Overview
What is Zoho Social?
Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement. Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous…
The only social media CRM tool you need
The best social media posting tool, period.
The social media management tool you need NOW
Great Product for Small Business
Zoho Social allows you to grow your following with ease!
Zoho Social - the must have multi channel social media manager
A really good tool for social media managers
The best social media platform for SMB!
Overall a great scheduling platform!
Effortless Social Media Management with Zoho Social
Zoho Social review
The most engaging social media management tool
A Fantastic Product - I got my social media under control!
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Twitter (363)9.393%
- Content planning and scheduling (414)9.292%
- LinkedIn (358)9.292%
- Facebook (400)9.090%
Reviewer Pros & Cons
Pricing
Standard
$10
Professional
$25
Agency
$200
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Demos
Social Media Management Using Zoho Social - Zoho Social Demo
Features
Listening/monitoring
Using complex keyword searches to surface insights from social media conversations.
- 8Sentiment analysis(245) Ratings
The tool offers natural language processing to automatically assign positive, negative or neutral sentiment to each post. Users often have the ability to manually change the sentiment.
- 8.7Broad channel coverage(341) Ratings
The tool monitors multiple social channels, as well as blogs, forums, news sites and other websites.
Publishing
Scheduling posts to various social media channels and profiles from one interface.
- 9.2Content planning and scheduling(414) Ratings
Users can easily plan content and schedule posts to various social media channels and profiles from one interface.
- 7.7Audience targeting(293) Ratings
Users can target posts to audience members based on geolocation and other demographics.
- 8.4Content optimization(342) Ratings
The tool can suggest content, as well as the best days and times for content publication and customer engagement.
Engagement
Engaging with customers and responding to comments and inquiries via social media channels.
- 8Automated routing and prioritization(286) Ratings
Users can set up rules so that the tool automatically prioritizes mentions and routes them to the appropriate individual or team for response.
- 8.5Customer interaction histories(318) Ratings
Users can view the entire customer conversation history when responding to a mention.
Marketing
Using the software to increase customer engagement and grow customer base via social media channels.
- 8Lead generation(217) Ratings
Users can discover and engage with new prospects, based on certain parameters.
- 8.6Content marketing(286) Ratings
Users can discover content from social media conversations and leverage it in marketing materials.
Channel coverage/integration
Effective integration with social media networks, including the ability to monitor, publish and respond.
- 9.3Twitter(363) Ratings
The software allows users to monitor, publish and respond via Twitter.
- 9Facebook(400) Ratings
The software allows users to monitor, publish and respond via Facebook.
- 9.2LinkedIn(358) Ratings
The software allows users to monitor, publish and respond via LinkedIn, including Groups.
- 8.9Google+(230) Ratings
The software allows users to monitor, publish and respond via Google+.
- 9.2Instagram(330) Ratings
The software allows users to monitor, publish and respond via Instagram.
Reporting/analytics
- 7.8Campaign success analytics(334) Ratings
Users can analyze the success of campaigns through metrics such as likes, shares, retweets, followers, clicks and conversions.
- 7.8Competitor analysis(203) Ratings
Users can compare themselves to competitors based on brand mentions, customer engagement and sentiment.
Account management
Users can manage access to multiple social media accounts.
- 8.5Role-based user permissions & privileges(271) Ratings
Permissions to perform actions or access social accounts are assigned to roles, which are then assigned to users, reducing complexity of administration.
- 9.3Mobile access(346) Ratings
Users can effectively use the software through a mobile or tablet device.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Zoho Social?
Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous posts and the activity of their audience. Zoho Social even goes a step ahead to shows users the percentage of their audience that’s likely to see their post now, suggests the next best time to post and lets them schedule a post to go out at the same time of the day in different time-zones.
Zoho Social's real-time monitoring dashboard helps marketing teams listen to what’s being said about their brand. Users can search and track a keyword; and respond when they need to. Instant notifications ensure quick reactions and guarantee that no relevant conversations are missed.
Within Zoho Social, numbers are included as a value add, around publishing and listening features. A dedicated reports tab provides social-network-specific statistics and detailed analytics enabling users to understand more about their audience and how people engage with their content.
Zoho Social Features
Listening/monitoring Features
- Supported: Sentiment analysis
- Supported: Broad channel coverage
Publishing Features
- Supported: Content planning and scheduling
- Supported: Audience targeting
- Supported: Content optimization
Engagement Features
- Supported: Automated routing and prioritization
- Supported: Customer interaction histories
Marketing Features
- Supported: Lead generation
- Supported: Content marketing
Channel coverage/integration Features
- Supported: Twitter
- Supported: Facebook
- Supported: LinkedIn
- Supported: Google+
- Supported: Instagram
Reporting/analytics Features
- Supported: Campaign success analytics
- Supported: Competitor analysis
Account management Features
- Supported: Role-based user permissions & privileges
- Supported: Mobile access
Zoho Social Screenshots
Zoho Social Video
Zoho Social Integrations
Zoho Social Competitors
Zoho Social Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | Apple iOS, Android |
Supported Countries | Worldwide |
Supported Languages | English, French, German, Spanish, Portuguese, and Italian. |
Frequently Asked Questions
Comparisons
Compare with
Reviews and Ratings
(515)Attribute Ratings
- 8Likelihood to Renew12 ratings
- 8.2Availability2 ratings
- 8.2Performance3 ratings
- 9.4Usability250 ratings
- 9.3Support Rating220 ratings
- 8.2Online Training1 rating
- 8.3Implementation Rating5 ratings
- 7.3Configurability2 ratings
- 8.2Product Scalability3 ratings
- 3.6Ease of integration2 ratings
- 8.2Vendor pre-sale2 ratings
- 8.2Vendor post-sale2 ratings
Reviews
(126-150 of 421)Alex Turcu Review for Zoho Social
- It works perfectly.
- It works fast.
- It's intuitive.
- post scheduling
- post tagging in platform
- an intuitive mobile app
- the post tagging could be a little more advanced (i.e. searching your friends or relevant profiles rather than simply the keyword you type)
- it's post approval structure wasn't very intuitive and we abandoned it for simply approving drafts
- tools for standardizing media for different platforms would be EXTREMELY helpful
Zoho Social is wonderful
- Manages social media output.
- Provides simple and complex analytics.
- Easily condenses notifications.
- Uploading multiple posts can be tricky and the tutorial does not exist on the site. I had to seek it out via Google.
Zoho Social Review
- Instagram marketing.
- Facebook Marketing.
- LinkedIn
- Twitter
- Insights on how to make instagram better for the brand.
- How to use twitter efficiently.
- How to use linkedin efficiently.
Zoho Social
- Links to all our social accounts.
- Saves draft.
- Allows for three accounts on premium versions.
- Doesn’t allow for sharing posts between brands.
- Can't do “save as” updates to posts without overriding the existing post.
I love Zoho
- Its easy to post on social media
- Its great for monitoring
- Its great for analytics
- Syncing from Facebook needs to be cleaner on the Metaside
Zoho Social Review
- Streamlines tasks on social media (you can post, interact with followers and view analytics all in once space).
- Allows you to easily interact with team members. It's extremely collaborative.
- You can monitor other brands and competitors to pick up on new trends and implement them into your own strategy.
- The only thing that I would change is having the ability to preview the Instagram Grid so that you can see what the grid will look like as a whole before posting.
Zoho Social, my best friend in an app form!
- Organization.
- Easily choose which platforms you want to post on.
- Simple layout.
- Connect more than one Facebook group.
- More color options.
- Larger font.
zoho social
- Time management.
- Consistency for content output.
- Reduction in errors of content timing.
- More metrics around the reach of content.
- Easier to use app.
Convenience in every way!
- Schedule Post
- Insight/Analytics
- Combining all social media platforms
- Being able to add multiple social media groups onto 1 brand
- Being able to add to instagram stories
It needs work on being able to add multiple group pages to 1 brand and being able to add stories on Instagram.
Why do we continue to use Zoho Social?
- Easily connect to each social media platform
- Monthly reporting on each social platform performance
- Smart IQ Scheduling to help you know when to post
- Removing the creative after using it
- Removing drafts after using it for a post
- Allowing more than 3 users
Leveling up with Zoho Social
- Manage all your social media accounts in one place
- Help you grow your fan base
- Better prices
- Dark skin theme
- Better mobile app
Great Product
- Scheduling
- Posting
- Reporting
- Carousel posts for Instagram
- More Insights on reports
- UI
Why we'll continue using Zoho
- Multiple Social Media Networks on one Platform.
- Post Scheduling.
- Analytics.
- You cannot manage ads on Zoho Social. It would be more convenient if you could manage social media ads on the platform.
- You cannot upload more than one picture in a single post.
- Generally a good, all rounded platform.
Awesome Product right here
- Scheduling Posts.
- Metric Reports.
- Social Monitoring.
- Collaboration.
- More metrics, other parts seemed lacking but already sufficient.
- Optimization.
- More organization on Monitoring Tab.
Good Software to Incorporate Into Daily Automations
- SM management
- Scheduling
- Scheduling
- Image sizes for Twitter
Zoho Social Review
- Allows you to create customized dashboards.
- Analytics helps you to monitor Social mentions and engagement levels.
- Publishes on time with limited system down times.
- Uploading videos is a challenge. Software does not provide guidelines (file size, duration) for Instagram IGTV.
- Support for WhatsApp groups would be useful.
- Does not support Instagram & Facebook Stories.
Zoho is ALL you need for social media marketing
- respond to messages within the app
- schedule messages weeks at a time
- up to the minute stats on each post
- Figuring out a way where you can post any image to all the platforms
Zoho Social
- Posts to social media.
- Keeps social media communication in one place.
- Easily accessible on mobile platform.
- I find Zoho Social to cater for our business needs very well.
The Tool I've Been Looking For!
- Posting
- Responses
- Statistics
- More team use options
- More tutorial material
Great tool for Social Media Management
- Social media Management
- Management of Multiple Brands
- Analytics
- Pricepoint could be better
- Show lowest performing content/analytics
KISS (Keep It Simple)
- Analytics on views and clicks.
- Easy to post.
- Scheduling post in advance.
- Connect multiple accounts.
- I would like to be able to comment on post.
- Adding a feature where we can like a post.
- Also, I would like to post to mention the company not username.
- In-depth analytics dashboard that offers very detailed reports helping you understand how your posts and social accounts are performing on a more granular level.
- YouTube as an added platform is a rare find, and Zoho Social is one of the few platforms we have used that offers this feature.
- The internal collaboration feature is also another nice to have that enables streamlined communication based on posts to be shared.
- The bulk schedule feature could use some work in terms of usability.
Testing Zoho is a Win for Our Team!
- Social Media Analytics.
- Social Channel Selection.
- Message Management.
- Ability to post across brands simultaneously.
- Add social media platforms not currently available (TikTok, Pinterest, etc.)
- Drag & Drop functionality for posting.
Zoho Social for NP
- Scheduling posts in advance.
- Posting to all channels at once.
- Monitoring comments and likes from one platform.
- Instagram grid layout where you can move around your posts.
- A cleaner and sleeker look.
- The ability to do a carousel post on Instagram.