltan opciones de diseño para que los correos puedan ser diferentes, sobre todo en tipografía. Por eso no le doy 10. Falta integración con otras herramientas.
The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
These people helped me identify errors when setting up DKIM and were more than helpful in trying to diagnose low open rates with a few campaigns identifying where improvement can be made and how to more effectively manage contact lists. The support is excellent.
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
Sendinblue not stacking up so great unfortunately. We are considering going back to Constant Contact because of ongoing issues we are having with Sendinblue. We have however just upgraded to Premium with Sendinblue, mainly so we can get Telephone Support. But now it seems Sendinblue do not call you, you have to call them. With Constant Contact they would phone us and talk us through any issues we were having.
We selected Sendinblue initially because of price.
Also, our average Open rate over the last few months we were with Constant Contact was about 20%. Our Open rate - to exactly the same database, has dropped to under 10% with Sendinblue. We can't understand this. Doesn't make sense.
The Click Rate has stayed about the same - averaging about 2-3% on both platforms.
Klaviyo's ability to really tackle the entire marketing contact ecosystem on one platform is what really won us over. The price for everything was competitive, not necessarily the cheapest but competitive, and the ability to see that data flow from every interaction was what was crucial to us. Additionally, Klaviyo is the core of our B2C business. We were not focused on anything other than how we interact with customers directly, and Klaviyo was a direct win for us. The one negative is Klaviyo's ability to work with our B2B side of our business, because it doesn't integrate with platforms like HubSpot. That is a massive downside, but the upside justified the investment.
Klaviyo brought our email channel to the top performing channel over Paid Ads several times (according to G Analytics), before Klaviyo Paid Ads were always top and the email channel struggled to even stay in 2nd place.
Klaviyo did cost quite a bit more than our old email platform but the ROI was much higher so it paid for itself.
Klaviyo implemented tools that allowed us to have a higher customer satisfaction with things like letting customers choose to receive less emails instead of unsubscribing.
