OpenText Content Suite Platform vs. Sprinklr Marketing

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
OpenText Content Suite Platform
Score 7.6 out of 10
N/A
The OpenText Content Suite Platform oversees the lifecycle management of information across the enterprise from capture through archiving and disposition. With agile information governance to address the latest data governance and data privacy best practices, the vendor states their Content Suite reduces risk and empowers organizations to focus on using information to drive strategic growth and productivity.N/A
Sprinklr Marketing
Score 7.2 out of 10
N/A
Sprinklr Marketing is a unified marketing and advertising platform that brings together planning, publishing and reporting for campaigns across 30+ channels, with workflow automation, integrated collaboration, unified reporting and AI-powered campaign optimization. Supports end-to-end content planning, production and distribution on a single platform for lower content production costs and faster go-to-market. Content planning and scheduling…N/A
Pricing
OpenText Content Suite PlatformSprinklr Marketing
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
OpenText Content Suite PlatformSprinklr Marketing
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
OpenText Content Suite PlatformSprinklr Marketing
Top Pros
Top Cons
Features
OpenText Content Suite PlatformSprinklr Marketing
Enterprise Content Management
Comparison of Enterprise Content Management features of Product A and Product B
OpenText Content Suite Platform
7.7
6 Ratings
7% below category average
Sprinklr Marketing
-
Ratings
Content capture & imaging9.36 Ratings00 Ratings
File sync, storage & archiving8.96 Ratings00 Ratings
Document management9.06 Ratings00 Ratings
Records management8.95 Ratings00 Ratings
Content search & retrieval9.06 Ratings00 Ratings
Enterprise content collaboration8.86 Ratings00 Ratings
Content publishing & creation4.35 Ratings00 Ratings
Security, risk management & information governance6.55 Ratings00 Ratings
Contract lifecycle management9.76 Ratings00 Ratings
Automated workflows7.15 Ratings00 Ratings
Artificial intelligence4.34 Ratings00 Ratings
Mobile support4.94 Ratings00 Ratings
Integration9.05 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
OpenText Content Suite Platform
-
Ratings
Sprinklr Marketing
7.0
6 Ratings
14% below category average
Ideation00 Ratings5.03 Ratings
Approval workflows00 Ratings5.04 Ratings
Content collaboration00 Ratings8.25 Ratings
Content calendar00 Ratings9.65 Ratings
Network for content licensing/production00 Ratings7.31 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
OpenText Content Suite Platform
-
Ratings
Sprinklr Marketing
8.0
6 Ratings
1% below category average
Content hub00 Ratings9.14 Ratings
Forms / Gated content00 Ratings5.52 Ratings
Embedded CTAs00 Ratings9.12 Ratings
Content distribution00 Ratings7.36 Ratings
Content promotion00 Ratings8.15 Ratings
Content automation00 Ratings9.14 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
OpenText Content Suite Platform
-
Ratings
Sprinklr Marketing
8.5
7 Ratings
8% above category average
Audience profiling and targeting00 Ratings8.17 Ratings
Closed-loop tracking and reporting00 Ratings8.56 Ratings
Content performance analytics00 Ratings9.67 Ratings
Campaign optimization dashboard00 Ratings7.75 Ratings
Competitive analytics00 Ratings8.56 Ratings
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OpenText Content Suite PlatformSprinklr Marketing
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User Ratings
OpenText Content Suite PlatformSprinklr Marketing
Likelihood to Recommend
10.0
(8 ratings)
7.0
(16 ratings)
Likelihood to Renew
8.0
(1 ratings)
-
(0 ratings)
Usability
8.0
(1 ratings)
-
(0 ratings)
Availability
8.0
(1 ratings)
-
(0 ratings)
Performance
8.0
(1 ratings)
-
(0 ratings)
Support Rating
9.0
(1 ratings)
8.0
(16 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
OpenText Content Suite PlatformSprinklr Marketing
Likelihood to Recommend
OpenText
Great for content management and records even for organizations whose staff are not much experienced in the technical backgrounds as it's easy to use and no previous knowledge on HTML is required. It is great for storing invoices and payment proofs and for organizations dealing with global clients for general use documents.
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Sprinklr
Sprinklr is well suited for several teams working together to all use one tool. It's helpful for brands running several paid initiatives on several different platforms for monitoring or turning ads on and off quickly if a PR issue arises. You can have ads set up for timely/seasonal scenarios to quickly take advantage of messaging that's relevant for geo-targeted locations. If you're looking for a very simplified quick step process, Sprinklr is too robust and costly for that.
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Pros
OpenText
  • Document Management is being done well since it allows you to put in a corporate folder structure that applies to the business unit you currently work in.
  • Records Management works well in this organisation as it allows you to classify the document according to the file plan, as well as manage it according to the retention schedule for tat file plan.
  • The ability to collaborate on files works really well. You can share with users within your group, as well as allow other users access to the files for either read access to read/write access.
  • Access control of the folder and even individual files allows you to ensure only necessary people can have the right type of access. This is especially welcome in the government environment where document management is of utmost importance.
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Sprinklr
  • Great personal attention from our account executive. They tried their best to coach and onboarding.
  • Sprinklr is really user friendly. The navigation is intuitive and simple to learn.
  • Their knowledge base of articles and user generated tips was really awesome and complete. You can find anything you need in there.
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Cons
OpenText
  • The user interface and configurability of that interface lack a lot of flexibility and modern tools.
  • There needs to be stronger and more powerful integration to electronic forms and workflow capabilities which are core to modern ECM.
  • Management of audit and content history needs to be modernized and made more dynamic and sustainable.
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Sprinklr
  • It can be overwhelming when you first start. There is so much functionality. Go to a formal training to see all of the things it can do and pick what you need. Once you learn it, it is a great tool, but it is a lot to learn!
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Likelihood to Renew
OpenText
The staff is comfortable with it and I doubt they'd change at this point.
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Sprinklr
No answers on this topic
Usability
OpenText
The interface is easy to understand and learn quickly.
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Sprinklr
No answers on this topic
Reliability and Availability
OpenText
I never had any issues with access internally or via VPN. But, the response via VPN, was a bit slow.
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Sprinklr
No answers on this topic
Performance
OpenText
  • I used OpenText nearly every day and I never had any performance issues that I can recall. That said, it's not terribly fast either.
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Sprinklr
No answers on this topic
Support Rating
OpenText
OpenText has an outstanding support and knowledge base. All problems which couldn't be solved by us (high complexity cases) were promptly resolved and the resolution also shared with us.
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Sprinklr
We do not have the closest relationship with our Sprinklr representative. It would be nice for them to be more proactive like our other platform reps who are in constant communication when it comes to new products and launches within the platform. I usually sign up for webinars in order to learn about new products.
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Implementation Rating
OpenText
No, it's pretty easy to implement and use.
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Sprinklr
No answers on this topic
Alternatives Considered
OpenText
Having used OpenText Content Suite for a long time, I can say it stands the competition. It offers many versions which is unlike many products in its category. Also, while it is not affordable, I believe the cost is justified considering what a business can achieve with this software.
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Sprinklr
We are using different platforms for different clients. It depends on how the client's budget and what they can invest in their reporting tool. Sprinklr is the most complex, biggest, and most customizable. We say if Brandwatch is LEGO Duplo, then Socialbakers is LEGO Classic and Sprinklr is LEGO Technic. I really love the Powerpoint export from reports from Socialbakers because it saves me a lot of time (one of their best selling points) & the integration of competitors and their metrics is very helpful. But their publishing tool does not work well. If we want to have the cheapest version, we implement a simple Google Data Studio dashboard.
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Return on Investment
OpenText
  • With OpenText Content Suite, we can easily keep documents safe
  • Document collaboration is easy with OpenText
  • We can easily handle invoicing and automation thanks to features such as content capture and imaging.
  • With OpenText Content Suite, there is better file sync and archiving
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Sprinklr
  • Time saved on reporting: no need to request any reports from social media agencies anymore
  • Time saved on optimisations thanks to AI optimisations available on the platform
  • Increased team collaboration: local users have visibility on the best performing content across all the markets
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ScreenShots